Shaanxi Provincial Intellectual Property Office went to Fengxiang District, Baoji City to investigate intellectual property protection work

Western Decision Network (Reporter Amy Zongxian) On June 17, the party secretary of the Intellectual Property Office of Shaanxi Province and the director of the Director Hou She led the office director Li Yong, and Yao Kaixue, the director of the Promotion Department, went to Fengxiang District, Baoji City to investigate intellectual property work. Happening. Leaders of Baoji Market Supervision Bureau, Municipal Intellectual Property Service Center, Fengxiang District Government, and District Market Supervision Department accompanied the investigation.

During the survey, Shaanxi Xifeng Wine Co., Ltd. and the Chengguan Town Government introduced the use of geographical logo products "Xifeng Wine" and "Fengxiang Ceramics" in trademarks, patent cultivation and development protection, and the use of geographical signs. The company focused on the progress of the "foreign -related" patent dispute protection case.

Hou She pointed out that "Fengxiang clay sculpture" must follow the road of innovation. Fengxiang clay sculpture has been dominated by the zodiac signs for many years. With the continuous improvement of people's living standards, the demand for spiritual culture has continued to rise, the requirements for product quality have risen to unprecedented new heights. Elements and popular elements are fully integrated into the creation of works, carry forward the spirit of craftsmen, keep the "old customers", and cultivate "new customers" in order to go more stable and farther in the development of the "Fengxiang clay sculpture".

"Xifeng Wine" must take the brand road. The application of geographical indication products has strict application conditions. The special sign of geographical signs is a concentrated manifestation of product quality, reputation, and reputation. "Xifeng Wine", as the first product of Fengxiang's application for geographical indication protection, should make full use of existing resources, tap new products, cultivate new brands, and use the special sign of geographical signs to the product well, making it a driving industrial development Active force. It is necessary to strictly supervise and investigate the irregularities of the use of geographical indicators for the use of geographical indications, strengthen the protection of the full chain of geographical indicators, further enhance the awareness and market competitiveness of the geographical indication, and strive to enter the list of landmarks in China EU landmark as soon as possible. Powerful ways.

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