"Moonlight Economy" with a local tourist tour in Guangdong

Above: Mid -Autumn Festival, children learn to make cakes and ice cakes. Below: On September 10, the ancient town of Gankeng, Shenzhen was covered with lanterns along the street, and the children took pictures of antique costumes. Picture source: South Daily

In the business district of Tianhe Road, Guangzhou, coffee brewing, original talk show and other cross -border social gameplay methods are novel and interesting.

In the "Mid -Autumn Festival Wonderful Tour" in Panyu Lingnan Impression Park, activities such as ancient style garden, traditional hand work, Panyu hand letter festival, guessing lantern riddles, etc., as well as giant punch -card devices, singing and dancing pop -up and wonderful performances.

On the Pearl River, the "Lunar Lunar" cruise ship slowly left the pier, the deck and the cabin were set on the "moon" device. Fresh trend elements such as laser lights, starry sky, and jade rabbit flashed. Visitors immersed the moon and punch in ...

In the Mid -Autumn Festival holiday, in order to welcome the "moonlight economy", business districts, merchants, and tourist scenic spots in various parts of the province have launched new gameplay about Mid -Autumn Festival and the theme of the moon watching, so that citizens of the local holidays feel a strong festive atmosphere.

Hotel Scenic Area Monthly Package Reservation Doubles increases

Pack up the luggage, bring the picnic mat, moon cakes, fruit baskets, etc., Tang Xiaohui drove to her daughter and parents, and went straight to Zengcheng Baishui Village. "I ordered a Tianmu hotel room to eat moon cakes and enjoy the moon in the lawn after dinner. In the evening, I can watch the stars and watch the moon through the glass roof in the room." Xiaohui said excitedly that the family was very happy.

"'Moonlight Economy' has brought popularity to Guangdong," said Rao, a well -known cultural scholar of Guangfu.

Data from the Flying Pig Travel Network shows that the reservation of the Mid -Autumn Festival in the Mid -Autumn Festival increased by more than 1.7 times from the previous week, and the reservation of vacation products such as tickets for local scenic spots increased by more than 2.3 times.

In response to consumers' moon -viewing needs, some hotels have launched the "Moonlight -viewing Room" and "Mid -Autumn Festival Cultural Experience Package", covering different special activities such as moon cake DIY, Mid -Autumn Festival Night Banquet, Garden, and non -heritage experience.

According to Meituan data, since September, the search volume of keywords such as "Mid -Autumn Festival" increased by 191.9%year -on -year. The number of hotels that launched the "Mid -Autumn Festival" related theme packages this year increased by 46.3%year -on -year.

The hotels and homestays of nearby rivers and homestays around the river, such as Guangzhou Shatin, Fangcun Changdi, Binjiang West Road, and Panyu Changlong Hotel also ushered in a wave of reservation. A landlord running a homestay around the Changlong Park Scenic Area said that the three rooms managed during the Mid -Autumn Festival were reservations a week ago. "Most guests are families in the Pearl River Delta. They intend to participate in the Changlong Night Tour."

"With the optimization and adjustment of various epidemics prevention and control measures, tourists' confidence in travel has continued to improve, and the demand for Mid -Autumn Festival travel is activated." Said Xie Xiaoqing, a senior researcher at Ctrip Research Institute.

The "non -heritage element" in many places in the province

The Mid -Autumn Festival was included in the first batch of national intangible cultural heritage lists in 2006. This year, the business districts and public spaces in many places in Guangdong have introduced "non -heritage elements" around the "moonlight" to integrate them into activities that citizens are happy.

Guangzhou K11 hosts the "Guangcai Pi -Color" non -heritage art experience activity, and joins hands with the "post -90s" craftsman Cai Sizhe and He Weijing Studio to jointly launch the "Bamboo Moon Pan Shadow" Guangcai Xue color art activity; Chengren Yu Zhaoji and Xue Ruiming, take everyone to understand the century -old cake seal culture, experience the production process of pastry; the trendy market of the Pearl River Pozi, the young people wearing Hanfu shuttled in it, looking for the traditional Mid -Autumn Festival good things, there are national style music performances, free of charge, free New experiences such as DIY lanterns.

In Foshan Lingnan Tiandi, the organizers and the non -hereditary inheritors of Foshan color lanterns, Yang Xiaoyan, Lin Yanhua, Tang Jierong, etc., to jointly create a large -scale lighting exhibition of "Dragon and Phoenix"; Under the leadership of the instructor, he learns the skills of silk, and uses silk to make a group fan to learn about the traditional Chinese fan culture.

Mid -Autumn Festival Tour is a popular leisure activity during holidays. This year, the Pearl River Tour has added a new moon and experienced the "Lunar" activity. The cruise ship places artistic devices such as the moon, starry sky, and jade rabbit for tourists to take pictures and punch cards. The relevant person in charge of the blue dolphin cruise said that during the Mid -Autumn Festival, the passenger flow of the ship grew large at night, and the customer group was mainly families and couples in local and surrounding cities.

Data from a number of online travel platforms also show that this year's Mid -Autumn Festival, cruise and night travel projects are loved by users. The popularity of night view tourism and rivers cruise projects such as Pearl River continued to rise.

Source: Southern Daily

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