Jiangsu Tangshan Hot Spring Tourist Resort: Diverse Fusion of Products and Doing Four Seasons Articles

Tangshan Mine Park Park launched a trunk market Ji Tangshan Hot Spring Tourist Resort Photo Conferry

How to make tourists fall in love with the four seasons of the hot spring tourist resort? This is the problem that Jiangsu Tangshan Hot Spring Tourist Resort has always been thinking. In the resort area, the uprights of the museum, the ape -man cave scenic area, the Tangshan Happy Water World, the pit Park and other scenic spots transformed into the net red summer and punching place, and cleverly use regional resources to make the "Four Seasons Tangshan" bloom in the four seasons.

Go to the hot spring tourist resort to avoid summer summer

What kind of chemical reactions will be produced when the hot spring tourist resort encounters high temperature and heat? This summer, the Tangshan Hot Spring Tourist Resort of Tangshan Hot Spring Tourism Resort integrating "mountains, water, spring, forests, tranquins, caves, and temples. In recent years, the resort has been a "Hot Spring+" article. The "Four Seasons Tangshan" brand established is deeply rooted in the hearts of the people.

"Every year's constant temperature is 18 ° C, go to the summer in the summer, come and play!" The blogger named "A Bing Brother in Nanjing" bloggers released a video about the ape -man cave scenic area, which attracted more than 30,000 netizens to like it. "Wow, it's so beautiful" "I want to see it!" "I have been there for 3 times, it is really cool!" Many netizens left a message saying that they wanted to go to the ape -man cave scenic area to visit the summer and visit the summer. Caves. A Douyin video made the Ape -Man Cave Scenic Area unexpectedly popular. Grasp the marketing hotspots, the scenic area immediately opened the promotion activities of the Douyin platform, and launched a free open day event in the summer. Online and offline manufacturing hotspots, attracting tourists to cool down.

The same popularity is the upright museum. High temperature blocking the footsteps of outdoor tour, tourists focusing on indoor tour. In order to attract tourists, the uprights of the Museum rely on the resources in the museum, and cooperated with the Summer Parent -child research products such as "Fossil Little Hunter", "Museum Crazy Night" and "Wild Fun Geological Summer Camp" and other summer parent -child research products. Take the "Wild Fun Geological Summer Camp" products as an example. Under the leadership of professional teachers, small tourists visited the ancient ape human hole during the day, excavated fossils in the evening, visited upright museums and pit parks in the evening to avoid a cool museum journey to avoid the sun. , Deeply favored. According to reports, since May this year, the museum has carried out more than 50 parent -child research activities and about 900 participants.

Build a new scene of consumption at night

The rich supply of tourism products has painted the sustainable development of cultural tourism for the Tangshan Hot Spring Tourism Resort. In order to further promote consumption, this year, Nanjing issued the "Several Measures on Promoting the Solidity of Consumption to continue to restore the development of the service industry", and proposed "promoting the integration of cultural tourism and night consumption."

One weekend in August, Nanjing citizen Liu Dan and his family and friends came to Tangshan Mine Park. Relatives and friends are here. "Liu Dan said that the pit parks under the night have both natural and magnificent, and under the decoration of lighting, they are full of fireworks.

The large mountain of 11,000 square meters is the curtain. It tells the earth light show with the changes in geological environment and the evolution of natural things, and restoring the beauty of the earth. It has always been the "star product" of the pit park. According to the relevant person in charge of Tangshan Mine Park, since the summer of this year, at 7:30 every Sunday and Sunday, the pit Park will screen the land light show for free, and the event will continue to National Day. "Invite tourists to watch the land light show for free, gathered popularity for the pit park, and brought a fire to the trunk market of the pit park. The rate has also been significantly improved. "The person in charge of the pit Park introduced.

Not only is the night tour of the pit parks hot, but under the night, the major outdoor area of ​​Tangshan is lively. This summer, the Jiangsu Garden Expo Scenic Area launched the "Flame Returning · Garden Expo Garden" immersive music firework show, which attracted a large number of tourists to go. According to reports, the National Consumer Consumption Demonstration City (Nanjing) Intelligent Service Platform organized the online voting event of "Nanjing Volkswagen's Love Night Culture and Tourism Consumption Space". And tourism consumption space ". On the moon, people experienced the bright lights and nightlife in Jiangsu Garden Expo.

