Lecture 2: According to the consumption segment, the second real estate market is developed during the labor enjoyment stage
Author:Changde All -Media Time:2022.09.22
Research by the author of "Plan-Market Economy System" found that people's consumption can be at least subdivided into consumption in the stage of consumption and labor achievement in the stage of labor. Consumption at different stages of economic activities has completely different needs, and it is necessary to formulate different meticulous countermeasures corresponding to it. The correct application of this theory can expand a huge amount of real estate market under the macro plan and promote the establishment and development of the domestic consumer market. This article will focus on the consumption of "living".
(1) Special requirements for consumption in the labor payment stage
The labor payment stage is the stage of paying labor for members of society to obtain harvesting, and it is the most important need for people's comprehensive development. The goal of this stage is to create products and services that meet the needs of consumption through labor, while gaining material and spiritual gains that meet the need for personal consumption. The biggest requirement is high efficiency, low cost, high quality, fast pace. Let members of society create the best products and services with the smallest investment, the fastest speed, and the highest efficiency. The labor payment stage is both the investment phase of production factors and the creation of social wealth. Special requirements at this stage:
(1) High efficiency. High efficiency is the core requirement for the labor payment stage. This high efficiency must not only be reflected in the labor time within this stage, but also in the non -labor payment time. For example, high efficiency is still needed during the work time.
(2) Low cost. The labor payment stage is the stage of creating social wealth, and it is also the stage of consumption of social resources. Low cost is the principle of guiding the guidance from beginning to end at this stage. The low cost here should not be simply understood as the low cost in production products, but also should be understood that the whole process of people requires low cost during the entire labor payment stage. For example, the low cost of the labor process.
(3) Easy to flow. Consumption demand is always changing. Its changes not only have the impact of consumers' psychological psychology, but also the impact of the development of production technology, but also the effects of environmental changes. The changes in the consumer demand caused the changes in producers to production needs, resulting in inevitability of changes in labor demand; due to the existence of competition in the production process, the competition elimination of workers attached to the production process must also exist. Therefore, the consumption planning of the labor payment stage needs to put "convenient human resources flow" in the basic planning position, and prepare for the possible cross -sector and cross -regional flow of human resources.
Secondly, it is easy for human resources to flow, which is conducive to members of society to go to work nearby, save get off work hours, reduce urban traffic pressure, and save social resources.
In addition to the above -mentioned work conditions, there are also complete living facilities around the theme of the work. Such as kindergartens, elementary schools, hospitals, supermarkets, fast food restaurants, etc., forming a living environment that meets the needs of fast -paced and high -efficiency work.
(2) Plan for "living" during the labor payment stage
(1) "Living" during the labor payment stage is mainly leased and meets the needs of "changes". Historical experience has proved that no matter how humans plan consumption, the consumption degeneration determined by demand is inevitable. It is also inevitable The flow is inevitable.
In the process of setting up a family member, due to the uncertainty of the marriage and working place of both parties or parties in both parties, the efficient requirements of the work on the residence cannot be met. As a result, if the workers live nearby Move in time in time. If the housing during the labor period adopts all the "buying housing" consumption plans by the workers, it will inevitably limit the flow of personnel, and the following situations will inevitably produce the following situations:
First, the laborers accommodate work in order to "live", which is not conducive to their long -term and talents, which objectively hinders the optimized configuration and flow of personnel.
Secondly, the workers rushed on the road of residence and workplace, greatly wasting the time and energy of the workers themselves, and greatly wasting limited social traffic resources.
Third, push the "urban disease" to the extreme.
The housing of the worker during the labor payment period will be mainly leased public houses. Each work place will support the construction of different grades and different specifications of leased housing for workers to choose rent to solve the problem of "living" of the workers.
(2) During the labor efficiency period, "living" is mainly leased, which will help workers to work nearby for a long time. During the labor payment period, "living" is mainly leased, which is not only conducive to living in the short term of each enterprise or unit worker, but also to work near the nearest work. It can also ensure that the workers live in the company or unit for a long time and work near the nearest work.
