Focus on the new format and new model, help the sustainable development of the Jiangsu Internet Conference Cross -border E -commerce Summit Forum in Ning

Meeting Point News "Vietnam of the Sea, the Nuggets Future", on the afternoon of September 7, 2022 (ninth) Jiangsu Internet Cross -border E -commerce Summit Forum was held in Nanjing Jiangbei New District. The forum invited well -known experts and entrepreneurs in the cross -border e -commerce industry to participate together to conduct in -depth exchanges on cross -border e -commerce digital ecological construction and policy interpretation, "brand going out of sea" and digital marketing, cross -border e -commerce opportunities and challenges, to explore Through digital technology to empower the entire process of trade and the digital transformation of trade subjects, the digital upgrades and reconstruction of the entire foreign trade industry chain, supply chain, and value chain will help Jiangsu's cross -border e -commerce industry sustainable development.

Yuan Ruiqing, former director of the Standing Committee of the CPPCC and the Learning Committee of the Jiangsu Provincial CPPCC, and the former director of the Jiangsu Provincial Communications Administration, said in his speech that in recent years, cross -border e -commerce in Jiangsu Province has developed in full swing. After the cross -electricity comprehensive test area, Jiangsu has now achieved full coverage of 13 districts and city cross -border e -commerce comprehensive test areas. In the past year, Jiangsu formulated 20 high -quality development of cross -border e -commerce in the province, and newly cultivated 34 provincial cross -border e -commerce industrial parks and 13 provincial public overseas warehouses. At the same time, carry out "industrial bands+cross -border e -commerce", deepen cooperation with large e -commerce platforms, support national and provincial foreign trade transformation and upgrading bases for cross -border e -commerce to accelerate digital transformation, super hundred traditional foreign trade companies touch the Internet online , Carry out cross -border e -commerce business. "Under the current economic and trade conditions, accelerating the development of new business and new models such as cross -border e -commerce is an important measure to adapt to the new trend of industrial revolution and cultivate new momentum of foreign trade development. And employment. "For this reason, Yuan Ruiqing suggested to strengthen the guidance of policy innovation, pay attention to the improvement of brand awareness, deepen the intelligence of supply chain, and let more Chinese and Jiangsu brands appear on the world stage.

Wu Dongyue, deputy director of the Nanjing Jiangbei New District Management Committee and Deputy Director of the Commerce Bureau, stated in the "Recommendation of Cross -border E -commerce Investment Environment in Nanjing Jiangbei New District" that the policy advantage of the "double district" of the Nanjing Jiangbei New District is very obvious. In June 2015, the State Council officially approved the establishment of Nanjing Jiangbei New District, which became the only national new district in China and the only national new district in Jiangsu Province. In August 2019, the China (Jiangsu) Free Trade Pilot Zone was unveiled. The 39.55 square kilometers of Nanjing District was located in the area of ​​Jiangbei New District, marking a new period for the formal enters of Jiangbei New District to the "double district" linkage. As an important platform for undertaking the "Belt and Road" initiative and the national strategy of the Yangtze River Economic Belt, the state also gives the Jiangbei New District "three districts and one platform" (independent innovation pilot zone, new urbanization demonstration zone, and modern industrial agglomeration area in the Yangtze River Delta. Strategic positioning with important platforms for opening cooperation). Various policies in Jiangsu are prioritized to Jiangbei New District. The Nanjing Municipal Party Committee and Municipal Government have also introduced various support policies to promote the development of the Jiangbei New District. With a series of policies, plus the regional advantages of Jiangbei New District, the Jiangbei New District "3+3" industrial cluster (chemical new materials, automobiles and rail transits, and intelligent manufacturing three major traditional advantage industries, integrated circuits, biopharmaceuticals, modern services The development of the three emerging industries in the industry has risen rapidly.

Liu Yujian, Secretary -General of Nanjing Cross -border E -commerce Industry Association, said in his speech in the "Nanjing Cross -border E -commerce Digital Ecological Construction and Policy Interpretation". Market hinterland resources are the ideal city of the development of the cross -border e -commerce industry. The evaluation results of the Ministry of Commerce's 2021 cross -border e -commerce comprehensive pilot zone showed that the construction and development of China's (Nanjing) cross -border e -commerce comprehensive pilot zone has achieved obvious results. The only city on the list.

In the context of the current epidemic, what opportunities and challenges are facing the cross -border e -commerce industry, and what are the new formats and new models? How to better empower the cross -border e -commerce industry? Li Lijie, Vice President of Focus Technology, Zhang Ran, Director of Jiangsu Huawei Cloud Solution, and Hand in Media Inc. Founder Ian Hand, etc., combined with the development of their own enterprises. Li Lijie, Vice President of Focus Science and Technology, pointed out in the practice of Cross -border B2B in the past years in summing up the practice of Chinese Manufacturing Network. It is currently a good time for small and medium -sized foreign trade companies to cultivate the brand. Is the key to success? Li Lijie believes that the biggest pain point of the current SME foreign trade enterprises is the in -depth understanding of the target market, including understanding local culture, providing professional products, and being tested by the market.

At the meeting, focusing on the theme of "the opportunity and challenge of digital empowerment cross -border e -commerce", Yan Yucai, vice president of Yuguo Hugo Cross -border Group, Song Jing, the director of Zhengbao Group, and Zhao Liangliang, general manager of the four seas In the round table forum, in -depth discussion was launched.

Xinhua Daily · Jiaojiao Reporter Zhang Hong/Wen Wang Ruifeng/Picture/Picture

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