Tangshan Happy Water World is also a favorite night tourist area for tourists. This summer, Happy Water World launched activities such as "Bubble Party", "Starlight Surfing Show" and "Tsunami Electricity Festival". Visitors can participate on the spot for free, and feel the different. Water dynamic entertainment experience. It is worth noting that the park uses node opportunities to launch the theme activities. For example, during the Qixi Festival, the "Romantic Hearts Party" and the "Flame Rise · Garden Park" jointly launched the "Buy 1 Get 1" preferential event to bring tourists from Tangshan Cultural tourism experience greatly "enjoy". Data show that the sales volume sales of many scenic spots in many scenic spots such as Tangshan Happy Water World and Mine Park accounted for half of the day. It can be seen that night tour has become an important part of Tangshan Cultural Tourism economy.

Global linkage promotes high -quality development

In the past, hot springs were the characteristics and confidence of Tangshan's development industry, but the popularity was also limited by the hot spring, showing the phenomenon of "warm winter and cool in summer". This summer, the well -known Tangshan Tourism Resort in the hot spring is popular, and such changes are not "accidental". The resort has been starting from demand, giving full play to the advantages of the hot spring brand, actively responding to the industrial deployment with "hot spring+" as the core of development, creating a unique regional brand value and attractiveness, and continuously bringing tourists to the new experience of Tangshan Wen. Let tourists fall in love with the four seasons of the resort. Among them, "Hot Spring+B & B" assembled the cluster of the hostel to superimize the different rural vacation experience for tourists; "Hot Spring+Sports" not only attracted a number of national sports events to land in Tangshan, at the same time, yoga colleges, hot spring RV camping, beach volleyball volleyball ball balls Brands such as parks, Jinling Horse International Equestrian Club have settled in, and were awarded the "Chinese Sports Tourism Boutique Destination", and "Sports Brigade" was deeply integrated here; A number of popular tourism products such as Bailian Outlet Plaza bring rich leisure choices for tourists; "Hot Spring+Kangyang" brings together key cultural tourism projects such as Suhao Health Pension Industrial Park and Hantian Hot Spring Yiyi Center and Purple. More than ten boutique resort hotels such as Qinghu Hot Spring Hotel, Yitang Hot Spring Hotel, Yunxi Museum, etc., which further enhanced the popularity and influence of the Tangshan Wenwen tourism brand; Media Digital Industrial Park enters, and new industries, black technology, and professional talents gather in Tangshan ...

The diverse and integrated Tangshan Hot Spring Tourist Resort has entered the era of the connotation of the cultural tourism industry, the gradual maturity of the health care industry, the increasingly perfect leisure sports, and the steady progress of rural tourism.

Faced with the normalization of the epidemic prevention and control, the management committee of the Tangshan Hot Spring Tourism Resort implemented the implementation of bailout measures, actively helped social enterprises in the resort zone to declare financial credit, project support, and fund rewards. The service industry and individual industrial and commercial households are exempted from the rent during their epidemic, and the hot spring water costs for the hot spring water users in the resort to reduce the epidemic water. The resort carried out various activities to attract tourists on the premise of doing a good job of preventing and controlling the epidemic prevention and control, and boosting confidence for the development of cultural tourism enterprises.

According to the relevant person in charge of Tangshan Hot Spring Tourism Resort, the resort will focus on the construction of a number of recreational projects such as Suhao Health Industrial Park. In response to key retail and tourism service industries, there are various promotional activities in the form of organizations, extend the opening time of the scenic area, create a new carrier of night economic consumption, and promote the release of the consumption potential of citizens and tourists. At the same time, pay attention to industrial leadership, promote rural revitalization at high quality, actively promote the construction of rural revitalization model project -Qinglongshan settlement construction, sort out the rural tourism ring line of Qinglongshan settlement, start the planning and design of the northern area of ​​Tangshan, rely on Jiangsu Garden Expo Garden to integrate Hushan and Mengtang and Mengtang The resources of the two villages will create a homestay village in the northern area of ​​Tangshan; seize the development opportunities, closely follow the positioning of the city of Zidong Culture, expand the comprehensive functions of cultural recreation, health vacation, and R & D headquarters, and build socialism with Chinese characteristics in Jiangning District, Nanjing City Modernization advanced demonstration area creates a "beautiful model". (Author: Lu Ke Yu Ting; Editor: Ge Yongjiang)

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