Adding red envelope discount Dori Golden Autumn Life Festival with fire offline consumption
Author:Qilu.com Time:2022.09.26
Qilu.com · Lightning News, September 26th. 2022 Qingdao Shopping Festival • Since the start of the Golden Autumn Life Festival, more than 1,300 convenience stores in the city participated in preferential activities. Bring the hot offline consumption popularity.
In a 24 -hour convenience store in Qingdao, the "Qingdao Golden Autumn Life Festival" and "mobile phone scanning the code to grab discounts every day" and other reminders are placed in the eye -catching position. When the citizen Ms. Wang paid, she received two red envelopes through the mobile phone scanning code, and she bought a bottle of yogurt in less than half a price.
Consumers can scan the red envelope code with their mobile phones to get the "2022 Qingdao Shopping Festival" theme general red envelope and use it at the checkout. At the same time, many well -known business districts in Qingdao also linking Alipay to launch targeted plus red envelopes, scanning custom red envelopes in the business district, and greater opportunities to obtain large red envelopes, which not only brings real discounts to citizens, but also drives them. The overall sales of merchants.
According to Deng Jinxiu, the manager of the store, since the launch of the Qingdao Golden Autumn Life Festival, users with scanning and coupons have continued to increase, and roughly estimated that the turnover increased by 1/3 compared to usual.
At the Jinding Plaza of the West Coast of Qingdao, more than 200 merchants posted red envelopes in a prominent location in the store. The merchants also strengthened the market prosperity and consumption during the National Day and consumer by strengthening publicity and preparing sufficient supply.
"I am glad to have the opportunity to participate in the Qingdao Golden Autumn Life Festival, and strive to get a red envelope in the business district. As the operator of the mall, it attracts more passenger flow for the mall, so that the business mall business is stronger and the merchants operate better. It is our us. Core work. This time the mall organized a unified organizational to participate in the red envelope code activities, and the merchants were very happy. Since the activity is launched, there are more people who can consume, especially the weekend just passed. Zhang Bin, manager of Jin Ding Square, said.
Under the guidance of the Qingdao Commercial Bureau, during the Golden Autumn Festival, Qingdao was centered on the holding of the Shandong Binhai City Golden Autumn Changchang Drinking Festival to radiate the digitalization of the province to promote the convenience store industry. According to statistics, a total of 49 convenience stores and supermarket brands participating in the province have a total of 49 convenience stores and supermarket brands in the province, covering more than 3,000 stores in 16 cities in Shandong.
"Government guidance, platforms to set up platforms, business districts, and all parties jointly to drive offline consumption popularity. This is the overall idea of 2022 Qingdao Shopping Festival · Golden Autumn Life Festival. We are to encourage digital innovation to stimulate consumer potential in all aspects . For the business district and merchants, participating in the red envelope code to increase the code, to drain from online to obtain customers, and improve the offline store guests. It is an innovative attempt. Brand youthful power is the source of young people in Qingdao convenience stores and shopping malls. Wang Zhigang, deputy director of the Qingdao Commerce Bureau.
The 2022 Qingdao Shopping Festival · Golden Autumn Life Festival officially launched on September 23, and it will continue until October 8th, covering the golden period of consumption before and after the National Day.
Lightning News reporter Xin Peng Sun Yang Qingdao Report
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