See Suzhou on September 22!The Fourth Grand Canal Cultural Tourism Expo is about to open
Author:Watch Suzhou Time:2022.09.08
Based on the Grand Canal, with the theme of "integration, innovation, sharing", we carefully planned 13 key activities of 5 major sectors. The Expo will be held in Suzhou.
Just today (September 8), the Jiangsu Provincial People's Government News Office held a press conference in Nanjing to introduce the overall arrangements, key activities, characteristic highlights and preparation progress of the current transportation expo. Yang Zhichun, director of the Jiangsu Provincial Department of Culture and Tourism, and Zha Yingdong, deputy mayor of Suzhou Municipal People's Government, attended the press conference.
In the fourth year of the Fair!
Starting the Grand Canal Cultural Tourism Fusion Brand
The Fourth Games Fair was co -sponsored by the Propaganda Department of the Jiangsu Provincial Party Committee of the Communist Party of China, the Jiangsu Provincial Culture and Tourism Department, the Foreign Affairs Office of the Jiangsu Provincial People's Government, the Jiangsu Provincial Literary and Art Circle Federation, the Suzhou Municipal People's Government, the Propaganda Department of the Suzhou Municipal Party Committee, Suzhou Hosted by the Municipal Culture, Radio, Film and Television and Tourism Bureau.
The reporter learned that since 2019, Yangzhou, Wuxi, and Suzhou have successfully held three sessions of transportation, with a total of 376,000 people entering the scene, with more than 450 million online audiences, which have received widespread attention and praise from all walks of life.
The 3rd Grand Canal Cultural Tourism Expo (Data Map)
The Canal Fair not only successfully builds a cultural tourism integration development platform, cultural tourism boutique promotion platform, and a beautiful life sharing platform for the cities along the canal, but also gradually become the iconic project of the construction of the Grand Canal National Cultural Park, and the Grand Canal text that has important influence in the international and domestic. Brigade integrates brand.
This year's Faculty Fair focuses on promoting the communication of the Grand Canal, promoting the restoration of the cultural and tourism industry, innovating development, and high -quality development, and helping the construction of a pioneer zone and the world's important tourism destinations of the socialist cultural country. Based on the target positioning, activity theme and effective practices, we pay more attention to the innovation of content form, focus on outside the museum and outside the museum, focus on digital empowerment of science and technology, and strengthen international elements.
In order to strictly implement the requirements for the prevention and control of the normalization epidemic, then the offline integration method will be adopted to implement the measures of "limited, appointment, and peaks" to control the scale of offline personnel.
The theme is clear and rich in connotation!
13 key activities of the 5 major sectors are coming
The reporter learned from the press conference that the Fourth Games Fair arranged a total of 13 key activities of 5 major sections, mainly including the opening ceremony and the theme performances, the night tour of the ancient canal, the exhibition exhibition, the theme forum, and the interactive linkage.
On the evening of September 22, the Qiu Mountain Pond of Tiger Hills will kick off the fourth Canal Expo. The exhibitors will listen to the theme concert of the canal, watch the light show, travel to the mountains and rivers, and enjoy the night of the ancient city.
The 3rd Grand Canal Cultural Tourism Expo (Data Map)
Three days since then, the six major theme exhibitions of the six major exhibitions of the Canal Urban Cultural Tourism Exhibition, the "Silk Road and Canal" International Exhibition, the Canal Featured Tourism Products Exhibition, the Canal Non -Heritage Exhibition, the Canal Digital Cultural Tourism Industry Exhibition, and the Canal Food Culture Exhibition will be Demoded at the Suzhou International Expo Center to provide a platform for exhibitors to provide product display, exchanges and cooperation, and innovative development for exhibitors, so that exhibitors can understand the rich cultural tourism new products and new formats in one stop.
Six theme exhibitions
Canal City Cultural Tourism Boutique Exhibition
Focus on displaying the cultural tourism products along the Grand Canal, showing the characteristics of Shuiyun Jiangnan, Qianqiu Huaiyang, Sui and Tang dynasties, Confucian charm, Yan Zhao Xiongfeng, and Beijing -Tianjin prosperity. At the same time, the "Hometown 5G Grand Canal" immersive experience hall is set up in this exhibition area.
