Zhengzhou is on the top ten hot surrounding cities in the Mid -Autumn Festival.

[Dahe Daily · Dahecai Cube] (Reporter Ding Yangtao) On September 12, the two major OTAs (online travel platforms) giants -Ctrip Group and Tongcheng Travel released their own 2022 Mid -Autumn Festival travel reports at the same time. The "2022 Mid -Autumn Festival Small Holiday Tour Report" (hereinafter referred to as the Ctrip report) released by Ctrip and Tongcheng Travel released the "Mid -Autumn Festival Holiday Travel Consumption Repentance Report" Mainstream, rural homestays, monthly night tour has attracted much attention.

An interesting phenomenon is that Zhengzhou also appeared on the top ten popular surrounding cities on the two platforms at the same time. Among them, Ctrip report showed that the proportion of local travel around the Mid -Autumn Festival in Zhengzhou was as high as 53%. The Tongcheng report shows that Zhengzhou -Kunming will be on the list of hot air ticket routes on the Mid -Autumn Festival holiday, and Zhengzhou East Station Mid -Autumn Festival Holiday Popular Top 10.

Zhengzhou is ranked seventh in the hot cities around it! Local travel ratio is 53%

Under the background of the holidays in many places, surrounded by fire. The travel groups are mainly composed of local and surrounding customers, accounting for more than 60 %. As one of the four traditional festivals and the last small holiday throughout the year. The folk activities of the Mid -Autumn Festival are wonderful. The worship of the moon worship, the garden club, the lantern exhibition, the lantern riddle ... cultural activities in various places are "new".

According to the Ctrip report, the TOP10 of the hot cities around it is: Hangzhou, Guangzhou, Nanjing, Suzhou, Shanghai, Beijing, Zhengzhou, Hefei, Wuxi, Changsha. Among them, Zhengzhou ranked seventh in the country, the peripheral peripheral of the Mid -Autumn Festival reached 53%, and the Mid -Autumn Festival orders increased by 68%compared with the Dragon Boat Festival orders.

Zhengzhou Mid -Autumn Festival Popular Scenic Spot is the China Network Security Science and Technology Museum, Henan Museum, Zhengzhou Fangte Happy World, Zhengzhou Aquarium, Bamboo Forest Changshou Mountain; Zhengzhou Popular Guest Source province TOP5: Guangdong, Jiangsu, Hunan, Zhejiang, Shanghai.

According to the data of the Ctrip platform, the popularity of the Mid -Autumn Festival tourism this year reached the peak of small holidays this year. The average daily order volume increased by double -digit during the Dragon Boat Festival, which is more than doubled from Qingming and May 1st. Since the epidemic, the proportion of local orders has increased year by year. From January to August this year, the proportion of local orders increased by 44%in the same period in 2019. Among them, the proportion of local orders in first -tier and new first -tier cities has increased. above.

The Tongcheng report shows that during the Mid -Autumn Festival holiday this year, the average daily order volume of the scenic spot increased by 159%over last weekend, of which the order weekly increased by more than 500 scenic spots with a month -on -month increase; The amount increased by 60%over the last weekend.

The surrounding tourism and flow of people are mainly gathered in major core cities and surroundings. Tongcheng travel data shows that the top ten popular surrounding cities during the 2022 Mid -Autumn Festival holidays are: Hangzhou, Guangzhou, Beijing, Shanghai, Suzhou, Changsha, Zhengzhou, Wenzhou, Wuxi and Dongguan. Among them, half of the Yangtze River Delta cities occupy half.

Reunion to enjoy the moon and the fire homestays and night tour, tourists on the Mid -Autumn Festival holidays choose to go out in the evening

Reunion and Moonlight are the two keywords in the traditional Mid -Autumn Festival, which also brings a fire and night tour.

Tongcheng shows that during the Mid -Autumn Festival holiday this year, the moon watching event led to the upsurge of the night travel market in various places. Family travel surpassed the parent -child travel to become one of the mainstream customers of Mid -Autumn Festival. Essence

Tongcheng travel data shows that in the distribution of travel periods, the peak passenger flow of taxi during holidays appears from 17 to 21. During the holidays, more tourists choose to go out in the evening and return after the night tour. The night tour of the Garden Club, Night Markets, and Ancient Town is the most popular night travel theme of Mid -Autumn Festival this year.

