Travel Service: The Weather and Climate "Qiao Qiao" Happy Journey | Welcome to the 20th Congress • Meteorological Achievement ⑯
Author:China Meteorological Administr Time:2022.09.25
Chasing "Poetry and Far" adds a warm -hearted meteorological smell -on the eve of the Mid -Autumn Festival this year, the Central Meteorological Observatory released the smart mesh forecast of the moon's meteorological conditions. In August 15th, is the place you pay attention to whether Haoyue is empty, or is it difficult to see? Meteorological forecast can give you the answer. According to the information of the Ministry of Culture and Tourism, 73.409 million domestic tourism travel during this holiday, with revenue of 28.68 billion yuan, of which accurate meteorological forecast and fine weather services make tourism travel more at ease.
Spring, summer, autumn and winter, the weather and climate "ingenious" happy journey, so that the scenery does not go empty and people do not go. Since the 18th National Congress of the Communist Party of China, meteorological resources, as a new strategic resource in tourism development, have become one of the fastest and most vibrant development directions in the tourism economy in various places. "Meteorological+Tourism" is becoming one of the most active and most active new areas of meteorological resource utilization and meteorological service innovation.
The local meteorological department and the management committee of the Huangshan Scenic Area have deeply tapped the meteorological tourism resources of Huangshan, incorporating meteorological landscape forecasts such as sunrise, sunset, and cloud sea into conventional meteorological services, and provided refined tourism weather services to the majority of tourists through various forms. Picture/Fang Lihua
Strengthen the development of resource development into the development of tourism
"Green water and green mountains are Jinshan Yinshan, and ice and snow are also Jinshan Yinshan"
The weather and climate have a natural close connection with tourism. Over the past ten years, the meteorological and cultural tourism departments have cooperated in depth, extended the broad "spectrum", and actively carried out demonstration activities such as "China Natural Oxygen Bar", "China Climate Livable City" and "Summer Tourist Destinations".
This is the vivid footnote of "Green Water and Qingshan is Jinshan Yinshan "-
The "China Natural Oxygen Bar" creation activity was officially launched in 2016. As of the end of 2021, a total of 249 regions across the country were awarded the title of "China Natural Oxygen Bar", which continued to promote high -quality climate resource endowments into industrial advantages and ecological tourism resources, and became co -construction and sharing of meteorological departments, local governments and related industry institutions. Huimin Project.
Each green has become a resource, which coincides with the concept of tourism. In 2016, the tourism popularity in the creation area increased significantly. The tourism popularity in Muchuan, Sichuan, Shangnan, Shaanxi increased by 2-3 times after creating the "China Natural Oxygen Bar", and continued to drive sports, Chinese medicine, agriculture and other industries develop.
In the Inner Mongolia Autonomous Region, the Duolun County of Xilingule League in Inner Mongolia was awarded the "China Natural Oxygen Bar" in 2018. The County Meteorological Bureau successively completed the construction of multiple negative oxygen ion automatic monitoring stations such as Longze Lake Park, Yugawa National Forest Park, and Pushu River. And carry out all -weather automation monitoring of regional environmental air quality. In 2021, the hometown of grassland with less than 4,000 square kilometers realized tourism revenue of 960 million yuan.
This is the useful practice of "Bingtian and Snow and Snowy Silver "-
On February 4 this year, Lichun, the Beijing Winter Olympics was grandly opened. From the twenty -four solar terms to the ice and snow breaking the ice, the opening ceremony explained the unique charm of traditional Chinese meteorological culture with modern technology. Nowadays, the meteorological departments in various places can strengthen the forecast, scientific research, service support and other capabilities of the development of winter climate resources according to local conditions, and help "cold resources" to become "hot economy".
Winter tourist skiing activities are even more sailing. In Xinjiang, from the "Silk Road" ice and snow in Urumqi to the "Jinshan Snow" Altay International Ice and Snow Tour, meteorological services are always online. In just a few years, the number of local tourists jumped from more than 900,000 to more than 2 million. At the "Central Royal Ridge" Shennongjia, the Meteorological Bureau of Shennongjia Forest District establishes a multi -factor automatic meteorological observation station at 2610 meters above sea level to support the development of precision forecasts for snow markets.
In 2019, Changbai Mountain Ice and Snow Tourism Climate Index was released to help the development of ice and snow tourism across the country. Today, there are 54 ski resorts and 279 snowfields in Jilin Province. In the past winter, only when the "Double 11" was only "Double 11", the total pre -sale of ice and snow tourism products in Jilin Province exceeded 550 million yuan.
