Lijiang in Yunnan introduced a number of measures to promote the recovery of the tourism market

Source: Economic Reference News

At the beginning of the night, the lantern was at the beginning, and the crowds of people in the ancient city of Lijiang, Yunnan. Dashiwater, Sifang Street, Vancouver Tower, Mufu ... Tourists in the core area have shot shoulder. The inn is almost full, and the restaurant and bar business along the street. In the late night, in the glory of the ancient city, the streets and alleys were still the figures of tourists lingering. This is the scene that the ancient city of Lijiang has been repeated every night in the near future, and it is also the epitome of the strong recovery of Lijiang tourism since the summer.

Mu Zhihong's Taohua Island Station is near the ancient water vehicle in the ancient city of Lijiang. There are 25 rooms. Since July, the room is full. He said: "Before June, the inn is deserted, and sometimes there were no guests. The number of tourists gradually increased in mid -June, and the tour guides who waved the flag in the ancient city of the ancient city. Since July, there are many tourists and good business. That The familiar Lijiang ancient city is back again. "

"Not only the inn, restaurants and bar business are good, but tourists who visit and experience Dongba culture have also increased significantly." The head of the Naxi Pixel Painting Experience Museum and non -genetic inheritance and Run Yuan said that the experience hall receiving tourists continued to reach a new high. There are more tourists who come to learn the history and writing methods of Dongba text than the summer vacation in 2019.

The reporter learned that in order to make the ancient city of Lijiang more fun and better, the relevant local departments innovated measures, enriched the ancient city's business format, opened the cultural and creative night market, opened up online celebrity punching points, and enabled historical and cultural and culture. The ancient city of Lijiang received 593,700 tourists in June. Since July, instantaneous times of instantaneous times have exceeded 60,000 consecutive days. Visitors can grasp the flow of people through real -time passenger flow big data platforms to avoid congestion, gathering, and comforting the ancient city.

Zhang Yebing, director of the Comprehensive Management Command Center of Lijiang Ancient City, said that focusing on the pain points of tourists in terms of food, housing, traveling, traveling, purchasing, and entertainment, Lijiang Ancient City established a smart platform to monitor people in various locations, bar sound monitoring, and complaint consultation in real time. Acceptance and other data can be carried out through the platform to carry out comprehensive law enforcement inspections, market management and other businesses to achieve information interaction sharing and rapid response decisions.

Since July, the number of tourists in scenic spots such as Yulong Snow Mountain, Tiger Jumping Gorge, La Shihai, Lugu Lake and other scenic spots have increased dramatically.

The parking lot of the Yulong Snow Mountain Scenic Area stopped various vehicles, and the tourists on the snowy mountains on the ropeway lined up. The staff said that hundreds of tourist bus gathered in the scenic area and tens of thousands of people lined up in the snow mountain. It has not been seen for a long time.

"Tourists are from all over the country. There are relatively many tourists from Beijing, Shanghai, Guangzhou, Shenzhen and Chengdu." Qian Yingxing, deputy manager of the Finance Department of Yulong Tourism Co., Ltd., introduced that since July, more than 16,000 tourists entering the Yulong Snow Mountain Scenic Area every day The number of people takes tens of thousands of people on the snowy mountains every day. The company's 6 -month -old check -in rate was about 10%in the first six months, and it has reached more than 90%since July. Many hotels have continued to be full.

"Increase tourists to see the hope of all factors of tourism, and boosted the confidence of employees." The relevant person in charge of Lijiang Cultural Tourism Bureau said that with the support of a series of "major benefits" policies such as the adjustment of the "melting" mechanism of inter -provincial tourism "melting" mechanism Since the summer, Lijiang's tourism industry has shown a strong recovery. In June, it received 3.1 million tourists, an increase of nearly 52%month -on -month; total tourism revenue was 52%, a month -on -month increase of nearly 52%, and returned to 64%and 48%in 2019 respectively. Essence Lijiang received 5 million tourists in July, with a total tourism income of 7.2 billion yuan.

In order to make the summer tourism economy well, Lijiang City has taken a variety of measures. The Lijiang Market Supervision Bureau has carried out centralized rectification on the order of tourism market, standardized the order of tourism and shopping market, and enhanced tourists' consumption satisfaction. The Lijiang Taxation Bureau covers the national tax preferential policy to all tourism enterprises and supports enterprises to accelerate the restoration of development. Only Yulong shares have recently enjoyed a tax refund of more than 16 million yuan. The Lijiang Cultural Tourism Bureau has formulated a tips for preventing and controlling the epidemic prevention and control of the cultural tourism industry in the cultural tourism industry in the cultural tourism industry in the cultural tourism industry. Free nucleic acid detection. (Reporter Pu Chao Ziqiang Zheng Bofei)

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