Focusing 丨 When the "Mid -Autumn Festival" meets the "Consumption Festival", the consumption "Mange" returns!
Author:Jilin Radio and TV Station Time:2022.09.13
The "Mid -Autumn Festival" small holiday meets the "Consumption Festival", what is it?
One word, buy!
This year, the second Jilin "September 8 Consumption Festival" coincides with Mid -Autumn Festival, National Day, and Chongyang. During the Consumption Festival, the eight major special sectors consume to meet the needs of consumption in various fields such as retail, automobiles, home appliances, night economy, tourism, cultural and sports.
In summary: As long as you think, it involves it.
On September 11th, on the second day of the Mid -Autumn Festival holiday, the major physical department stores and shopping malls in Changchun took this opportunity to launch a variety of forms of the Mid -Autumn Festival theme promotional activities. The people in the mall were crowded and lively.
And ask this consumption festival, where is the most popular?
Needless to say, it is the launch site of the Consumer Festival -Eurasian Store!
"Consumption Festival"+"Store Celebration" makes the popularity of the Eurasian store "full" back!
On the morning of the 11th, China Jilin.com saw at the Eurasian Store. Focusing on the theme of the second Jilin "September 8 Consumer Festival", Eurasian stores were eye -catching, setting up various exhibition areas, high -quality products, superimposed "store celebrations" The atmosphere of the Mid -Autumn Festival is very strong, full reduction and discounts, which have gathered a lot of popularity.
While launching offline promotion activities, online channels also open.
The festival atmosphere in the mall is strong in China Jilin.com Li Yan/Photo
Network screenshot
Network screenshot
"We are now online, and the big shop can achieve more than 6,000 items. All festivals gift boxes are synchronized with offline, and all activities are also synchronized. Rider distribution cooperates with third parties, and the distribution end power is sufficient. Hu Jingchun, general manager of Eurasian supermarket chain.
Everyone pushed the shopping cart, carried a shopping bag, and purchased the products they wanted. Clothing, cosmetics, home appliances, etc. have launched discounts of different strengths. Mr. Han, a citizen, told reporters that he was busy renovating recently and wanted to buy a TV and dishwasher. While this event, he decided to immediately shoot.
"In response to the festival market, Yatai Supermarket followed up the online store products and prices, and adjusted the online varieties in a timely manner to ensure that the listing of fresh products, cleaning, and sterilization of sterilization products is made every effort. At the same time, various stores arrange special personnel to follow online store orders, dispatch all members to sort the goods, speed up the single speed, and communicate with the three -party logistics at any time, schedule capacity, and ensure the timely distribution of orders. "
Staff in the supermarket sorted the goods of the Yatai Supermarket.
Sun Hong, general manager of Jilin Yatai Supermarket Co., Ltd., told China Jilin.com that Yatai Supermarket also effectively uses the "good things sharing group" and the small program platform sales are convenient for fast food to meet the needs of consumers' emergency stocking, and for consumers around the store Provide convenience. In order to facilitate the shopping of middle -aged and elderly customers, stores will conduct telephone delivery services for the surrounding communities, call the hotline of each store service, and then call the goods by phone, and send the goods to the consumer's home by store staff.
In addition, during the Mid -Autumn Festival, Changchun Zhuozhan not only launched an online and offline promotional activity, but also launched preferential products in supermarkets. Various Mid -Autumn Festival discount packages should be available. The form of highlights meets the shopping needs of different consumer groups by multiple angles.
The relevant person in charge of Changchun Department Store told reporters that on the occasion of the Mid -Autumn Festival and Teacher's Day, they carried out a series of promotional activities to benefit the people, and launched online and offline. Strong promotional activities bring more preferential subsidies to consumers. At the same time, in order to facilitate consumer shopping parking, Changchun Department Store Building temporarily requisted the original parking lot of the former municipal government, adding 350 parking spaces.
While the Consumer Festival "benefits the people", it has also boosted the company's confidence.
长春卓展购物中心助理总经理聂阿娜说: “'9•8消费节'不仅激发了消费市场活力,让更多消费者可以享便利、得实惠,也扩大了我们企业的宣传效果,实现Win -win.
If the consumption is strong, the economy can "fire".
With the popularity of the "Consumption Festival", the surging power of domestic demand was activated. Jilin used a strong consumption traction to help run out of the "acceleration" of economic recovery.
Original title: Focus 丨 When the "Mid -Autumn Festival" encounters the "Consumption Festival", the consumption "Mange" returns!
Edit: Xiao Zhi
Source: China Jilin.com
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