Lijiang City was held in 2022 tourism shopping and reassuring pilot granting ceremony

On September 9th, Lijiang City held a trial ceremony of the pilot and purchase of tourism and shopping in 2022. Li Zhaogang, a member of the party group and deputy director of the Lijiang Culture and Tourism Bureau, awarded the license to the Yunnan Window Trading Co., Ltd., which is a pilot company, which is a pilot enterprise who has been assured of the pilot enterprise in Lijiang City in 2022.

At the ceremony of the awarding ceremony, Liu Hongqi, a member of the Party Group and Deputy Director of Lijiang Commercial Bureau, read out the "Notice of the results of the creation of the pilot enterprises in Lijiang City in 2022". The notice clearly determined that Yunnan Window Trading Co., Ltd. was a pilot enterprise with a confidence and shopping company in Lijiang City in 2022. Since the date of announcement, the industry authorities shall establish a dynamic management mechanism for Yunnan Window Trading Co., Ltd., and implement points management according to the complaint rate, negative public opinion incidence, return rate, and tourist satisfaction evaluation. One quantitative assessment. If the assessment results are not up to the standards, suspend business rectification, yellow card warning, the circumstances have seriously canceled the treatment of pilot enterprises in Lijiang City, rest assured to buy pilot enterprises, and shall not be declared within 3 years.

Lijiang is named for tourism, and it is prosperous due to tourism. The tourism industry is the pillar industry and life industry of Lijiang. In recent years, under the strong leadership of the Municipal Party Committee and Municipal Government, Lijiang has raised the city's efforts to build a world -renowned city of cultural tourism. The golden signboard of Lijiang Cultural Tourism has become brighter and brighter. Lijiang conducts centralized rectification of the order of the tourism market, strives to improve the level of management services, accelerate the promotion of transformation and upgrading, achieved significant results, market rectification has achieved staged victory, the brand image has been fully repaired, the regulatory system and mechanisms are continuously improved, smart tourism takes root, industrial industry takes root, industries The system is continuously improved, and the transformation and upgrading have taken new steps, and the satisfaction of tourists and the reputation of Lijiang have been greatly improved. In 2019, in 2019, the city's receptions exceeded 50 million (up to 54.0235 million), and the total tourism revenue exceeded 100 billion yuan (up to 107.826 billion yuan). Lijiang has gradually developed into a well -known tourist city in the country. There are nearly 100,000 practitioners and nearly 300,000 indirect employees.

Since 2020, the impact of the new crown pneumonia's epidemic has made Lijiang tourism difficult. Since June this year, with the adjustment of the "fuse" policy of cross -provincial tourism, Lijiang has gone to promote the recovery of tourism recovery, and the number of tourists has ushered in explosive growth, and the recovery momentum is obvious. According to preliminary estimates, from January to August 2022, Lijiang City received 25.9675 million tourists, and total tourism revenue was 41.761 billion yuan (the final annual data was premium). At the same time as the tourism industry has recovered, complaints, negative public opinion, and return rate of return on tourism and shopping operations and management are on the rise. In accordance with the goal positioning of the Yunnan Provincial Party Committee and the Provincial Government to propose Lijiang's "creating a world cultural tourism city", each Lijiang tourism practitioner should actively maintain the good image of Lijiang tourism, take care of the "golden signboard" of Lijiang tourism, cherish the coming The results of difficulty.

Under this opportunity, in order to build a high -quality demonstration zone in the cultural tourism, Lijiang further consolidated the achievements of the national culture and tourism consumption pilot cities, and in accordance with the "Opinions on Implementing the High -quality Development of Tourism" in the Yunnan Provincial People's Government, the General Office of the People's Government of Yunnan Province "Several policies and measures for accurately doing a good job of preventing and controlling epidemic prevention and control to accelerate the recovery of tourism industry" and the requirements of the Yunnan Provincial Department of Culture and Tourism "Guiding Opinions on Further Optimizing the Establishment of the Establishment of the Literary and Tourism Market" Shopping the work of buying pilot enterprises with confidence can be said to be the needs of the situation, the main development of development, the plan of revitalization, and the long -term strategy. The supervision mechanism is of great significance to promote the transformation and upgrading of retail companies -related commodities.

