A park activates a city

The fourth Mid -Autumn Festival night with his family spent the moon, the moon is good, and the days are sweet. "On the evening of September 10, Ms. Guo from Jingzhou couldn't wait to release a circle of friends as soon as she was out of the garden. Standing on the Wade Road of the car, the Jingzhou Fangte Oriental God (hereinafter referred to as Jingzhou Fangte) as the original point, with time In order, the space is axis, and the joy of countless tourists in front of it is also the development of a city.

Three years ago, it settled in Jingchu land with a shocking posture and wrote a new chapter in Jingzhou tourism; three years later, it took root in the central region of China with the trend of drinking horses and yellow, becoming a favorite paradise for millions of tourists ... On September 10, when Entering the Jingzhou Fangte again, through the moonlight, and looking at the time to explore how the cultural genes are injected into blood veins and promote the renewal of the city; how scientific and technological innovation integrates into the texture and helps the city's high -quality development; vitality.

Culture is body technology

From "Millennium Ancient City" to "Chu Du Fenghua"

"Yu Ri Kyushu has Jingzhou". This is the beginning language commonly used by Jingzhou China Merchants. It is also a mantra of Jingzhou people like a few treasures. It has exhausted the deep heritage of national historical and cultural cities. How to make the millennium ancient city re -blooming Chu's capital? Jingzhou Jinan Ecological Cultural Tourism Zone is the first, becoming the main battlefield of Jingzhou's cultural tourism industry. After three years of savings, Jingzhou Tourism finally ushered in an outbreak. On September 12, 2019, the opening of the garden painting of the Eastern gods of Jingzhou Fangtefang undoubtedly became one of the detonation points.

The strong aesthetic style of "Zhu painting inside, ink dyeing is inside" has not been "entered into the painting". In addition to external appearance, the inner temperament also shows Jing Feng Chuyun everywhere. Jingzhou Fangte told the 5,000 -year -old historical culture and Jingchu culture of Huaxia with culture and technology as the wing.

Jingzhou Fangte is a large -scale live acting special effects theater project "Qu Yuan" tailored by Hubei, which perfectly combines the phantom imaging technology with the live -action performance to create a "poem" world, restore the "sky question" scene, and guide future generations to talk to Qu Yuan; The characteristic project "Chu Le" allowed Chu Wu, a long and long chime bell, and a sleeve -sleeved Chu dance over thousands of years, leading the majority of tourists to touch the cultural pulse of Chu. And walking out of "Jingchu Fengyun", looking at the "Charm Huaxia" and "Ancient Myths" areas, it is also hot. The "Kyushu Shen Yun" project "Kyushu Shen Yun" shocked the five thousand years of changes in Huaxia. You can feel the fierceness of the Golden Tiehma and the courage to come to the DPRK; In the boundary of the flood, tourists joined hands with the goddess of the world, the goddess of the world, to fight the strange stone, and the fighting Zhu Rong, becoming the protagonist of the mythical story, internalizing and dedicating the spirit of dedication.

Won the Wen Plastic Brigade, to travel to Zhangwen. Promoting cities' renewal needs to deeply plant traditional culture, through technological innovation, find the largest number of conventions in the integration of cultural tourism, let culture live and travel.

The content of the king is required

From "Internet celebrity punching land" to "tourist destination"

Jingzhou Fangte first tasted the red taste from the opening of the park, to DengTV, hot search, headlines, and even appearing at the blue hall of the Ministry of Foreign Affairs, becoming a new highlight of Jingzhou and even Hubei cultural tourism. And how to keep the "traffic" storage "retention" and realize the gorgeous turn from "net red punching land" to "tourist destinations", Jingzhou Fangte also handed over a answer sheet.

The original intention is not changed, and the content is king. If the carefully built project is Jingzhou Fangte's "main cuisine", more than 200 leisure landscape projects, more than 100 special restaurants and shops and other supporting facilities, seek new theme activities, beautiful atmospheres, and flexible and diverse The product form is an indispensable embellishment. Jingzhou Fangte has continuously improved the cultural tourism format, enriched the consumer scenario, and contributed higher -quality cultural meals to the majority of tourists. During the Spring Festival, fireworks showed the Wanjia reunion night; the May Day Labor Day, thousands of drones dispatched "paying tribute to workers"; Children's Day, "Big Star" Xiong Da and Xiong Er staged "Sky Music Music "Drama", weaving children's dreams ... "I can think of the most romantic thing is to watch fireworks with the people I like. Every time I come, there will be different surprises." I often see the fans who have become a fan to check in Jingzhou Fangte. topic of.

Follow the trend, the method is important. Since the third anniversary of the opening of the park, Jingzhou Fangte's radiation range is not limited to Jingzhou and surrounding cities, but also attracted tourists from Hunan, Chongqing, Henan and other places. In addition to the play experience of the world's top theme parks, it is inseparable from the overall marketing, precision marketing and creative marketing of the park. Two times to CCTV's "News Broadcast", more than 500 times have been focused on central media, nearly a thousand times have been reported by the provincial and municipal media, more than 40 advances to the hot search list ... The new business card of Hubei Cultural Tourism is brighter, Make the choice of "tourist destination" more popular.

Give full play to characteristic advantages, connect modern aesthetics, and keep up with consumer needs, which is also the inspiration left by the "Fangte Effect".

The quality is the biggest situation first

From "one -branch" to "Hundred Flowers"

"One flower is not spring, and the flowers are full of spring." The completion of Jingzhou Fangte not only filled the gap in the province's large -scale high -tech theme parks, but also changed Jingzhou's tourism format in one fell swoop. From transit tourism to overnight travel, team tour to self -service tour, tourist tour to experience tour, start a new pattern of Jingzhou tourism, and strongly drive the city's development of third industries such as accommodation, catering, and transportation. Especially for the "post -epidemic era", under the premise of fully doing the epidemic prevention -related work, Jingzhou Fangte reshapes market confidence through high -quality activities, and uses "Huyou Hubei" to benefit the people's policies to stimulate consumption potential and travel for Hubei Wenwen Travel. The industry continues to recover. Press the "acceleration key". "Now on weekends and holidays, we are often full of rooms, and sometimes it is difficult to find a room." Jingzhou Greenland Platinum Platinum Hotel staff said. "Different!" The citizens sighed so much when they came to the long lake avenue of the dark. Once, this is the north of the barren Jingzhou; now, Jingmei Road is wide here, becoming a joyful ocean -to experience the amusement project in the Jingzhou Fangte, to the Jingzhou Garden Expo Garden to enjoy the beauty of the garden, and to experience the ancient street in the Gaocheng Cultural Garden The music of the night tour ... The theme park is connected in series of the core attractions in the surrounding areas, giving play to the gathering effect, and driving the overall tourism market to upgrade the regional overall tourism market. With the development of the tourism industry, smooth transportation, wide roads, beautiful scenery, and livable environments also make everyone a beneficiary.

Chu and the Three Kingdoms are intersecting here, and culture and technology blend here. When I entered the Canda case, the "Chu Le" palace with a low curtain, the story about Chuzhuang's "not flying for three years, flying to the sky" emerged. The "Golden Phoenix", which fell into the old capital of Chu three years ago, will still spread the charm of "Oriental God Painting" with Gao Fei's wings, and contribute to promoting and leading the high -quality development of the cultural tourism industry in Hubei. Big power.

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