Mid -Autumn Festival "close travel" is more comfortable and ancient style is always pleasant

Author:China Tourism News Time:2022.09.13

Domestic travel during the Mid -Autumn Festival holiday was 73.4.9 million, and it was restored to 72.6%before the epidemic; tourism revenue was 28.68 billion yuan, and it was resumed to 60.6%before the epidemic.

Affected by fluctuations in many places, during the Mid -Autumn Festival holiday this year, Volkswagen's travel is mainly based on local and surrounding tours. The nearest tour is still the first choice for most people.

In response to the needs of the masses to relax the physical and mental needs, the local industry has launched a variety of cultural tourism products online and offline. Traditional culture and fashion elements complement each other. Night -time tourism, Hanfu experience, poetry games, historical performing arts, etc. leading the public to experience the traditional fashion charm. At the same time, the majority of tourists adhere to the front line and keep the safety line of safety, and implement the demand for the prevention and control of the epidemic to every link of the "food, accommodation, travel, travel and entertainment", and jointly create a peaceful and peaceful Mid -Autumn Festival atmosphere.

According to the data center of the Ministry of Culture and Tourism, in the Mid -Autumn Festival holiday in 2022, 73.409 million domestic tourism travel nationwide, a year -on -year decrease of 16.7%, and recovered to 72.6%in the same period according to comparable caliber; achieved domestic tourism income of 28.68 billion yuan, a year -on -year decrease of decrease 22.8%, resumed to 60.6%in the same period of 2019.

Reunion+Mid -Autumn Festival is near the music tour

The more outbreaks have affected the pace of the public's "travel"; "near -travel" has become the choice of most people. During the Mid -Autumn Festival holiday, urban leisure tour, rural tourism in the suburbs, short -distance travel in the province, and self -driving camping.

According to Ctrip data, the reunion atmosphere of the family is superimposed with the factors of the festive atmosphere. Local tourism and surrounding tourism have become the mainstream trend of the public travel. Local and surrounding tour orders account for more than 60 %. Among them, ticket orders from local and surroundings account for 80%.

Tuniu data also shows that local and surrounding tourism account for the leading -dominated Mid -Autumn Festival tourism consumption, accounting for 68%of the number of travelers. In terms of travel days, the proportion of 1 to 3 days of schedule is 65%, of which, the number of one -day itinerary is the largest, accounting for 24%.

The data of the Guangzhi Journey also confirms the characteristics of the nearby travelers this year. "On the first day of the holidays on the day of the Mid -Autumn Festival this year, there are wonderful festivals in various places to attract public attention. And the Mid -Autumn Festival holiday is another rare" size and holiday "holiday after school. +Travel '. "Said Zhao Wenzhi, president of Guangzhi Journey.

The "Shanghai People Tour Shanghai" initiative has received a positive response from the majority of citizens and tourists. Paschers such as well -known landmarks, Binjiang Trails, and Internet Red Shopping Malls nearby have become the main choices for citizens to tourists. At about 7 pm on September 10, Shanghai Bund was woven. At the beginning of the Mingyue, the Yuanyue over the Lujiazui and the dots on both sides of the Pujiang River complement each other and complement each other. On the east of Nanjing to the Bund, people are full of people. When the gap between the red lights, many citizens can't wait to take out their mobile phones to set the beautiful night view at this moment.

On the water platform on the Bund, some people took a selfie of a family of or old. A pair of couples took a walk on the river. There were also three or five friends to enjoy the moon, cheerful and happy festival atmosphere. "I came to the Bund for the first time, and Greater Shanghai is really beautiful. Especially when I see the moon and architecture perfectly merged together, people are very open -minded." Said Ms. Yao, a tourist who played from Guangzhou.

In order to allow the majority of citizens to enjoy the holidays, the Shandong Weihai Cultural Tourism Group opened the "Freedom Weihai Tourism Express" special line while opening the Mid -Autumn Festival opportunity, and the passenger was full on the first day of opening. Bi Lili, deputy general manager of Weihai Cultural and Tourism Group International Travel Service Co., Ltd., who is responsible for line operation, said: "This is the land -seeking Weihai Line launched by Weihai after the island jumper. The scenery is to local specialties, and every explanation is intertwined with attractions. "

Tradition+fashion and exquisite holiday

"I hope that people will last long, thousands of miles together", "raise their heads to look at the moon, bow their heads to think of their hometown" ... The Mid -Autumn Festival contains a strong Chinese taste, and contains the essence of Chinese excellent traditional culture. During the Mid -Autumn Festival holidays this year, various places have launched a wonderful cultural tourism experience around the Mid -Autumn Festival culture. Among them, there are both traditional cultural display and the innovation of fashion elements. festival.

