People's Daily praise Shandong: Consumption helps to help rural revitalization

Consolidation and expansion of poverty alleviation results to promote the development of industrial development of poverty alleviation areas

Consumption help, help rural revitalization

The "Fourteenth Five -Year Plan" outline proposes: "Implementing the improvement of specialty and maintenance in the poverty alleviation area, extensively carried out the production and sales of agricultural products, and deepened the expansion of consumption assistance."

Consumption assistance is an important measure to consolidate and expand the results of poverty alleviation results. Since the autumn, newly harvested agricultural products have been listed one after another, and consumer assistance activities are very active. What are the characteristics of consumer assistance? What new measures are taken everywhere? The reporter interviewed.

Strengthen collaboration, mutual benefit and win -win situation

Reporter Xiao Jiaxin

"The quality of the goods sold by the rural cargo Lang" is guaranteed, and this kiwi in my hand has obtained the national organic certification. "It is the bumper season of fruity fragrance, and in the Shagou Town, Xigou Town, Zaozhuang City, Shandong Province, In the plantation, Lu Haitao, a "rural cargo Lang", walked into the field to do online live broadcast. In two hours, 191 single organic kiwi was sold, and sales were more than 20,000 yuan.

Zhang Yupeng, Secretary of the Party Branch of Wuzhuang Village, Xuecheng District and the chairman of Shanli Red Agricultural Cooperative, said: "The" rural cargo Lang "is generally responsible for cadres of government agencies.

The predecessor of Xuecheng District's "Rural Cargo Lang" is "Poverty Alleviation and Cargo Lang". It is a typical case of consumer poverty alleviation in Shandong Province. It has made outstanding contributions to winning poverty alleviation and selling consumer poverty alleviation agricultural and sideline products. After the battle for poverty alleviation achieved a comprehensive victory, the "Poverty Alleviation Cargo Lang" turned into a "rural cargo Lang" and carefully produced short videos to create a "rural cargo Lang" public welfare to help farmers with the live broadcast room. Since its launch in December 2021, sales have been completed by more than 2.59 million yuan, and more than 320,000 local agricultural and sideline products have been sold.

This year, the district has launched a "delivery to the door" service in more than 10 communities in Shanghai, and has contacted five large -scale merchants to sell sales. The cumulative sales of more than 317,000 yuan were achieved, and sales were found for local agricultural products.

Consumption assistance is an important means to strengthen urban and rural cooperation and achieve common development. Shandong and Chongqing provinces and cities take consumption assistance as an important starting point, highlight the key areas, strengthen market cooperation, and work together to create the "upgraded version" of the Lune and Chong -consumer consumption collaboration.

Wushan County, Chongqing City, held a brand marketing promotion activity of "Wushan Crispy Lee and Li Xingtianxia" in Yantai City, Shandong Province to connect a 1,000 -ton crispy Li Bailan production line of a wine company in Yantai. Kaizhou District, Wulong District, Xiushan Tujia Miao Autonomous County, Yunyang County, Fengjie County, Shizhu Tujia Autonomous County and other districts and counties have also set up consumer collaboration halls in Shandong Province.

Dongying City, Shandong Province and Chongqing Puyang Tujia Miao Autonomous County settled in the collaborative assistance of the East and the West. Dongying City uses local trade companies to uniformly purchase and promote Puyang products, while promoting the Yellow River hairy crabs, Guangrao Flour, Yellow River Estuary Rice, etc. to distribute each other with Pagoda products, realizing Luoyu's two -way assistance, and initially formed a benign interaction of mutual benefit and win -win. Consumerly helps Xinlu.

"People's Daily" (17th version of September 21, 2022)

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