up to date!Jiyuan Jinan Cultural Brigade cross -regional integration reached 6 consensus

Top News · Henan Business Daily reporter Zhao Shanshan

On September 17th, at the Jiyuan Tourism Promotion Conference and Cultural Tourism Enterprise Symposium at the "Drinking One River Jinan Jiyuan Family", Jiyuan and Jinan had a strategic cooperation on the cross -regional integration of the cultural travel, and reached strategic cooperation at different levels.

Promotion session site

In the future, how will the two places hold hands to realize the "1+1> 2" in the cross -regional integration of the cultural brigade? The reporter sorted out this.

[Reach consensus: Shuangcheng jointly focuses on these 6 directions]

The Jiyuan Wentong Travel Bureau and the Jinan Cultural Tourism Bureau signed a strategic cooperation initiative

Judging from the strategic cooperation initiative signed by the Jiyuan Cultural and Guangzhou Travel Bureau and the Jinan Cultural Tourism Bureau, the two parties have reached a consensus in the following 6 aspects:

——Chishui Cultural Protection inheritance and Promotion. Promote the protection of Jishui Cultural Protection into the ecological protection and high -quality development strategic deployment of the Yellow River Basin, jointly plan the projects of major Yellow River culture protection and inheritance, and to deeply tap the cultural connotation of Jishui, and promote the revival of Jishui culture.

——Prinity and art exchanges. Continue to carry out the cultural interaction theme activities of "Drinking a River in Jinan Jiyuan", and build the open cooperation pattern of public cultural and artistic services between the two places.

—— Create a boutique tourist route. Organize and support strong travel agencies, self -driving and outdoor institutions to promote boutique cultural tourism routes. Focus on promoting Jishui Exploration Source Tour, Jishui Examination Tour, Follow Yellow Ecological Tour, Light Luxury healing tour, and four seasons landscape tours.

——Plores joint marketing co -expansion market. The two parties strengthened tourism promotion and marketing cooperation and jointly expanded the domestic and overseas customer market. Jointly formulate the two places to benefit the people and guide citizens to travel to each other as an important source of customers.

——Precence to promote product construction. Focusing on brand building, cultural tourism festival meeting, boutique homestays, rural tourism, night economy and other key areas, integrate advantageous resources and form a joint force.

——In pioneering supervision and prosperity. Improve the joint law enforcement, comprehensive supervision and cultural tourism emergencies of cultural tourism in the two places, emergency coordination and sharing mechanism of information interoperability to ensure the security and orderly cultural tourism market.

[Premier "Test Water": Cultural and tourism enterprises in the two places launch substantial cooperation in 4 areas]

Jiyuan Cultural Tourism Group, top news, Shandong Cultural Tourism Media Group signed a strategic cooperation agreement

In addition, from the strategic cooperation agreement signed by Jiyuan Cultural Tourism Group, top news, and Shandong Cultural Tourism Media Group, the two places cultural tourism enterprises will "test water" first to interact and develop in these areas:

In -depth cooperation around the fields of tourism demonstration zones, scenic spots, smart tourism, rural cultural tourism, hotel service, project investment and product development in the field of tourism demonstration areas.

Focusing on the urban image of both sides, cultural tourism resources, cultural tourism, cultural and creative, etc., they carried out all -round communication and promotion.

Focusing on Jishui culture, joint planning of Jinan and Jiyuan's positive energy issues is actively carried out to further enhance the popularity, reputation and influence of Jishui.

Focusing on business development and brand value improvement, it provides strong support in the promotion of activities and traffic operations.

Today's Jiyuan and Jinan are in the golden period of sharing opportunities on both sides. In the future, what kind of "spark" will the two parties collide in the integration of cultural tourism? It is worth looking forward to.

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