Shandong: Eliminate cultural relics and historic buildings with dismantling the functions of old -fashioned functions

General Office of Shandong Provincial People's Government

Opinions on promoting the high -quality development of the old name

The people's governments of various municipalities, people's governments of counties (cities, districts), provincial government departments, various institutions, major enterprises, and colleges and universities:

In order to give full play to the positive role of the old name in the construction of independent brands, comprehensively promoting consumption, and firm cultural self -confidence, with the consent of the provincial government, the following opinions are now promoted to promote the high -quality development of the old -fashioned old name in our province:

1. Overall requirements

Comprehensively implement the provincial and brand strategies for the provincial party committee and the provincial government, and strive to the end of the "Fourteenth Five -Year Plan". The popularity and reputation of the "Shandong Old" public brand, the old -fashioned work is at the forefront of the country. The high quality of the old -fashioned brand has developed into an important part of the "Her Hakka Shandong" brand construction. The overall revenue scale of the old -fashioned enterprises in the province exceeds 320 billion yuan, and it has cultivated a number of old -fashioned backbone enterprises.

Second, consolidate the old -fashioned protection system

1. Strengthen intellectual property protection. Using legal means such as well -known trademark identification and protection, we will increase the protection of the names and trademarks of the old -fashioned enterprise; guide the old -fashioned enterprises to strengthen the protection of overseas intellectual property rights; support the provincial old -fashioned enterprise association to set up intellectual property protection workstations, and provide guidance and services for old -fashioned enterprises. (Provincial Market Supervision Bureau)

2. Strengthen the protection of cultural heritage. The "Shandong Time -honored Protection and Development Project" is included in the key project of Qilu's traditional culture inheritance and innovation, and the basic theoretical research on the development of old -fashioned protection and development is carried out. (Provincial Department of Commerce, Provincial Culture and Tourism Department, and Provincial Party Committee Propaganda Department) Incorporate the traditional Chinese and provincial traditional craftsmanship and the representative project list of intangible cultural heritage. (Provincial Department of Culture and Tourism) Register and record the eligible old -fashioned museums in accordance with the qualified museums, and identify the eligible old -fashioned relics as cultural relics. Repair and protect. (Provincial Culture and Tourism Department)

3. Strengthen the protection of the original location. The old -fashioned buildings that meet the requirements are announced as non -moving cultural relics or historical buildings, and eliminating cultural relics and historical buildings that carry the functions of old -fashioned functions. The site selection of construction projects should be avoided. Essence (Provincial Housing and Urban -Rural Development Department, Provincial Culture and Tourism Department) Promote the renovation and repair of old -fashioned buildings in various places. On the basis of the original appearance of the original site, the old -fashioned museum, exhibition hall, experience hall, cultural museum, etc. (Provincial Department of Housing, Urban -Rural Development, Provincial Culture and Tourism Department, and Provincial Department of Commerce) Guide various places in the preparation of land and space planning, and provide overall protection of the regions of the enrichment of old -fashioned resources and centralized spatial distribution, and clarify the requirements of space form control. (Provincial Natural Resources Department)

Third, optimize the old -fashioned inheritance system

4. Promote technical inheritance. List the old -fashioned technique inheritance as the key target of special training for intangible cultural heritage, encourage young and middle -aged inheritors to declare and enter the team of representative inheritors of intangible cultural heritage at all levels; People carry out support for admission to apprenticeship. (Provincial Department of Culture and Tourism) set up Shandong old -fashioned names and non -heritage cultural inheritance innovation bases in qualified universities and vocational colleges. (Provincial Department of Commerce, Provincial Department of Culture and Tourism, Provincial Department of Education) Support the old -fashioned technical inheritors participating in the professional skills competition, and recommends that the old -fashioned enterprises with qualified and high -skilled leaders apply for the Qilu skills master specialty workstation. (Provincial Department of Human Resources and Social Security) Supporting cultural exports of cultural exports and project catalogs to support cultural exports of cultural exports. (Provincial Department of Commerce and Provincial Party Committee Propaganda Department) Encourage Chinese medicine to excavate, declare, and produce and produce Chinese medicine medicines to support the opening of traditional Chinese medicine clinics, and to be included in the fixed management of medical security. (Provincial Health and Health Commission, Provincial Medical Insurance Bureau) Supporting old -fashioned enterprises to apply for national traditional Chinese medicine service export bases. (Provincial Department of Commerce, Provincial Department of Health and Health) For eligible old -fashioned companies to absorb the employment of college graduates and carry out employee professional skills training, it will implement policies such as social insurance subsidies and vocational training subsidies in accordance with regulations. (Provincial Human Resources and Social Security Department)