In the era of planning economy, residential houses are welfare as a working unit and are assigned to employees to live. And there is also a very important feature. These houses are very close to the units. Therefore, if you live in this kind of work unit housing, employees can go to work nearby. This design and system not only facilitate the work of the employees of the work unit, but also effectively alleviate the traffic pressure of the city. Due to this system, the housing distributed by employees is the right to use, and the property rights of the house are still working units. Under this system, the employees who work in this work unit have left this work unit due to work transfer, or died due to the death of the disease. The unit of the unit can always live in these housing close to these units and go to work. Later, under the market economy system, in order to drive high economic growth, most decision makers used private purchase of houses as an immediate economic policy. Obviously, these policies do not distinguish between the differences between the housing and the work used during the work of labor, and the differences between the housing used during the enjoyment of the work. On the surface, the leader did "good things" for employees at the time, but in the long run, this will leave huge hidden dangers for future leaders, and also cause huge difficulties in future living plans and urban transportation.
(3) The surrounding supporting construction of "living" during the labor payment period. In order to solve the problem of parental companionship of young children, the work area will build elementary schools and kindergartens. After finding a job, members of the society go to the nearby housing, and children who enter the park are near kindergartens. During the labor efficiency, people are integrated into a well -equipped life community to meet the requirements of high -efficiency, fast, and convenient fast -paced "living" requirements.
(3) The special needs of the work of the work of labor
At the stage of enjoyment of labor results, it is very different from the consumption of the labor payment stage. In this time period, the main task is to fully enjoy the harvest after labor, meet the individual's full -time needs for life, and accumulate energy to compete and work in the next stage.
The enjoyment of labor results is a key link to meet the needs of individual personality, the need for comprehensive development of people, the key period of social individuals to experience happiness, the resolution period of troubledness and even resentment, or a new starting point for the next struggle process. The consumption planning for the work of working results is a key task to realize the happiness and happiness of the society and the overall harmony of the society.
The labor results enjoyment stage consumption and labor payment stage have completely different tasks and goals, and have unique needs. These needs can be summarized as: freedom, personality, group contract, venting, comfortable 10 words. In essence, these needs also reflect the needs of people's comprehensive development.
(1) Free consumption. In the stage of enjoyment of labor results, consumption should first be provided by society with sufficient freedom within the scope of law. Consumers have experienced the constraints of group coordination and the discipline of labor work in the past labor payment stage, which is a stage of eagerness to be free. The macroeconomic plan is conscious and destined to create free consumption conditions during the enjoyment of labor results. The consumption plan will provide social members with a complete free consumer environment and conditions during the enjoyment of the results of the labor results.
(2) Personalized consumption. Personalized and differentiated consumption enjoyment is a demand for human instinct, and it will inevitably become a pursuit of consumption. Social members need to fully and freely enjoy space and time to meet the needs of personalization after experiencing the discipline of collective activities during the labor payment stage. The macro consumption plan is to design the consumption environment, consumption conditions and consumption content that fully realizes personalized enjoyment for each individual.
(3) Group consumption. The consumption planning plan for the performance of the labor results must fully allow and meet the needs of social individuals to enjoy the group. Group -intensive enjoyment is consumer enjoyment achieved by individual individuals to carry out collective entertainment, exercise, tourism and other activities in groups. The other side of the enjoyment of group contracts as a personalized activity is also the instinct of human beings. The important difference between group activities and personalized activities is that in addition to the wishes of the people who need to participate in the activity, group contracts must also have time and external conditions for participating in group activities. The consumption plan of the labor results enjoyment is to provide a certain amount of vacation time that can be freely selected to provide the national conditions that can be freely selected.
