Strong farm live broadcast room, DOU "hot" agricultural high meeting!

Author:China Agricultural Science New Time:2022.09.18

On September 15th, the "Strong Farmers and Sharing Live Room" opened at the 29th China Yang Lingnong High Conference, which attracted exhibition groups and exhibitors to come to try something new, punch in, bring goods, and like it. The broadcast "out of the circle, and the live broadcast room was also hailed as" Shenxuo Broadcasting ", becoming a" new traffic "at the phenomenon of the Agricultural High School.

Kiwi who understands "special stories"

In the Plaza C of the Agricultural High School, "strong farmers and shared live room" are very "eye -catching". The live broadcast room was created by the Yang Ling Agricultural Science Media Group to create a shared live broadcast model for the Agricultural High School.

"Chu Chu in the eyebrows" is a college student entrepreneurial team. On September 15th, anchor Wang Huihui and her teachers and classmates shared their farmers' story -assisted stories online, and began a live broadcast of "run -top".

"I am a student of the Student Student Study on the School of Humanities of the University of Agriculture and Forestry Science and Technology and a member of the Youth Agricultural Group of Xiannong University. Under the leadership of Teacher Wang Qian, the head of the group, in order to do this live broadcast, continue to write copywriting and rehearsal exercises. We want to be. At the Agricultural High School, the scientific and technological achievements of the school and the entrepreneurial endorsement of college students. "

"The team is very small and the movement is very large." According to Zhou Aikan, "Maker" of Xiannong University, helping farmers help farmers not only feelings, but also action. Earlier, they met Sister Guoong Lala in Hendu Village, Jinqu Town, Mei County, Shaanxi. Due to the impact of the epidemic, she has long lost the most important source of income for a long time to sell kiwi for a long time. In the process of gradually contacting, Xiannong Youth Agricultural Troupe discovered that the quality of kiwi here was very good.

"So, we will use the young red dream building journey provided by Taobao live broadcast to launch the" new crown epidemic sales "project on the Shaanxi kiwi online. Because '苌“' is the ancient name of kiwi, we combined with Meixian County to create and create After the "Xun Chu's eyebrow" team, he began to live on the platforms such as Taobao and Douyin. "Wang Qian told reporters that although the data is good and bad, they have persisted all the way. After a year, the "Chu Chu on the eyebrows" team has brought more than 50,000 yuan of goods to the fruit farmers of Heaven Village through platforms such as Taobao, Douyin and WeChat.

In the live broadcast room of Qiangnong, in addition to sharing the stories of the field of hopes in the field of the field, "Dr. Niu", "Dr. Niu", also brought "oil cans", grapes and grapes in the desert. The most dazzling Chinese apple and other Northwest Agricultural and Forestry University of Agriculture and Forestry Science and Technology and college students' entrepreneurial projects.

Listen to the footsteps of the national live broadcast

After the West Nong Youth Agricultural Troupe made a wonderful appearance and quickly "circle powder", Hainan exhibitors took Tunisian soft seed pomegranate pomegranate, gold passion fruit, iron rod yam and other agricultural subjects. , Sales.

"This Tunisian soft seed pomegranate is recommended today. The skin is large, and the juice can be burst. The key is not to spit seeds. Why is it called a Tunisian soft seed pomegranate?"

"In 1986, the establishment of diplomatic relations with my country in China and China gave away 6 pomegranate saplings to introduce the planting in my country. Today's Tunisian softseed pomegranate has now become the 'king' in domestic pomegranates!"

"Thousands of red envelopes are not stopped, free spike items are delivered for free!"

Native

Cao Xipeng, the anchor of this "shaking shop", is the "Internet celebrity" of Hainan Supply and Marketing Digital Technology Industry Co., Ltd. He said that the exhibition did not expect to set up a live broadcast room with such a good condition for them to help them amplify their publicity volumes for them.

"We are a wholly -owned subsidiary of the Supply and Marketing Group Co., Ltd., with the" Super Ji Hao Hao Domestic Mall 'and' Super Ji Hao Hi Shi Purchase Cross -E -commerce Platform, and set up two major operating centers in Haikou and Xi'an. "Hainan supply and marketing Wu Keqin, president of Daji Digital Technology Industry Co., Ltd., further explained that the "Super Jacking Good Domestic Mall" e -commerce platform has established the business direction of the "agricultural super -docking" of county and township characteristics, which aims to serve the three farmers and help the country's rural revitalization. Affected by the epidemic, although there were not many audiences at the conference, after a live broadcast, a live broadcast actually received 1.05 million likes. It can be said that the Agricultural High School is an ideal carrier to show the value of corporate image and spread product value.

Headed e -commerce "firepower" is fully opened

As the head of the Northwest, "Western Regions Mei Nong", the e -commerce enterprise in the Northwest region, booking the live broadcast period early.

"Family, look at our walnuts, the original price of five pounds is 79. Now the blessings of the babies in the live broadcast room are blessed, as long as 59! 3! 2! 1! Little yellow car, on the link!"

"Family, whether you are a little brother or a younger sister, you can easily open this paper walnut.

From 11:00 to 15:00 on September 16th, the "Western Region Mei Nong" was in the shared live broadcast room of the strong farmer. The anchor Zhao Youyue cooperated with the two partners to enthusiastically introduce the agricultural special products from Xinjiang. A wave of orders. ""

We are the first live broadcast at the Agricultural High School. This free live broadcast room has provided us with a lot of convenience. "Zhao You, who had just been broadcast, introduced today's feelings to reporters.

In the era of national live broadcast, the Agricultural High School actively embraced the digital economy, enjoyed the upward dividends of agricultural products, and shared the construction of the live broadcast room. Promote the "Specialized New" exhibits, technology, and projects of the Agricultural High School, transmit multi -channel exhibitors, brand concepts, exhibits value, amplify the volume of agricultural high -level conferences, drive trading negotiations, cooperation signing, and transformation of scientific and technological achievements, so that the world listened to the good voice of agricultural high school, so The Agricultural High School is going to the world.

In order to further expand the influence of the agricultural high, actively embrace the digital economy, the 29th Yang Lingnong High will open the "strong farmer and shared live broadcast room" for free from September 15th. At the same time, with Yangling District,China Merchants and Douyin e -commerce "headlines on the mountain goods" and "source preferred corporate store" jointly carried out the theme activities of "National Three Farming Net Red Expansion Agricultural High Association" and "8 -hour quality purchase of agricultural festivals".Essence

It is understood that the "Strong Farming · Sharing Live Room" conference promotion, new product launch, product experience, interactive new retail, supply negotiations, only two days of broadcast, help 22 exhibitors to bring goods through 6 Douyin live broadcastsThe transaction of more than 350,000 yuan, and received more than 500,000 viewing views and nearly 1 million likes, not only driving online and offline transaction negotiations and transformation of scientific and technological achievements.temperature.

Reporter: Yan Yutao Feng Yulong

Edit: Zhang Jing

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