5. Promote cultural heritage. Guide the collection and sorting the historical materials of the old -fashioned enterprises to support the protection and development of the promotion of the old -fashioned file. (Provincial Archives) Encourage conditional social organizations and old -fashioned enterprises to build museums, exhibition halls, experience halls, cultural museums, etc., and provide policy support in accordance with regulations. (Provincial Department of Culture and Tourism, Provincial Department of Commerce) Support industry associations, old -fashioned enterprises and other activities jointly organized activities such as "old -fashioned carnival" and "old -fashioned shopping festival". (Provincial Department of Commerce, Provincial Culture and Tourism Department)

6. Promote brand inheritance. Encourage media at all levels to open a special column of old -fashioned samples and continue to create a good public opinion environment; in the media interview activities, set up old -fashioned related content to show the cultural style of the old brand brand. (Provincial Party Committee Propaganda Department) Continue to compile "Shandong Lao Zee", produce old -fashioned books, albums, and support the filming of old -fashioned documentaries, film and television dramas, etc., focusing on the support of existing funding channels. (Provincial Department of Commerce, Provincial Party Committee Propaganda Department, Provincial Radio and Television Bureau) The promotion operation of the "Shandong Provincial Old Branch" is carried out, focusing on the research and development of cultural and creative products, audiobooks, etc.; And Zhan Chen. (Provincial Department of Commerce, Provincial Party History Research Institute, Provincial Department of Culture and Tourism) 7. Improve identification specifications. Coordinate the application and identification of Chinese old -fashioned and Shandong old names; continuously improve the dynamic management mechanism of the old -fashioned name, and implement the "yellow card warning" and "exit mechanism". If major changes in old -fashioned companies have not met the "Shandong old names" conditions, they should be ordered to rectify. If there is still no significant improvement after the rectification, it is suspended or terminated with the "Shandong old name" and announced to the society. (Provincial Department of Commerce)

Fourth, improve the old -fashioned innovation system

8. Promote production technology innovation. Encourage old -fashioned companies to implement technological transformation and intelligent upgrade, and give policy support. (Provincial Department of Industry and Information Technology) Encourage old -established enterprises to carry out technical cooperation with universities, scientific research institutions and other units to jointly build R & D centers. (Provincial Department of Industry and Information Technology, Provincial Department of Science and Technology, Provincial Department of Education, Provincial Department of Commerce)

9. Promote product service innovation. Guide the old -fashioned traditional technology to innovate the traditional technology to create new products and services that meet the needs of national tide consumption. (Provincial Department of Industry and Information Technology, Provincial Department of Commerce) support the holding old -fashioned cultural and creative activities, encourage old -fashioned enterprises to develop cultural and creative products and tourism products, and be included in the scope of key promotion of related cultural and tourism products. (Provincial Department of Culture and Tourism, Provincial Department of Commerce)

10. Promote the innovation of business formats. Encourage various e -commerce platforms to set up old -fashioned areas, and support the construction of various bases such as e -commerce and live broadcasts that are aggregated and developed; guide the old -fashioned enterprises through digital technology, innovate business models, and develop new formats. (Provincial Department of Commerce, Provincial Department of Industry and Information Technology) Incorporate eligible old -fashioned enterprises into the old industrial tourism base and old -fashioned enterprise cultural education base; incorporate the old -fashioned industrial tourism into the "Heroy Shandong" tourist line for key promotion. (Provincial Department of Culture and Tourism, Provincial Department of Commerce)

11. Promote innovation of institutional mechanisms. Promote the transformation of family workshops -type old -fashioned, family -style agent companies to modern enterprises, and deepening the reform of the property rights system for state -owned old -fashioned enterprises. (Provincial Department of Commerce, Provincial SASAC) Improve the old -fashioned trademark and patent pledge financing system, and guide the old -fashioned brand to establish and improve the management mechanism and risk prevention and control system. (Provincial Department of Commerce, Provincial Market Supervision Bureau)

5. Deepen the old -fashioned development system

12. Promote brand development. Take the high -quality development of the old -fashioned name as an important component of quality construction and major measures to conduct in -depth quality improvement actions, connect the "good product Shandong" brand construction work, and include the overall layout of the strong quality province. (Provincial Market Supervision Bureau and Provincial Department of Commerce) Establish a old -fashioned Pei Youyou System, and cultivate a number of benchmarking enterprises, leaders and gold products by identifying ingenious masters and ingenuity products. (Provincial Department of Commerce) Supporting the old -fashioned enterprises to strive to create China's Quality Award and the Governor of Shandong Province; support the construction of the old -fashioned industry associations and enterprises to strengthen standardization capabilities, and encourage participation in national, industry, and local standards. (Provincial Market Supervision Bureau)

