Liu Baocang: The development of the sweet potato industry in Henan must achieve "three improvements"

[Dahe Daily · Dahecai Cube] (Reporter Wu Haishu Wentu) On September 20, Xixian celebrated the 2022 Chinese Farmers' Harvest Festival and the third Yu Dao · Dongyue Red Sweet Potato Festival. The event was directed by the Henan Provincial Department of Agricultural and Rural Affairs, hosted by the Xi County Party Committee of the Communist Party of China, the People's Government of Xi County, the Xi County Agricultural and Rural Bureau, the Dongyue Town People's Government, the Pu Gongshan Sub -district Office Preparatory Office, and Henan Yudao Agricultural Technology Co., Ltd. Henan Food Industry Association and Henan Food Association co -organized.

At the display site, Zheng Hong 32, Yingshanhong, Man Tianxing and other Xixian counties have representative sweet potato varieties, and their processing products are full of tables. , Hot and sour powder ... attracted a lot of guests to stop and taste.

Liu Baocang, deputy director of the Agricultural and Rural Department of Henan Province, said at the opening ceremony that with the upgrading of consumer demand and the optimization of diet structure, new technologies and new concepts have continued to emerge. New trend of comprehensive development.

Henan is a large agricultural province and a large agricultural product processing industry. In order to conform to the new trend and new changes in industrial development, recently, the provincial government has formulated and introduced the green food cluster cultivation action plan. Strategic goals of food clusters. Specifically, the implementation of the six upgrades of cold chain food, casual food, special functional food, prefabricated dishes, digital empowerment, and brand design to promote the deep integration of the agricultural and food industry, create an innovative chain forward -looking leadership, complete the industrial chain complete integration , Supply Chain Coordinated Agricultural Industry Ecology.

The sweet potato industry is one of the 20 advantageous and characteristic industries in the province that the green food cluster. The sweet potato industry is a traditional industry, and it is also a healthy industry and a fashion industry. Sweet potato products are known as health foods in the new era. Red products.

Liu Baocang mentioned that the development of the sweet potato industry and the development of sweet potato products must be improved.

The first is to improve the level of sweet potato planting. There is a tradition of sweet potato planting in Henan. The planting area of ​​sweet potatoes in the province has stabilized at 4 million acres per year. It is necessary to strengthen the scientific and technological innovation of the sweet potato industry, continuously optimize the variety structure, build a standardized sweet potato production base, promote moderate scale operations, and develop special tools for sweet potato production. Improve the level of mechanization of sweet potato production.

The second is to improve sweet potato processing capabilities. Cultivate a group of leading companies in the field of sweet potato products, shape a group of brand of sweet potato products, improve the upstream and downstream facilities of production equipment, product packaging, brand design, extend the industrial chain, create a supply chain, enhance the value chain, and develop deep potato processing. Form the core competitiveness of the industry.

The third is to enhance the image of the sweet potato market. To play health cards, health and agricultural products have a natural connection. We must tap and study and analyze the health genes of sweet potato products; to play regional cards, agricultural products are born because of regions, regions, are located in the region, are named by the region, region, and regions. Created the unique advantage of agricultural products. Like Zhengyang Peanuts and Pingyu Sesame, create a market image of Sweet Potato in Xixian County.

In recent years, Xixian has continuously developed and expands the sweet potato industry, and has established a special class of sweet potato industry development in high standards to cultivate a sweet potato industry cluster that integrates planting, processing, and sales. The development potential of the sweet potato industry in Xixian County is huge, and it is expected in the future. Liu Baocang said that he hopes that Xixian will rely on the development of the high -quality sweet potato industry, effectively integrate various resources, create a good business environment, make small sweet potatoes into large industries, and strive to be at the forefront of the development path of rural rejuvenation. All sectors of the society are actively providing and suggestions for the development of the sweet potato industry in Henan's sweet potato industry, helping Henan's sweet potato industry to create a "national tide" brand in the conversion of the industrial track and shaping the image of sweet potato "national tide".

Responsible editor: Wang Shidan | Audit: Li Zhen | Director: Wan Junwei

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