"Silk Road and Canal" international exhibition
With the theme of the "Silk Road" and "Canal", invite countries and enterprises in China along the "Belt and Road" countries to participate in the exhibition, and organize the "Silk Road and Canal Encounter -China -Europe Oil Painting Art Exchange Exhibition" to promote Jiangsu and " "Belt and Road" countries along the line exchanged and cooperated in the field of cultural tourism.
Canal Featured Tourism Products Exhibition
Concentrate the new tourism formats and new products of cities along the canal, and set up special scenic spots, hotels, and homestay exhibition areas based on immersive experience and high -tech interactive products. Well -known tourism companies, head OTA e -commerce platforms, Top 100 travelers, and other Canal characteristic cultural tourism lines and commodity exhibition areas, tourism product experience sales areas focusing on parent -child tourism and research tours.
Canal non -heritage exhibition
With the theme of "non -heritage integration into modern life", it focuses on integrating projects and creative results such as "non -heritage+tourism", "non -heritage+technology" and "non -heritage+cultural and creative" in cities along the canal. Mainly include: "You African Heritage", which is mainly based on unlimited space non -heritage -entry scenic demonstration projects, and "Xuan Fei Heritage", which is mainly "Canal Non -Heritage Digital Corridor", and "reward for the inheritance interaction display "Non -heritage", "purchasing non -heritage" based on non -heritage and creative products, and project roadshow platforms specially built for non -heritage enterprises, facilitate on -site information exchanges and brand promotion.
Canal Digital Cultural Tourism Industry Exhibition
With the theme of "digital empowerment, integration innovation", the main line of "Canal Tour", focusing on the development of the digital cultural tourism industry in the canal city in recent years. Through the theme display, scene experience, special sharing and other forms, display the new and new scenarios of new cultural tourism formats that are enabled by digital empowerment, and carry out the on -site docking of cultural tourism industry resources to promote the iteration upgrade of the digital technology application of cultural travel enterprises, and continue to stimulate the text New momentum of travel consumption.
Canal Food Culture Exhibition
With the theme of "Finding the Canal · Sharing Beautiful", through the exhibition of the Canal Food Exhibition, the Canal Food Exhibition, in -depth excavation of the Canal food culture, promoting the integration of traditional food and modern technology, promoting the inheritance and innovation of cooking skills, and showing the diverse diet along the Canal region. Culture, further enhance the popularity and influence of the canal food culture. Build an online propaganda exhibition platform
Create "never ending the Expo"
In order to conform to the new trend of exhibitions under the prevention and control of the normalization epidemic, promote the digital construction of the exhibition and create a "never ending the transportation expo". While carefully preparing the offline theme exhibition, the fourth transportation expo also set up online Propaganda exhibition platform.
The audience can understand the information of the Fourth Games by paying attention to the WeChat public account or login of the online transportation expo to understand the information of the Fourth Games. Among them, the online transportation applet will be presented through 3D digital visual presentation to create the concept of the "Grand Canal and Yuan Universe". Can taste the canal culture. At the same time, a one -stop exchange trading platform is also created, and exhibitors, buyers, and audiences can participate together.
During this Game Expo, the organizer will also host the theme forums such as the Grand Canal Digital Cultural Tourism Industry Development Forum and the Grand Canal Urban Tourism Consumer Forum. The supporting event "Canal Homesion Beauty" short video contest has been launched on August 10th. On September 23, it will carry out a special sharing meeting on online. The popular author representatives will introduce the characteristics of the characteristics of the hometown. Broadcasting.
It is worth mentioning that outside the Museum of the Links Museum of the Games Expo, on the evening of September 23 and 24, the "Suzhou Night" Cultural Tourism Collection will be set up under the Square Square of the Yuan Rong Times Square on the evening of September 23 and 24 The city has formed an outdoor "Grand Canal Culture Travel Carnival", focusing on displaying cultural and creative products, special foods, living and non -heritage of cities along the canal, attracting citizens and tourists to experience the fireworks of the canal city on the spot. Merchants will also bring preferential travel special products.
The Grand Canal has been flowing for thousands of years, and thousands of miles are stretched,
With countless prosperity, writing magnificent epic,
The Suzhou section is one of the elegance and moving,
Poetry and painting.
There are 14 days before the opening of the Fourth Games Expo,
Wait for Suzhou to welcome a journey of the canal!
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