2022 The quality improvement and marketing exchange work of Weihai Tourism Hotels

In order to further implement the work requirements of Weihai Cultural Tourism "Service Quality Enhancement Year" and help the city's tourism hotels' high -quality development, on September 2nd, the quality improvement and marketing exchange of Weihai Tourism Hotels in Weihai in 2022 More than 70 high -level managers from the city's star hotels and large catering companies participated. The meeting was chaired by Gao Shengwu, deputy secretary and secretary general of the Municipal Tourism Industry Association.

At the meeting, the Municipal Tourism Industry Association issued the "Proposal" of the "No -Wulled Cities" to the city's tourism industry. Ding Bo, deputy general manager of Weihai Baohai Hotel, Li Peng, deputy general manager of Rushan International Hotel, and Zhang Shuxia, Director of Weihai Electronics Hotel, respectively. Lu Kepeng, general manager of Qingdao Jiale Culture Media Co., Ltd., and Li Junjie, general manager of Shandong Tengxiang Advertising Communication Co., Ltd., promoted industry trends such as innovative products for enterprise development, Jiale balloon creativity, immersive experience marketing. The participating units exchanged operations and management issues such as prevention and control of epidemic prevention, resumption of labor, rejuvenation, post -epidemic rejuvenation, and production of prefabricated dishes, and put forward practical suggestions for development.

Participants inspected the balloon party experience hall created by Weihai Haohai Hotel and Jiale Balloon Party to punch card to experience various balloon party decoration scenes. At the same time, on -site observation and learning of the experience and practice of the "New Era and New Lucai" innovation Lucai is observed on the spot.

Gao Shengwu, deputy secretary and secretary -general of the Municipal Tourism Industry Association, arranged and deployed the next key work. He said that the recently held city -level hotel -grade hotel quality improvement meeting clarified the direction and key tasks of the high -quality development of the city's tourism hotel industry in the next stage. The participating units must attach great importance to it, take the initiative to participate, and actively cooperate. One is to go deep into in -depth. Implement the spirit of the meeting, and on the premise of the maintenance of safety production and epidemic prevention and control, the energy conservation and efficiency, product innovation, marketing innovation, and brand cultivation of tourism restaurants often improve the quality of service. The second is to further improve the quality of service. Earnestly implement the "Regulating Opinions of the City's Travel Hotel Industry", "The Implementation Plan for the" Double Reduction and Double Raiders "activities in the city's tourism hotels", explore the new path of "hotel+" tourism hotel transformation and upgrading, win the market with quality, and promote the development of enterprises with service , Further strengthen industry self -discipline, standardize experience, and avoid disorderly competition; third, the city's catering companies must actively participate in the "New Era New Era New Lu cuisine" 2022 innovation contest in Shandong Province, and use the competition to practice, promote training, and learn to improve in learning. At the same time, the brand innovation boom of Weihai special dishes and signature dishes has set off the reputation of Weihai cuisine with professional skills and excellent dishes quality. All units should give full play to the active role of the hotel industry in the construction of exquisite cities and the creation of "non -waste cities", and to create international coastal leisure and vacation destinations, to boost the cultural tourism consumer market, and to welcome the party with excellent results Twenty victories were held.

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