Enrich the service product optimization travel experience
When the "high value" weather can also be predicted
Tourism is closely related to meteorological, and the public's demand for tourism weather services is getting higher and higher. Look at the weather first. Open the Baidu Map client. While the driving route is generated, the high impact that may occur on the way is also marked one by one. The flashing red dot is a warning prompt to avoid the weather risk point.
It is safe to play, and you must have fun.
A small fishing village was on fire because a spectacle! In the night, the seaside of Beigang Cultural and Creative Village, Liushui Town, Pingtan, Fujian, glowed with a quiet blue light, as if the starry sky fell into the ocean -as one of the representative ecological landscapes in coastal cities, Pingtan's "blue tears" have changed from a natural wonders Body explosion IP.
From "blind waiting" to "prepare", changes, occurred in 2020. That year, the Meteorological Bureau of the Pingtan Comprehensive Experimental Zone released a blue fluorescent probability forecast -based on historical data, the establishment of a meteorological condition forecast model to bring precise guidelines to tourists. This measure has increased the number of tourists from the past.
"I never thought that I could make money by the weather forecast!" Chen Baisong, the secretary of Beigang Cultural and Creative Village, said with emotion. In 2021, the tourist income of the whole village exceeded 33 million yuan.
A pile of facts prove that weather is becoming a "new kinetic energy" for assists in the tourism economy.
Weather landscape is the most changing natural wonders for tourists to encounter. However, in recent years, the meteorological departments have continued to explore forecast sunrise, rainbow, starry sky, cloud sea, foggy, etc. Some meteorological landscapes have become local tourism signboards. Today, Ningxia and Chongqing Puyang Star Air Watching Forecast is a good day for the selection of stars in the "Star Chasing Clan"; Hebei Qinhuangdao Sunrise Observation Index Forecast, which is convenient for tourists to arrange for a punch schedule; Beijing Xiangshan Hongye Watching Forecast, Wuhan Sakura Flower Forecast, Xinjiang Zhaosu, Xinjiang Zhaosu Rainbow forecast to help visitors to determine the best "rewarding period" ... The demand for meteorological services in the good life of the people is always the direction and action of the meteorological department.
From "Yinqing and Cloak" to "Rainbow Cloud Sea", the service scope of the weather forecast is extended in depth on this vast land, and the scene is getting better and better!
Innovate cooperation and linkage to ensure safe travel
"One mobile phone travel Yunnan, travel to Gansu"
Yunnan, who has the reputation of "Caiyun South", receives many tourists every year. Prior to 2017, the traveler's planning itinerary mainly rely on online search strategies or obeyed travel agency arrangements; after 2017, it formulated itineraries based on the guidance of the meteorological department and became a new experience.
That year, the Yunnan Provincial Government and Tencent jointly created a "one mobile tour Yunnan" global tourism smart platform consisting of the "You Yunnan" APP and 7 small programs to realize tourism services, management, and marketing intelligence. The Yunnan Provincial Meteorological Bureau took the initiative to integrate and integrate it. It opened the weather sector of the scenic area and accepted the weather, forecasting, early warning and various tourism weather service products of 129 counties and cities and 337 scenic spots in the province.
This convenient way is also promoted and applied in Gansu, Beijing Yanqing and other places. In addition, for tourists at home and abroad, the Meteorological Department of Yunnan Province also conducts a series of services, such as recommendations for minority festivals, special towns (villages) tourism recommendations, etc., which has played a positive role in promoting the revitalization of Yunnan.
The summer is the peak tourist season, and it is also a period of meteorological disasters. To this end, the China Meteorological Administration has strengthened the joint culture and tourism ministry, continued to strengthen the construction of tourism weather service capabilities and the construction of cooperation mechanisms, and conducted self -examination of the prevention and control of tourism safety risks of catastrophic weather.
Safety is guaranteed, and tourism can be rejuvenated -Beijing implements classified management of scenic spots, and adopting disaster weather tourism scenic spots to closing measures. Fujian Province clarifies the liability boundaries of different subjects such as meteorological, cultural tourism departments, and travel enterprises, and requires establishing a liaison system according to the land. Jiangxi Province has improved the linkage mechanism, strengthened the investigation of hidden dangers, and focused on strengthening the lightning protection safety protection of cultural relics protection units and state -owned cultural relics system museums. Inner Mongolia Autonomous Region Meteorological and Cultural Tourism Department jointly issued a document to promote the construction of tourism meteorological big data, realize tourism data sharing such as passenger flow, scenic area capacity, and local real -time video, and jointly build a comprehensive data service platform for tourism weather.
Produced by China Meteorological Administration Xuanke Center (China Meteorological News Agency)
Author: Wang Liang
Edit: Yang Shenglan Liberal Arts Zhao Xiaoni
Review: Duan Haoshu
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