Yin Liangqin, the acting detachment of the Comprehensive Administrative Law Enforcement Detachment of Lijiang Cultural Market, introduced the creation process of Lijiang City Tourism and Shopping Pilot Enterprise in 2022. In accordance with the relevant documents of the Yunnan Provincial Government and the Yunnan Provincial Department of Cultural Travel, Lijiang City combined with the actual situation, established a leading group in June 2022, formulated a plan for creation of work, and solicited the travel departments and counties (districts (districts (districts (districts (districts (districts (districts (districts (districts (districts (districts (districts ) After the opinion, the post -issuance was issued and released through the multi -channel and multi -formation of the mainstream media. In strict accordance with the selection procedures, adhere to the principles of fairness, justice, and disclosure. On the basis of voluntary registration of enterprises, 11 participating enterprises were recommended by the ancient city and Yulong County. Carry out selection. The comprehensive review team of the work leadership group held a special meeting to study and determine the list of recommendations for the pilot enterprise in Lijiang City in 2022, and publicize it to the outside world, listen to opinions extensively, and accept social supervision.

The reporter saw that in the 2064 square meters of Lijiang Rural Revitalizing Plateau Featured Agricultural Products Exhibition Area, it showed special agricultural and sideline products from all over Lijiang. Saabzi Village, Songping Township, Yongsheng County, set up a counter in the exhibition hall in the exhibition hall, showing products such as peppercorns, pecans and other products grown by farmers. The farmers and Zeng Liang in the village have become a employee of the company. With their special products of their hometown, they were sold at the window of Yunnan. He said: "The counter has been established to now sell more than 50,000 yuan. , I have a sales of my own products, and I feel very practical. " In the 1086 square meters of intangible cultural heritage exhibition area, Dongba also wrote Dongba characters for tourists to create embroidery products on the spot. According to Yu Yan, the sales manager of Yunnan Window Trading Co., Ltd., this is the exhibition area that tourists are most willing to stop. She said: "The 1126 square meters of cultural and creative product exhibition area, with a dazzling product with a strong cultural symbol of Lijiang, and is also popular with tourists. After the company declares the pilot, it is stricter, and it will be selected and loves to serve. Let tourists buy it. "It is reported that there are many new highlights in Lijiang Tourism and Shopping Pilot Enterprises. Pilot enterprises create new platforms for display, inheritance, and trading of characteristic tourism products, and strive to build a rural revitalized plateau characteristic agricultural product exhibition area, intangible cultural heritage exhibition area, cultural and creative product exhibition area (cultural and creative market) with Lijiang characteristics. The supply of travel products is further diversified. Pay attention to the unification of social benefits and economic benefits. The pilot enterprise also actively assumes social responsibility and provides employment positions for local people, especially actively absorbing poverty alleviation households, poverty alleviation monitoring households, pure low guarantee households, special difficulties, disabled households, etc. Employment. In addition, management services are further standardized, pilot enterprises continue to improve the professional literacy and overall service level of employees, enhance service awareness, improve service quality, and improve consumer satisfaction. The creation of Lijiang Tourism and Shopping Tourism Shopping Pilot Shimba is to promote the civilization, integrity, and law -abiding operation of cultural tourism enterprises, so as to achieve complaint rate, negative public opinion incidence, return rate continuously, and continuous improvement of tourists' satisfaction, becoming a high -quality high -quality consumer with peace of mind Tourism commodity consumer venues.

Yunnan Window Trading Co., Ltd. made a statement as a tourism shopping pilot enterprise as a tourism shopping, promising civilization, integrity, and law -abiding operations, and serving the first to achieve authenticity and quality and price. Improve the professional literacy and overall service level of employees, actively maintain the good tourism brand image of Lijiang, and make a rest assured to buy pilot brands to make better, detailed, practical, and satisfy consumers.

Lijiang Cultural and Tourism Bureau, Lijiang Market Supervision and Administration Bureau, Lijiang Municipal Commerce Bureau, Lijiang Public Security Bureau, the CPC Lijiang Municipal Party Committee Network Information Office, Lijiang Taxation Bureau, Gucheng District People's Government, Yulong County People's Government The brand ceremony, the head of Lijiang Tourism Supervision Company, Lijiang Tourism Association, Lijiang Jewelry and Jade Jewelry Industry Association, and some employees of Yunnan Window Trading Co., Ltd. participated in the award ceremony.

Cultural Tourism Head Forty Media Reporter Haili Azhi Wen Tu

Editor -in -chief Wang Yuan

Review Gu Wenli

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