The opening of the eighteenth Heyin Pomegranate Culture Festival 丨 Central Plains Consumer Finance helps rural rejuvenation and then results

Henan Daily client reporter Wang Yinan

It is another year's harvest season;

In September, the land of the Central Plains, Tian Chou was like a brocade, Wo Wild Gold, and sang a harvest praise.

It is another year's harvest festival;

The Central Plains consumer finance has made every effort to help rural rejuvenation, and add color to the pens of the financial harvest.

On September 23, the Fifth Chinese Farmers Harvest Festival and the 18th Heyin Pomegranate Culture Festival opened in Pomegranate Plaza in Liuou Village, Gaocun Township. In this day when the majority of farmers celebrate the Fengnian and share joy, a series of activities such as literary performances, garden opening ceremonies, "River Yin Pomegranate King" auction ceremony, and webcasting are staged in turn. The construction results of beautiful rural areas.

Wang Pengfei, deputy secretary of the party committee and head of Gaocun Township, Liyang City, said that in recent years, the pomegranate industry chain of the river yin has continued to extend, which further brightens the "river yin pomegranate" gold signboard, and the characteristic brand of "national geographical indication protection products" is called. The pomegranate trees have become the "rich tree" for poverty alleviation, and the pomegranate fruit has become a "happy fruit" full of hope.

"Open the garden!" With the shouts of the fruit farmers, all 60,000 acres of river yin pomegranate gardens opened the garden door with 60,000 acres of river yin. Xie Lin, a member of the Party Committee of Gaocun Township and the organizational member of the organization, was cut off for pomegranate. Guests and tourists went to the pomegranate garden to pick and pick them. After taste the sweet fragrance of pomegranate, they took pictures. Two aura lion dance shuttled in each pomegranate garden and performed green performances to send blessings to farmers, implying that Rui Qi came, and the business was booming.

At the opening ceremony, Liyang Municipal Agricultural Committee and Jingdong Logistics signed the "Comprehensive Cooperation Agreement for Industry Upgrade". The two parties will vigorously promote the development and application of logistics, finance and online retail through corporate visits, typical exchanges, and organizational training. Modern logistics.

Liu Gou Village is a support base for the revitalization of the Consumer Finance and Village of Central Plains. The Central Plains consumer finance should take responsibility and accurate efforts. While sending high -quality financial services to the local area, it has also organized personnel to go deep into the fields to popularize financial knowledge for the masses and enhance the awareness of prevention.

Liugou Village is just a microcosm of the Central Plains Consumer Finance as a result of helping the revitalization of the countryside. In recent years, under the strong leadership of the Central Plains Bank of the Central Plains Bank, the Central Plains Consumer Finance has thoroughly implemented the strategic deployment of the Provincial Party Committee and the Provincial Government, keeping up with the pace of Central Plains Bank, carrying the responsibility of financial promotion to the development of the Central Plains, and striving to show new wisdom in the development of the Central Plains. New power creates new impetus and new future in the implementation of the original mission.

Central Plains Bank and Central Plains Consumer Finance formed a professional "Central Plains Assistance-Rural Revitalization and Empowerment Group" to comprehensively promote the overall situation of rural revitalization and continue to make efforts in the field of rural revitalization. Essence

In Wenxian Youran Ecological Farm, the farmer Han Yang was holding a full and round Xiahei grape with a smile. However, at the beginning of the formal construction of the park, the businessman transformed into a "new farmer" and he faced the crisis. The first difficulty was the brand positioning problem.

After learning about the situation, the "Central Plains Rural Revitalization and Empowerment Group" suggested that Han Yang set out from the idea of ​​building a high -quality product system, integrating various categories of grape resources, creating a "Tai Chi Xiangyin" brand, effectively preventing resources from resources, and getting better to obtain better. Income.

In the construction of the later parks and grape planting, Han Yang started from the "high -quality" brand concept. For example, the vineyard has produced high standards and high -standard and high -standard rain sheds, scientifically controlling temperature and humidity, and avoiding natural rainwater pollution and excessive rainfall to harm fruit trees. In addition, the "Central Plains Rural Revitalization and Empowerment Group" also provides Hanyang for free rural online apps with high -quality expert resources nationwide. For the technical problems of grape planting, the rural online app provides a full series of free online free courses Essence

At the same time, Central Plains Bank and Central Plains Consumer Finance gave full play to the advantages of digital technology and established the "Digital Empowerment Group for Rural Revitalization" to provide strong support for rural revitalization through technical means.

The greenhouse project of Dashaqian Street Village, Gaoping Town, Jixian County, Anyang City plans to transfer 100 acres of land, build 5 new greenhouses and 15 arch sheds, and plant economic crops such as watermelon, melon, strawberry. This project can not only enhance the market competitiveness of the fruit and vegetable industry in Gaoping Town, but also provide employment opportunities for more than 100 remaining labor.

The research and development of the digital empowerment team of rural revitalization. Compared with traditional greenhouses, the space utilization rate of new greenhouses is higher, which can save labor costs and improve production efficiency. To this end, the rural revitalization digital empowerment team plans to digitize the traditional greenhouse greenhouse. After the transformation, real -time monitoring and early warning of temperature and humidity can be achieved in the greenhouse, which greatly improves the survival rate of crops.

The Huaihe Bay Tuyan Duck Egg is a specialty of Yusheng in the southern Henan. It is located in Xixian County. It comes from the duck eggs produced by Huainan Maya in the area area of ​​Mimizi Village, Baitian Township Township Township. Affected by the epidemic, the sales of salted duck eggs were not smooth and the price of feed rose. The production and breeding base of the Huaihe Bay duck eggs operated by Wang Lei once faced a crisis. After learning about this situation, the Central Plains Rural Revitalization and Empowerment Group sent a professional product design team to docking with the base. After communication, the design team of the Central Plains Rural Revitalization and Empowerment Group proceeds from the characteristics of the product, interpreted the product through simple and impactful illustrations and design methods, and establishes the product packaging system to make the overall popular aesthetic and recognizable, help it form for formation Unified brand packaging promotes sales upgrade with brand upgrades. Not only that, the Central Plains Rural Revitalization and Empowerment Group also provided fixed -point consumption of the Huaihe Bay Tuyan Duck Eggs through the customized product customization and welfare procurement. Common problems such as children, lonely elderly, etc.

Yejia Tea Garden is located in Heilongtan Village, Luohegang Town, Luohe District, Luohe District, Xinyang City. Affected by the epidemic, after the Qingming Festival this year, the customer source of the tea garden became scarce, and it encountered greater difficulties in sales. After learning the dilemma facing the tea farmers, the Central Plains Village Revitalization and Empowerment Group took the initiative to communicate with the tea farmers, discuss solutions, give full play to their advantages, and set up "Consumption Assistance+Technology Empowerment+Financial Services+Cai Action+Charity Assistance "The five -in -one serving the rural revitalization roadmap to help tea farmers get out of the predicament.

In the future, the Central Plains Consumer Finance will continue to improve the business model, product application, service and technical support system related to rural revitalization, and strive to create a brand image of "New Central Plains, New Service, New Future". The rural revitalization strategy of rural revitalization strategies with a rural revitalization strategy of rural wind civilization, effective governance, and wealthy life contribute financial forces.

- END -