Foodists have a blessing!Hubei (Qianjiang) Lobster Festival is coming

Foodists have a blessing!

Hubei (Qianjiang) Lobster Festival is coming

On June 21, Qianjiang City held a press conference announced that the 13th Hubei (Qianjiang) Lobster Festival and the 6th Shrimp-rice Industry Expo (hereinafter referred to as "one section and one time") will be officially officially on June 25 Open.

This year's "one festival", the theme "Qianjiang Lobster, World Sharing", will closely focus on "showing the achievements of shrimp and rice, strengthening the industrial chain; brighter shrimp-rice brand, promoting integration and development", hold a series of highlights During the activity.

Qianjiang vegetarian has the reputation of "Water Village Garden, Cao Yu's Hometown, Jiangyou City, Lobster Hometown". Town of. After more than 20 years of development, Qianjiang has built shrimp-rice completion industrial chain. In 2021, the city's comprehensive output value of the shrimp-rice industry reached 60 billion yuan, and the public brand value of the "Qianjiang Lobster" region reached 25.18 billion yuan, ranking first in the national crayfish brand value list for three consecutive years.

At the press conference that day, the heads of Qianjiang Agricultural and Rural Bureau, Municipal Commerce Bureau, Municipal Culture and Tourism Bureau, and Jianghan Vocational College of Art answered reporters' questions.

What's the difference between "one festival for a while" this year

Wang Bing, deputy mayor of Qianjiang City, introduced that compared with previous years, there are four differences in this year's "one section and a while":

Mainly online as the main online -based

01

In view of the current situation of the epidemic prevention and control, in accordance with the trend of the economic development of the Internet, Qianjiang Municipal Party Committee and Municipal Government have decided that in addition to the opening ceremony of the opening ceremony, the opening ceremony of the opening ceremony of the Qianjiang Lobster Features Products, and the interviews with the leaders of the provincial department, Other activities are organized online, which will focus on the unveiling of the Qianjiang Online Lobster Festival Live Food Festival in 2022, the unveiling of the "Qianjiang Rural Capital Incubation Base" and the "Help Rural Revitalization" live broadcast and launching ceremony. Red live broadcasts, literary show performances, online interaction, short video live broadcasts and other series of activities, in -depth exploration of the new model of integration and development of the net red economy and crayfish industry.

Change special display to permanent exhibition

01

In previous years, the "one section and one time" all concentrated time and concentrated place to show the special products of Qianjiang, which generally displayed about a week. This year, at the needs of enterprises and consumers, the city carefully created a lobster -characteristic product exhibition center at Hall A of the Dragon Exhibition Hall, attracting the leading enterprises and special products in the city, and will provide consumers with "authentic, safe and high -quality" products.

Government -dominated as the protagonist of the business

01

This year's "one section and one time" highlights the company's main position, pay more attention to the market effects, allows enterprises to fully participate in publicity and promotion, let the entity fully demonstrate economic activities, and strengthen corporate development confidence.

This year's "one festival"

What are the main activities

June 25 morning

9: 00-10: 00

Opening Ceremony (Dragon Exhibition Hall Hall Hall)

9: 00-10: 20

Qianjiang Lobster Featured Product Exhibition and Sales Center Opening Ceremony and Tour Museum (Dragon Exhibition Hall A)

10: 20-11: 00 00

Provincial department leadership interviews (Longzhan Hall Hall)

11: 00-12: 00

Live lobster trading (China Crayfish Trading Center)

June 25th

12: 00-14: 30

Live and cargo (Qianjiang Lobster Features Product Exhibition Center)

14: 30-15: 00

Qianjiang Rural Red Incubation Base "unveiling and" help rural revitalization "live broadcast and delivery signing ceremony (Xiongkou Management Zone)

15: 00-16: 00

Online Lobster Festival Food Festival Main Activities (Dragon Show Hall Hall)

16: 00-22: 00

Online Lobster Festival Food Festival Main Activities (Dragon Show Hall Hall)

18: 00-19: 00

Live cooking catering site (Chinese ecological lobster city)

What are the highlights of live broadcast and cargo

This year's lobster festival event mainly adopts online live broadcast. A main venue is arranged offline, and multiple event sub -venues are set up. The form of "main venue+branch venue+live broadcast" is used to string multiple event areas on the scene.

The main venue live broadcast is a highlight, which is located in the front hall of the Dragon Exhibition Hall. Starting at 16:30 on the 25th, Jianghan Art Institute and CCTV gold medal host (Han Fei) and Douyin tens of millions of fan Internet celebrities (Yao Da) launched live broadcast and cargo activities, so that netizens across the country can swim in Qianjiang without leaving home. , Sharing the results of the shrimp rice industry.

The Dragon Exhibition Pavilion Branch is located at the Qianjiang Lobster Featured Product Exhibition Center. On the 25th: 00-14: 30, the host Xiang Ying and the two Douyin net red anchors led the audience to visit the booth, appreciate the company's style together, and "taste" the unique flavor of Qianjiang cuisine online.

At 18:00 on the 25th, at the ecological lobster city branch venue, Qianjiang chef and Douyin Internet celebrity (Ango) will start a unique cooking competition to show Qianjiang's very unique lobster food culture.

Written article: Propaganda Department of Qianjiang Municipal Party Committee

Photography: Chen Yong, Wu Yanjun, etc.

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