Tan Dou mango is picked!"618" Leizhou sings "help farmers to increase income"

"Looking for, I finally found the sweet orchard in the southwest of the peninsula -Qin Dou. … "——In the introduction of the Leizhou Mango theme travel line promotion video.

Creating a high -quality agricultural product brand is a new hot spot in "618" and "Double 11" in recent years. On June 18th, 2022 Leizhou Tan Dou Mango Tourism Culture Festival, with the theme of "Mangxiang is full of love and wonderful together", was held in Nanhu Square in Leizhou, initiating a sincere invitation to eat Tan Dou Mango.

In the era of Park Fruit, how does Leizhou stand out? What is more noteworthy is that what are the highlights of this good -thing feast that focuses on the mango town -based stage to help agriculture increase income and promote rural revitalization, and what experience has been conveyed?

2022 Leizhou Tan Dou Mango Tourism Culture Festival Xie Gu Rong Photo

Gathered

Leizhou called the people across the country to eat Tan Dou Mango

In Leizhou in June, Mangxiang attacked people. In the fruit trees in the mountains, the fruit farmers took off the heavy mango, took it into the "arms", packed them into the basket, were busy and joyful, and painted the scenery of Tiannan. "Qin Dou Mango was picked up!" At the event, the simple video shared the sweetness of Mangxiang to the people of the country through short videos, and issued a sincere invitation to eat Tan Dou Mango, and opened the new story and new chapter of the Leizhou Tan Dou mango in 2022.

"Leizhou is a millennium ancient county with a splendid farming culture. It is a rich place where the flowers and fruits are fragrant, the grains are strong, and are also a large -scale agricultural city with mountains and rivers. Maintain close connections and communication, attach great importance to the development of agricultural and rural areas, solidly promote the construction of special agricultural products' 12221 '', and promote the 'one -town, one industry, one village and one product' project, and lead the rural revitalization of the industry. The development of the agricultural product industry is obvious to all, and it has promoted the comprehensive development of 'agriculture and rural areas' work. "Gao Qingying, a member of the Party Group and Deputy Director of the Guangdong Agricultural and Rural Department, said.

Gao Qingying, a member of the Party Group and Deputy Director of the Provincial Agricultural and Rural Department, delivered a speech

Tan Dou Mango is named after being produced in Tan Dou Town, Leizhou City. It is mainly early and medium -cooked varieties. The average sweetness can reach more than 20 degrees. Among them, the sweetness of Qin Dou "Egg Mang" can even reach 23 degrees. The average sweetness of only 18 degrees of mango is high. In addition to sweetness, Tan Dou Mango has a thick meat, unique taste, small fiber, high food rate, and storage resistance. It is loved by consumers in various places. The King of Fruit "" Hermes in Mango ".

Tan Dou Mango

Zheng Yaodong, mayor of Qin Dou, Leizhou City, introduced that Qin Dou is a well -known "hometown of Chinese mango". After more than 30 years of cultivation and development, Tan Dou Mango has formed a good breeding, production, processing, and sales of the entire industry chain. At present, the total area of ​​mango planting in the town is about 58,000 acres, with a total annual output of about 45,000 tons and a total output value of about 500 million yuan.

Photo Photo by Zheng Yaodong, the mayor of Qin Dou, Leizhou City

"Pangu Kaitian, Qin Dou created the land, digging the fruit, and the road of wealthy." Ren Zhongyi, then the then secretary of the Guangdong Provincial Party Committee, praised the Qin Dou mango industry.

Qin Dou mango is "rich fruit" and "cultural fruit". "This year is the third year held by the Mango Tourism Culture Festival. In the past three years, through government guidance, the company leads its efforts, and the industry has participated in extensive participation. Li Xiaojun, deputy secretary of the municipal party committee.