13. Promote the development of agglomeration. Formulate the identification methods of the old -fashioned gathering area, encourage the construction of the old -fashioned industrial parks and commercial districts in various places, and support the guidance of the old -fashioned names to settle in and hold the group development. (Provincial Department of Commerce) Support specialty business districts, tourist attractions and various passenger transport hubs to introduce old -fashioned companies to open flagship stores and collective stores, encourage shopping centers, supermarkets, etc. Wait for the construction of Shandong old names and non -heritage cultural experience halls, and encourage localities to explore the construction of old -fashioned museum clusters. (Provincial Department of Commerce, Provincial Culture and Tourism Department) Allows the old -fashioned enterprises to repair the stores in accordance with the traditional or unique style to retain the characteristic plaque that meets the requirements of the signature setting. (Provincial Housing Urban and Rural Construction Department, Provincial Natural Resources Department)

14. Promote integrating development. The establishment of the old -fashioned alliance of the Yellow River Basin was initiated to hold activities such as the Innovation and Development Conference, Expo, Carnival and other activities of the Yellow River Basin. (Provincial Department of Commerce) Promote the provincial -honored enterprise associations and domestic and foreign business associations to establish a diversified cooperation mechanism and establish integration activities, and support the old -fashioned enterprises and various format leaders to conduct cross -border integration. (Provincial Department of Commerce, Provincial Department of Industry and Information Technology, Provincial Culture and Tourism Department)

15. Promote international development. Continue to organize domestic and overseas activities such as China International Import Expo, China International Consumer Products Expo, and the Shandong Cultural and Trade Exhibition of Confucius Hometown. , Build a platform for tree brands and market expansion for the old -fashioned enterprises. (Provincial Department of Commerce, Provincial Party Committee Propaganda Department, Provincial Culture and Tourism Department) Encourage conditional old -fashioned enterprises to fully expand overseas markets and promote the global development of the enterprise industrial chain system. (Provincial Department of Commerce) In foreign affairs reception, foreign propaganda, cultural exchanges and other activities, preferentially selects old -fashioned products as foreign gifts. (Provincial Government Foreign Affairs Office, Provincial Department of Commerce, Provincial Culture and Tourism Department) 16. Improve platform service. Improve the function of the old -fashioned public service platform, optimize the old -fashioned traceability platform system, and improve digital service capabilities. (Provincial Department of Commerce) Continue to hold a high -level Chinese time -honored name (Shandong) expo and old -fashioned brand development summit forum, Shandong old name and non -heritage year goods festival. (Provincial Department of Commerce, Provincial Department of Finance, Provincial Culture and Tourism Department, Provincial Market Supervision Bureau)

6. Improve guarantee measures

17. Strengthen financial support. Encourage eligible social capital to set up old -fashioned development funds to guide capital, management and technical investment in old -fashioned companies. (Provincial Department of Commerce, Provincial Department of Finance) supports eligible old -fashioned old names on the Shanghai and Shenzhen North Stock Exchange or is listed on the national SME shares transfer system and regional equity market. (Provincial Local Financial Supervision Bureau, Provincial Department of Commerce, Shandong Securities Regulatory Bureau) Support the issuance of bonds for old -fashioned enterprises, and carry out credit products and service methods for old -fashioned enterprises. (Provincial Local Financial Supervision Bureau, Shandong Banking Insurance Supervision Bureau)

18. Strengthen financial support. Overall the use of funds in the fields of publicity, development and reform, industrial and information, human resources and social security, business, culture and tourism, and increase support for the protection, inheritance, innovation, and development of the old -fashioned names; encourage cities to introduce specific support measures to add to add specific support measures, add Investment in large funds helps the old -fashioned enterprises with high -quality development. (Provincial Party Committee Propaganda Department, Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Finance, Provincial Department of Human Resources and Social Security, Provincial Department of Commerce, Provincial Culture and Tourism Department)

19. Strengthen talent support. Organize senior managers of old -fashioned enterprises to participate in the training of young and middle -aged entrepreneurs or other special training. (Provincial Department of Industry and Information Technology) Supporting the leading talents and senior skills of the old -fashioned enterprise to apply for the leading talents of Taishan Industrial and Chief Technician of Qilu. (Provincial Party Committee Organization Department, Provincial Human Resources and Social Security Department) Support enterprises to cooperate with universities and vocational colleges to build training bases; encourage the old -fashioned heads and inheritors to teach part -time in colleges and universities, and encourage qualified colleges Added old -fashioned content. (Provincial Department of Education)

20. Strengthen the support of think tanks. Optimize and improve expert think tanks that protect and promote the development of old -fashioned numbers, and help old -fashioned companies introduce high -level experts and high -skilled talents at home and abroad. (Provincial Department of Commerce, Provincial Human Resources and Social Security Department) Support the application and undertaking major national and provincial science and technology planning projects. (Provincial Department of Science and Technology)

21. Improve the working mechanism. In conjunction with various departments, the Provincial Department of Commerce establishes a working mechanism to form a joint force. Give full play to the role of the Shandong Provincial Old -honored Enterprise Association, carry out the construction of "Shandong Old" public brand, promote corporate exchanges and industry self -discipline, and carry out various tasks to serve the old -fashioned enterprises.

General Office of Shandong Provincial People's Government

September 19, 2022

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