Is the snack edge corner material auxiliary and cheap replace?Maybe it's just "look beautiful"
Author:Pole news Time:2022.09.09
Jimu News reporter Shi Qian
From the bread side, the biscuits to the broken pork, and the ham were broken. Recently, the "snack edge corner" suddenly became popular. Many young people shared on social platforms to share "half of the money to buy big snacks, really fragrant!" Is cheap synonymous? Is such food safety?
Experts said that if it is a standardized product outflow of manufacturers, there is still a security guarantee. The most worrying thing is that the merchants are faked in the truth and packaged the three -proof products into big -name snacks. Consumers must pay attention to screening to avoid pits.
Snack edge and corners are getting angry in young people
Recently, the post -90s citizen Sun Qi saw a lot of Amway posts on the social platform. She also tried to order a pack of pork shattered on the e -commerce platform. The price is indeed lower than the original brand. It's okay, but it is unknown whether the fragments are flowing out of the original brand. "
Amway post shared by netizens on social platforms
In fact, the snack edge was popular among young people a few years ago. When the citizen Ms. Jia was in college, she and her classmates went to a large -scale baking brand in Wuhan Yuancheng District near Wuhan. "The taste is indeed consistent with the store, but it is not good to sell." Ms. Jia said that the factory is not easy to go in the suburbs, so it will not buy it frequently.
The cake and bread side of the young people for a while, and now they "turn red" on the e -commerce platform.
On the e -commerce platform, Jimu Journalists searched for "corner ingredients" with a variety of products such as preserved pork, jerky beef, ham broken, cake edge, biscuits and other products. A shop selling pork shattered, 500 grams of fragments priced at 28.8 yuan, and monthly sales exceeded 4,000. On the evaluation page, some consumers said that the taste is good, which is more cost -effective than buying a formal dress. However, some consumers said that the fragments were thin and it tasted hard, and the taste was like starch.
There are many businesses selling corners on the e -commerce platform
On social platforms, many netizens have shared the experience of processing and cooking after buying "corner materials".
"2022Q1 Consumption New Potential White Book" shows that in the market segment of food and beverages, the subdivision category of snack edges has high growth potential. In the first quarter of this year, the sales of snack border corners sales on a certain e -commerce platform were 20.3 million yuan, an increase of 1749.23%year -on -year. It is expected that the market size of the snack edge corner material will rise steadily. Monthly sales are expected to exceed 10,000 yuan. The proportion will reach about 3%to 5%.
Experts say that food safety quality is difficult to guarantee
Is the corner snacks really synonymous with good quality and cheap?
"White Paper" pointed out that it is impossible to ensure the quality of product quality, cost -effectiveness, and evolution into marketing concepts. The specific manifestation is that it is difficult to identify because of the standard. Some merchants use low -quality products, pet food and future foods to impersonate snack edges; others mislead consumers through packaging, and the real price of the product is even higher than the formal products; there are also merchants Only "corner materials" are added to the title of general commodities as a marketing concept.
According to Zhu Danpeng, a Chinese food industry analyst, it is currently that my country has no corresponding product standards or corporate management system specifications for the "corner ingredients" itself. Many "corners" foods are in the "gray" area.
Amway post shared by netizens on social platforms
Zhu Danpeng said that regular food production enterprises rarely provide pre -packaging for "corner materials" alone. Some "corner ingredients" foods are produced and sold for lower -level channel vendors or downstream manufacturers, and food safety and quality are difficult to guarantee.
Wang Peng, a researcher at the Beijing Academy of Social Sciences and researcher at the Intelligent Social Sciences Governance Center of Renmin University of China. He pointed out that if the corner materials are the products produced by manufacturers, its safety and quality are still guaranteed. The most worrying thing is that the merchants are selling well in the name of the manufacturer in the name of the corners in the name of the corners.
When buying corner materials, consumers also need to pay attention to inquiring and viewing the production date, and it is not ruled out that bad businesses will turn the time to the corners. Another case is that the corner materials are neither the disabled products of the original manufacturer nor the duration of food, or the three -free product. Consumers must pay attention to screening to avoid pits.
Wang Peng believes that the snack edge is currently belonging to the blind area of supervision. There are neither corresponding laws and regulations, nor the corresponding industry standards and national standards. In the future, the law enforcement system in this regard will need to be further updated and strengthened.
Wang Peng pointed out that when the market has a new trend, the regulatory authorities should follow up in time. On the one hand, it is necessary to adjust the supervision work in a timely manner and implement dynamic monitoring on related platforms. On the other hand, unblocking consumer complaint channels and stifling the problem in the bud state.
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