(4) Relaxing. Social members' enjoyment stages need to have a venting sexual enjoyment that does not be valued. Human beings need to express their inner joy and achievement in one way in a certain period of time. They also need to perform unpleasant emotions such as depression, irritability, and anger in a certain period of time in a certain period of time. The release of the release of psychological adjustment is achieved. During the period of enjoying consumption, the conditional vertical venting is a necessary measure to release joy and depression in a active and harmless way. It is a useful supplement to build a harmonious society. An important part of the macro consumption plan.
(5) Comfortable enjoyment. During the period of enjoying consumption, the macro consumption plan should design different levels of different levels but as comfortable as much as possible according to the consumer consumption, and to truly realize consumption for human enjoyment. (4) Planning of "living" during the enjoyment of labor results
The "residence" houses in the enjoyment of labor results will be mainly based on self -purchased houses to meet the personalized needs of enjoyment "living".
(1) Enjoy the address selection of the type of life area. The city center will be left to the venue for public activities for all citizens, and the enjoyment area is planned to be far away from the city and livable. There is enough space here to meet the personal needs of members of society, and there are sufficient facilities to meet the various needs of social members.
(2) Design of housing and residential areas. After intense work, people can enjoy happiness and happiness in the "private houses" in the living area during the rest time and holidays. In enjoying the "living", members of each society can purchase a satisfactory and own house according to their own spending power, enjoy their own space, and make decoration design in accordance with their own personal requirements to meet the needs of personalization.
With the improvement of social productivity, the labor of social members will become shorter and shorter, and the vacation time that can be used for autonomous decisions is getting longer and longer. The family can often enjoy the happiness of life together, and they can also invite relatives and friends to take a collective vacation for groups to enjoy activities.
Enjoying a daily life area will build a sufficient transportation area, collective activity area, pension area, rehabilitation area for disabled people, and release of resentment to meet the needs of human personalized living consumption.
The above content is reproduced from the "Plan-Market Economic System Theory" Intellectual Property Publishing House in April 2019 Chapter 7 Planning-Macroeconomic Plan under the market economy system, with text deletion and adjustment.
(5) According to the consumption segment, the second real estate market is developed during the labor enjoyment stage
The domestic consumer market is weak, and the real estate industry has actually entered the winter. Economic development needs to expect another "real estate" that can drive consumption. There is an important question here: Why do we have to stare at the existing real estate?
1. In the future, the time of labor enjoyment is no less time than the labor payment stage. With the continuous improvement of labor productivity, the production time of human consumption needs is becoming shorter and shorter. In the foreseeable future, legal work is four days or even three days a week. of. This means that workers have longer labor achievements enjoy time.
2. Workers have a reason to have a personalized commercial residence that belongs to its own place away from the city.
3. The country should introduce the policy of working in accordance with the standards to enjoy the housing policy at the stage of enjoying the housing:
(1) The state allows workers to build commercial housing where the national unified urban suburbs are planned. The room should be allowed to transaction.
(2) The state conducts advanced planning of housing at the enjoyment stage: it has made visionary regulations on the construction layout, facilities requirements, transaction price strategies, special policies, etc. to avoid long -term losses.
(3) Research allows workers to enjoy the feasibility of commercial housing at the rural construction of the original place.
The implementation of this idea will definitely drive a wave of real estate heat, and this wave of real estate thermal should avoid re -walking around the real estate.
Reprinted from the "Plan-Market Economic System Theory" (published in April 2019 of Intellectual Property Publishing House), some texts have been deleted and adjusted.
Text/Pan Zhikai: "Planning-Market Economic System Theory" (Published in April 2019 in Intellectual Property Press) Author
About the Author:
Pan Zhikai, born in August 1948 in a peasant family in the suburbs of Hangzhou, Zhejiang Province, graduated from Beijing University of Aeronautics and Astronautics in 1976, and has a graduate degree of master's degree. Senior Advisor of the Digital Economy and Digital Trade Professional Committee of the China World Trade Organization Research Association, author of "Plan-Market Economic Systems" (Published by Intellectual Property Publishing House), customized traffic patent inventors Relevant leaders' work experience.
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