In the choice of scenic spots, natural scenery scenic spots are the first choice for people, and mountains or lakeside seaside are the popular choices for people to enjoy the moon. In addition, forest parks and animal and plant gardens are also a good place for people to visit Mid -Autumn Festival.

Tongcheng travel data shows that during the Mid -Autumn Festival, the tourism popularity of humanities and monuments rose by 154%month -on -month, and the tourism popularity of garden scenic spots in ancient town rose 166%month -on -month. These two types of scenic spots are more correlated with cultural tourism, and their rich cultural tourism activities have made a wave of popularity for scenic spots.

In addition, rural homestays have also become the main option of tourists during the Mid -Autumn Festival.

The Ctrip report shows that the searches of homestays reached a peak one week before the festival, and the reservation volume increased by about 10 % compared with the Dragon Boat Festival. Among them, the popularity of rural homestays rose as soon as possible, and the search popularity basically returned to the same period last year.

Mid -Autumn Festival, make moon cakes, appreciate the moon, drink flowers and wine ... Folk activities organized by the homestay organization are overwhelming. According to Ctrip data, the proportion of the Mid -Autumn Festival and the surrounding homestays accounted for over 70%, and the surrounding parent -child orders accounted for 22%of the Dragon Boat Festival.

It is worth mentioning that, as a representative of the temperature accommodation, the homestay has been favored by many people in the background of short -distance tourism in recent years, and the homestay has also evolved from a simple "home and tour" space carrier to the carrier of the complete lifestyle. The "B & B+X" package is more popular.

The Ctrip report shows that the average price of the Mid -Autumn Festival homestays increased by 27%year -on -year, and the number of thousand yuan homestay orders accounted for 59%of the Mid -Autumn Festival last year. Afternoon tea, event tickets, and group ceremonies have become hot -selling additional products TOP3; "experience is great", "suitable for children", "meal taste sticks", "homestay owner enthusiastic hospitality" has become the top four reasons for the homestay.

The Mid -Autumn Festival is not hot? National Day holiday travel market or welcome new growth

According to the Ctrip report, the search popularity of the "autumn tour" related content continued to rise during the Mid -Autumn Festival, and it increased by 342%in the same period last week. The Tongcheng report also shows that during the Mid -Autumn Festival holiday this year, the average daily order volume of scenic spots increased by 159%over last weekend. It is enough to show that tourists have a high enthusiasm for autumn, but due to the long -term holiday time, many tourists may not be happy. The upcoming National Day holiday may be the growth point of the next tourist market. The Tongcheng report shows that the popular hotels in the Mid -Autumn Festival holiday are Shenzhen, Shanghai, Guangzhou, Dongguan, Suzhou, Nanning, Hangzhou, Changsha, Beijing and Fuzhou. Among them, the two major urban agglomerations of the Yangtze River Delta and the Pearl River Delta each occupy 3 seats, becoming the two most popular city circles in the Mid -Autumn Festival this year. In addition, the reservation of the Mid -Autumn Festival Hotel in Quanzhou increased by 208%month -on -month, and the number of reservations in Luoyang and Ningbo Hotel reached 117%and 101%, respectively.

The Tongcheng report shows that the popular routes of the Mid -Autumn Festival are mainly between Guangzhou, Shanghai, Hangzhou, Kunming, and Zhengzhou. Among them, the number of route orders to and from Shanghai and Hangzhou has the largest number of routes. In terms of train tickets, Guangzhou has the highest lines to and from surrounding cities. Among the top ten popular train ticket lines, 6 lines are deployed in Guangzhou or finally arrived in Guangzhou.

The Tongcheng Research Institute analyzed that due to the holiday period and the epidemic, the travel radius of tourists in the Mid -Autumn Festival this year was shortened compared with the summer. The domestic travel market during the 11th National Day holiday may have better performance.

Xie Xiaoqing, a senior researcher at the Ctrip Research Institute, said that the reservation before the Mid -Autumn Festival this year is high and low, and the overall increase in double -digit growth compared to the Dragon Boat Festival, which reflects the strong toughness of the localized leisure tourism market. We ushered in new growth opportunities and challenges.

Responsible editor: Chen Yuyao | Review: Li Zhen | Director: Wan Junwei

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