Psychological chat | Why do we put it on the "sheep with a sheep"?

Recently, how many people around him fought overnight, only for a small game. The stack of stacking the game "Clearance rate is less than 0.1%" eliminates the game "Sheep with a sheep" fire throughout the entire network, allowing players to "pain and play". Playing some casual games can vent physically and mentally, but "Sheep" does have some addiction mechanisms in terms of difficulty setting and game settings. Psychologists told reporters that in fact, many games will make people addicted and fall into the "dopamine trap".

Why is it "stuck"? Control emotional value

Recently, have you been stuck by "a sheep with a sheep"? The first level as a teaching level, it is very easy to get started. However, the real test is from the second level, and the difficulty jumps from "novice" to "epic difficulty". The customs clearance rate of less than 0.1%instantly stirred up everyone's strong "challenge". The game of fighting for the province because of it has attracted everyone's sense of honor of "I win glory for my hometown", and the desire to wins and defeat of the hometown of the hometown has ushered in difficulties. I couldn't pass it at a time, for "renewal", I had to watch advertisements. "Sheep with a sheep" allows players to jump back and forth between "want to play", "increased blood pressure", "self -doubt", "still want to play", and finally drive repeatedly under the complex mood of "getting more and more playful". Watch the advertisement.

Even because there are too many players in a short time, the popularity is far exceeding expectations, causing the server to collapse twice in 3 days. In just a few days, game strategies, plug -ins, and even piracy have emerged endlessly. The police also urgently reminded that he was pretending to be a "sheep" customer service staff, sales props, and the number of resurrection times to conduct telecommunications fraud.

At first glance, there seems to be nothing special. Why does "a sheep a sheep" become the most profitable and most profitable game in the market in the short term? Psychological experts said that the motivation for playing games and sending friends from the highest record from sharing to vomiting and unwillingness. This gameplay is actually to let users "enter" by deep and insightful psychological logic in the process of game design. The game is still a game, but only contains multiple attributes, including social attributes, comparison psychology, and gambler psychology. Through accurate control of emotional value, it drives users to try the game level.

Why is it so "up"? Fall into the "dopamine trap"

"Sheep has a sheep", why can it be so "up"? Some opinion believes that in the game of "sheep with a sheep", the psychology of players "pain and play" is more like a "slot machine effect" in psychology: with simple operation, in exchange for "0.1%customs clearance rate", "Small Bo Da" to realize psychological needs. During the interview, Han Ning, a member of the National Secondary Psychological Counselor, Member of Jiangsu · Nanjing 12355 Psychological Expert Think Tank, and teachers of Nanjing Transportation Technician College, told reporters, "Many people want to stop, not how new this game is, but it is an upgraded version of Lianlian; It ’s not how fun this game is. Many people ca n’t play at all, and they ca n’t even pass the second level. But why do n’t you let it go? This is a typical addiction."

Game screenshot

Han Ning analyzed, "If you can't pass the level, psychological discomfort, you will secrete dopamine to soothe our emotions. The process of secreting dopamine will make us feel happy. So you will enter the game again and repeat this process. Side effects. That is, the tolerance threshold is improved, our body gradually adapts, and the secretion of dopamine is getting less and less. You need greater stimulation or longer stimulation. For example, you can obtain new dopamine to continuously extend the game time. "

In addition, this game also has a major feature, that is, it has a certain social function. "It is precisely because of the sharing and ranking of this circle of friends that allows you When you give up, when your friend talks about this game, you will unconsciously play this game, so you will fall into the dopamine trap again. "

How to "abstain" in life? May wish to learn behavior psychology

In fact, the development of many such mini -games is in line with the addiction mechanism. Many players have unknowingly fell into the "addiction trap". The design of these mini -games is often for the purpose of "harvesting" a wave of traffic. It is just a short -term popularity. With the gradual subscription of social topics, the life cycle is getting shorter and shorter.

"In addition to mini -games, in life, some people will also have some other bad living habits 'addictions', such as alcoholism." Han Ning said, why is it difficult to quit addiction with behavioral psychology? "Imagine that under what circumstances will drink, in fact, most of them are distressed, depressed, fatigue, irritability, fear, anxiety, excitement, excitement and other emotions. At this time, you need to divert your attention. When these behaviors are not enough to transfer, they even choose self -harm. "

The question comes. If we do not choose external behavior help, can we regulate these emotions? The answer is "Yes". Han Ning said that in fact, our own regulation mechanism will spontaneously help us, but we need to give these mechanism some time. This adjustment period is a bit slow, and this slow is also a kind of self -protection. For example, if you speed up, stop suddenly, and then suddenly accelerate, all organs of your body will overload and even threaten life. In fact, emotions are the same. Therefore, in this process, our clever body will avoid excessive ways, and will slowly treat our violent emotional changes.

But we can't wait for such a slow process. We are eager to return to normal quickly in the process. We will definitely use the power of the outside world to help ourselves, but the cure is not cured. The real decision role comes from ourselves. It is the regulation of our organ functions to help us alleviate relevant bad emotions. When we feel a little comfortable, it is not relying on external behavior, but the changes in inner self. However, many people do not consciously change their own self -changes and believe that external behavior has brought us changes. So I fell in love with such acts, and felt that this behavior could solve its own problems and form conditioned reflexes. In the end, as long as you have a little emotional change, you will make corresponding external behaviors. How can we use this mechanism to make ourselves develop in a positive direction? Han Ning suggested that when our emotions have changed drastic changes, we can choose some positive behaviors and turn these positive behaviors into our "habits". For example, you can choose appropriate fitness, running, reading, listening to music, etc. What should be kept in mind is that it is not these external behaviors that treat our emotions, but our own physiological regulation mechanism. We need to use this adjustment mechanism to make us have a "habit" of positive behavior. Yangtze Evening News/Zi Niu Journalist Zhang Nan

Edit: Qin Xiaoyi

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