Orders surge 200%!During the Mid -Autumn Festival, this "travel" method, it was hot
Author:Voice of Zhejiang Time:2022.09.13
Source: CCTV Finance
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The Mid -Autumn Festival holiday has just passed. Data show that this year's Mid -Autumn Festival, short -distance travel has become the mainstream, and the consumer market has a multi -frequency and personalized characteristics.
△ CCTV Finance "World Finance" column video
Data from the travel platform shows that during the Mid -Autumn Festival holiday this year, travel orders including air ticket train tickets, hotel accommodation, and scenic tickets have doubled more than 70 % of the local and surrounding tour orders. , Suzhou, Shanghai, Zhoushan, Shantou, Huzhou, Wuxi, Shenzhen and other cities have increased by more than double the month.
With short -distance, high -frequency, personalized travel methods, it will give birth to traditional scenic spots to create new consumption scenarios and new consumption formats. Tickets+night stay, ticket+camping, ticket+explanation and other one -stop products, provide rich experience options for high -frequency travel users. Beijing, Guangzhou, Shanghai and other places start the monthly night tour in well -known landmarks; Fujian, Zhejiang and other places have launched ancient town tour with traditional culture as the core. During the Mid -Autumn Festival holiday, in the Non -Heritage Cultural Museum of Nanxun Ancient Town, Huzhou, the production of handmade moon cakes, environmental lanterns and ancient pots attracted many families to experience it.
In order to meet local consumption and leisure needs, festival consumption coupons are issued in many places, and various forms of promotional activities are held. According to the monitoring data of the Ministry of Commerce, during the Mid -Autumn Festival holiday, the national supply market was generally sufficient, rich in variety, and basically stable prices.
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