On the day of the Mid -Autumn Festival, the Creative Planning of the Mingyue Mountain Scenic Area in Jiangxi, the "Mingyue Mountain Zhong Diagraphs" event -Mingyue Tea Club, Mingyue Wine Bureau, Mingyue Poetry Club, Mingyue Song Club, Moonwan Plan, Mingyue Live and so on. The live broadcast activities were carried out simultaneously in more than 20 media, with a total exposure of more than 20 million.

In this event, Jiangxi Mingyue Mountain Scenic Area also specially invited several parents of parents to work outside the country to enjoy the Mid -Autumn Festival in Mingyue Mountain. During the event, the left -behind children felt the care from society, and also realized the cultural atmosphere of traditional festivals, and they were very happy. One of the children said, "It's fun here, we are very happy. This year's Mid -Autumn Festival is particularly meaningful."

In Jilin, the night of the Mid -Autumn Festival in the Breeze, the neon of the mountain city flickered. Tao Li "Drunk" Mid -Autumn Festival · "佟" Award Mid -Autumn Festival Cultural Tourism was held in the Jiajiajiang Tourism Resort, attracting nearly 20,000 tourists to participate. Against the lighting of the lights, the performing art show of "The Legend of the Jiajiajiang" was staged wonderfully, creating a warm and cultural atmosphere of festive atmosphere.

In the Ginseng Plaza of the Jiajiajiang Tourism Resort, the staff of the scenic spot distribute the local specialty food "ginseng stuffing moon cake" for past tourists, so that many citizens and tourists can get Mid -Autumn Festival surprises. "I have been in the university for four years in the field. I came back to spend Mid -Autumn Festival with my family this year. I ate the moon cakes of ginseng stuffing. I tasted the taste of my hometown. I was very warm." Ms. Liu, a citizen of Tonghua. The Retevation report on the Mid -Autumn Festival during the Mid -Autumn Festival holiday released by Tongcheng shows that many domestic scenic spots organize cultural tourism activities of Mid -Autumn Festival themes, including a variety of forms such as garden clubs, cultural performances, and non -heritage experiences, which are favored by citizens and tourists. Humanities and historic sites in the Mid -Autumn Festival have increased by 154%month -on -month.

Traveling+prevention and control safety companionship

While fully guarantee the supply of Japanese cultural tourism and meet the needs of the Mid -Autumn Festival, it has strengthened the implementation of the prevention and control measures of the epidemic. At the same time, for some tourists who stay on the journey, the majority of tourists also actively provide warm services to send them to the warmth of the festival.

In Xinjiang, some open scenic spots ushered in Mid -Autumn Festival passenger flow. The scenic area strictly implements the measures for the prevention and control of the epidemic. Each tourist who enters the scenic area is lined up, scan code, and body temperature under the guidance of the staff. In the scenic area, the "small speaker" continues to remind citizens to keep a safe distance and not to gather together. In addition, the staff of the scenic area repeatedly eliminate the guardrails, seats, countertops, etc. every day.

"Please wear a mask and a civilized garden." The prompt of a civilized garden in the Shanghai Yuyuan speaker was circulated. In order to do a good job of flow management, a snake -shaped channel is set up at the entrance of Jiuqu Bridge of Yuyuan Garden. When the park's instant passenger flow reaches 6,000 people, the Intelligent Command Center will immediately issue instructions to start a current restriction measure.

"Different Mid -Autumn Festival." Zhu Haibin, one of Hainan Cultural Tourism Volunteers and Deputy Director of Marketing in the Tourism Area of ​​Diandongtian Tourism Zone, wrote in the circle of friends on the day of the Mid -Autumn Festival. At present, Hainan's epidemic prevention and control enters the tail -tailed stage, and the Mid -Autumn Festival is still unable to slack off. Hainan Cultural Tourism volunteers have given up their families for everyone.

It is reported that this year's Mid -Autumn Festival, in view of the current situation of Hainan epidemic prevention, Hainan strengthened tourism management and advocated local holidays. Each city and counties urge the historical personnel living in high, middle and low risk areas, relieve entry personnel who return to their destinations after being isolated, actively report to the community, strictly implement relevant prevention and control measures, strengthen the "landing inspection" while guiding self -driving tourists to every place every place to place. Active nucleic acid testing.

The relevant person in charge of the Hainan Provincial Tourism, Culture, Radio, Film and Television and Sports Department said that although the epidemic has not completely dispersed, the Hainan Travel System has been re -production and re -production. As the society is completely clear, prepare for the re -production and re -production, and put Hainan to Hainan The most beautiful landscape and the best service are presented to the general public tourists as soon as possible after the epidemic. (Author: China Tourism News Ni Yiwen Li Xiaoqian Zhou Chen Chen Chen, Wang Sixue, King Zhao Zhigang; Editor: Ge Yongjiang)

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