The three major CCTV channels reported that Hongze Lake hairy crabs were arrested to the Hongze Lake Hairy Crab Festival to achieve "opening red"
Author:Hongze Rong Media Time:2022.09.24
From September 22nd to 23rd, CCTV Finance Channel [World Finance and Economics], CCTV Agricultural and Rural Channel [Harvest Map], CCTV News Channel [News Live Room] column, "Grand Crab in Hongze Lake in Huai'an, Jiangsu" and "" Huai'an Hongze Lake Grand Crab "," The single report of Hongze Lake hairy crabs was reported in a single report from Huai'an Qiu Deep Crab Fat Fishing in Jiangsu "and" Harvesting in Huai'an, Jiangsu Huai'an Huai'an Huai'an Huai'an Huai'an Huai'an Lake Hairy Crab. " Hongze Lake hairy crabs were the first to be popular in the country.
应对疫情防控新要求,今年洪泽湖大闸蟹节着力转型重构,弱化现场规模,弱化套路仪式;注重新闻策划,注重宣传营销,努力实现节庆小活动、大宣传,小规模、大影响,小Input, big return.
The arrest ceremony of the Hongze Lake hairy crab is the first project at the Hongze Lake Hammer Festival this year. In the planning of the catching ceremony, Hong Ze does not invite leaders, do not ask the celebrities, do not match the big screen of the stage, and design the arrest link and details from the perspective of the practical process of hairy crabs and the news promotion. , Management and processing of the main protagonist of the one -stop industry chain. One month in advance with the top media such as CCTV and other top media such as CCTV and other top media, the District Party Committee's Propaganda Department has repeatedly researched with the district agricultural and rural departments and Xishunhe Town, Gao Liangyu Street, and tailoring precise "feeding" for media publicity and reporting. CCTV and People's Daily Online , Xinhuanet, Xinhua Daily, Jiangsu Television and other more than 30 media platforms and other media platforms interviewed on -site interviews.
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