Speak "goodbye" to the "for" guidance

Now open newspapers, you can often see a large number of "for" lectures.

Case number one:

This newspaper is () to further enhance the living environment of the district and build a harmonious, orderly, and neat community. Recently, the special governance team of the Fenghuangshan community environment in Fenghuangshan Community in Pagoda District organizes community staff and volunteers in the jurisdiction action.

Case 2:

This newspaper is () to further enhance the staff's awareness of fire safety and improve the ability of employees' emergency rescue and disposal of fires. Recently, cadres and all front -line maintenance personnel of the Yan'an Highway Administration's maintenance center have carried out fire knowledge, skills, and skills. Training, and organize the implementation and exercise of fire extinguishing and emergency plans.

Case three:

This newspaper has continued to consolidate the results since the launch of the "Safety Production Month" and "Safety Production Miles" activities. In the past few days, the Pagoda Highway Management Section has once again opened up and multi -angle of safety within the jurisdiction. Propaganda activities were well received by the general public.

Case 4:

This newspaper is to further promote the construction of the spiritual civilization of campus, enrich the cultural life of the students, and strive to create a positive, healthy and civilized cultural atmosphere, and the first campus talent contest in Yan'an New District.

Case 5:

The newspaper is coming in winter. In order to (), it will further improve the company's employees' awareness of fire safety, popularize fire safety knowledge, and effectively improve the emergency capabilities of emergency incidents such as fires. The central instructor conducted fire safety training for employees.

Most of these "for" guidance appear in the manuscript of not long, sometimes a newspaper, or even a layout. Its writing is old -fashioned, rigid, rigid, and dry, and the taste of reading is the same as chewing wax, which is annoying.

How can this legend attract people to continue watching?

At present, we vigorously advocate how to change the style, how to write a good introduction is one of the important aspects.

The ancients had the so -called "Sentences should be like firecrackers, and they were easy to sound." It aims to "evoke the attention of the reader, so that the reader's mind can get a concept first, and I have to continue watching" (Mao Zedong). American modern journalist Melvin Manchenle said: "Writing a good introduction is equivalent to writing good news .... I write news, half or more time to ponder the introduction."

对于导语的写作，我们的新闻前辈总结和传授了很多的方法，如概要式、述评式、对比式、描述式、类比式、场景式、背景式、用典式、警句式、引语式、 Suspense, question -type, data, close -up, conclusions, etc., are different.

Which method is the most suitable, then "might as well design a few more solutions, write it seven or eight lines, or even a dozen, and then choose a best solution from it, or after analyzing the comparison, let's have each each. Take the director, restart the casting, and launch the optimized Introduction "(Bo Rongpei, Zhao Jingyun's" News Introduction to Sign ").

Now some young reporters do not pay attention to the writing of the introduction, and think that there is no need to spend too much energy for a small news, and to cope with the psychology of dealing with things. This is not desirable. Any manuscript is worthy of attention, and it may write features. It depends on you not to work hard and do not need to be attentive. There are many successful examples, we should study and learn from.

Writing the Introduction to the work can not only show the talents of the reporter, but also receive a good communication effect. It is said that a drop of water reflects the bright sunshine.

I hope that our correspondent and reporters will treat the lecture correctly, write the guidance carefully, and say "goodbye" to the "for" eight -stock -style old -fashioned Introduction. Essence

How to write a good Introduction, refer to the previous article published by Tea Tea:

1. "How to write the Introduction to get eye -catching? A large wave of writing examples are here! "

2. "Fat Guide" and "Gunno Questions", what should I do if these problems occur in the manuscript? "

3. "Sentences are like firecrackers! How to write a good newsletter? "

4. "A good way to write ten Introduction -case demonstration, decisive collection! "

The authorization of this article is reproduced from the WeChat public account of "Lao Ji Talking"

Author: member and deputy editor -in -chief of the Party Committee and Deputy Chief Editor of Kanglong Yan'an Daily

The picture in the text comes from the petal beauty

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