"Good guest Shandong Haopin Shandong" promotion and promotion activity was held in Beijing

"Good guest Shandong Haopin Shandong" promotion and promotion activity was held in Beijing

Continue to promote brand standardization and systematic internationalization

Help more Shandong Haopin to the world to enjoy the world's reputation worldwide

Shen Haixiong Li Qianjie delivered a speech Zhou Naixiang attended

Good guest is true, good products are cheerful. On the afternoon of September 8th, the promotion activity of the "Her Hakka Shandong Good Pin Shandong" propaganda activity co -sponsored by the Central Radio and Television General Station and the Shandong Provincial People's Government was held in Beijing.

Shen Haixiong, deputy minister of the Central Propaganda Department and the head of the Central Radio and Television, and the secretary of the provincial party committee, Li Ganjie attended the event and delivered a speech.

Shen Haixiong said in his speech that General Secretary Xi Jinping emphasized that it is necessary to promote the transformation of Chinese manufacturing to China, the speed of Chinese speed to China, and the transition of Chinese products to Chinese brands. The Central Radio and Television Terminal in depth study and implement the spirit of General Secretary Xi Jinping's series of important instructions for the work of the main station, strive to promote the full -chain, all -round, and full -scale innovation, and create a series of innovative programs and innovation programs to promote Chinese brands and cultivate independent brands and cultivate independent brands. The propaganda project has achieved positive communication results. The main station and Shandong jointly build the "Heroy Shandong Good Pin Shandong" brand, which is the innovative practice of the two parties to help build China's independent brand, and will make useful explorations for the construction of Chinese brands in the new era. The main station will give full play to the leading advantages of publicity reports, news communication, program creation, cultural and creativity, etc., comprehensively use the innovative achievements of the "5G+4K/8K+AI" of the main station, and fully tap the rich historical and cultural resources of Qilu land. Vividly tell the story of Shandong in the new era, and vigorously promote the international chapters of the Shandong brand to the world, and jointly write a new chapter in high -quality development.

In his speech, Li Ganjie said that Shandong is the large population, cultural province, and economic provinces on the eastern coast of my country. We must keep in mind that General Secretary Xi Jinping's entrustment is that the anchor "walks in front, opens a new bureau", efficiently coordinate the prevention and control of the epidemic and economic and social development, and do a good job of various tasks. Shandong has implemented a strong quality and provincial strategy, and launched a number of "good products" that reflect the characteristics and popularity of Shandong. We will continue to strengthen the construction of "good product Shandong", lead the development of high -quality development with brand standardization, and use brand systematically to create more industries, regional brands and geographical logo products, and help more "good products" to the world with brand internationalization. worldwide. I believe that with the support of everyone and this event, the "Heroy Shandong Haopin Shandong" brand will be even more loud. I sincerely invite friends to go to Qilu, taste special cuisine, enjoy the beauty of painting, enjoy "wisdom" and make fun, and feel the charm of "hospitality Shandong". It is hoped that all sectors of society will continue to pay attention to Shandong, publicize Shandong, and support Shandong, and tell Chinese brand stories together.

Peng Jianming, a member and general manager of the Central Radio and Television General Taiwan Editing Conference, introduced the spread of the "Good Pin Shandong" brand.

In the product promotion process, the host promoted the science and technology innovation products in "Good Pin Shandong" through large -screen animation, focusing on displaying the high -speed magnetic suspension train of CRRC, Weichai's body thermal efficiency of 51.09%diesel engine, Goel VR/AR Products, Weigao Surgery Robot.

The host interacts with the provincial leadership on the spot, and promotes the "good product Shandong" in the form of "blind box". Zhou Naixiang, Bai Yugang, Zeng Zanrong, Zhang Haibo, and Jiang Cheng have opened the blind boxes, and introduced everyone to Yantai Apple, Weifang Nuclear Carving, Guoxin No. 1 breeding ship, State Grid Company 5G smart power inspection robot, Taishan sports carbon fiber bicycle bicycle Essence

The leaders of the meeting issued the first batch of "good product Shandong" enterprise representatives to issue a certificate of image sign.

"Good guest Shandong Good Pin Shandong" is a regional public brand focusing on the Shandong Provincial Party Committee and the Provincial Government. This publicity and promotion activity uses the all -media matrix of the Central Radio and Television Terminal to help the "Heroy Shandong Haopin Shandong" brand steady.

The event will be broadcast throughout the Mid -Autumn Festival at 10 am on the Mid -Autumn Festival on September 10th. The main media in the province will be broadcast simultaneously.

The relevant comrades of the relevant departments and commissions, the heads of the relevant departments of the Central Radio and Television Station, the responsible comrades of the relevant provincial departments (units), and the representatives of enterprises and e -commerce platforms participated.

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