Li Xiaojun, deputy secretary of Leizhou Municipal Party Committee, spoke to Xie Qie Rong Photo

It is understood that the "Leizhou calls the people across the country to eat Tan Dou mango" series of activities has already started preheating before the festival. On June 13th, Guangzhou Metro Line 6, with the theme of "Leizhou Tan Dou Park Mang Journey", brought a sweet story of Leizhou Mangxiang Township. On June 18th, the "Leizhou Tan Dou Mango Subway Special Column" cloud experiments were set up at the event site. In the form of anchor punch, it showed the audience to show the highlights of the train design. "Communication", creating a strong atmosphere of "Leizhou called the people of the country to eat Tan Dou mango".

"Leizhou Tan Dou Mango Subway Special"

Online, the event invites mainstream media such as CCTV, Xinhuanet, China Network, Southern Rural Daily, and Guangdong TV Station to watch the live broadcast, attracting more than 1 million people to watch. In addition, before and after the event, Tan Doumang's online topic continued to be hot. On June 14th, the topic of Weibo#6 6 6 6 6 6 6 6 6 6 6 6 6 6 6 6 Second. In just 2 hours, the reading volume of this topic exceeded 10 million. Paradise Pickup "!

Blogger@博 博-Bai Li Enwei introduced Tan Dou Mango

Promotion

Mangxiang created a new hot spot for "618" consumption

In the event exhibition area, in addition to Qin Dou Mango, dozens of Leizhou characteristic agricultural products such as rice, pineapple, sweet potatoes, pomegranates, pearls, jujube Bailan wine, and sausages also came to the scene, attracting waves of customers who came to the show. The "618" feast of the exclusive Mangxiang is staged. "The display products are very rich, and many stalls have a trial experience." Visitors Lu Lulu shaking the pineapple drink just obtained from the booth, and happily told reporters, "We come from Zhanjiang City, and it takes more than an hour to drive."

Participating guest visits to the exhibition area Xie guy Rongqiang

Photo by Xie Qiao, the southern rural newspaper of Leizhou Agricultural Special Product Exhibition Area

"The exhibition is less than 20 minutes, and dozens of boxes of mango have been sold. High -end gift boxes are very popular in today's exhibition. Many customers buy them back as gifts." Said Xu Rongrong, head of the booth of Guangdong Painting Agricultural Technology Co., Ltd.

"This year, Qin Dou Mango's supply should not be available, and high -quality fruits can be sold for 30 yuan/jin. The company's products have pre -sale of over 50 %. Under the government of the government, it has been launched in Hema Xiansheng Supermarket to participate in the" Special Live Live Campaign in the Mid -Year Festival. "It is worth mentioning that on June 18, the Leizhou Tan Dou Mango Association and Hema Xiansheng reached a strategic cooperation in production and sales. Take a modern express train and aim at the high -end market, which has become the new hotspot and new trend of Tan Dou mango this year.

Activity Exhibition Area Southern Rural Daily Xie Gu Rong shooting

"To ensure the quality of fruit is an important reason why Tan Dou mango sells for good prices." Xu Rongrong added.

In order to continue to encourage fruit farmers' quality and sincerity, and promote the high -quality development of the industry, the 3rd Leizhou Tan Dou Mango Tourism Culture Festival (hereinafter referred to as the "Fruit King Contest") was held at the event site. It is understood that the King of Fruit Contest was held a few days ago. According to the local standard "Geographic Magline Product Qin Dou Mango" in Zhanjiang City, it considers the election of mango around the indicators of weight, sweetness, appearance, color, and taste. "Healing and gold and bronze awards.

"This honor not only belongs to me, but also the growers belonging to Tan Douzhen. The quality of the mango planted by Tan Dou is very high." Liang Jin, a grower who weighed 304g and 21 degrees of sweetness, was 21 degrees of sweetness. Say.

Leizhou Tan Dou Mango Tourism Culture Festival Fruit King Contest Awards

Festival

Famous historical and cultural cities continue to write a new chapter of rural rejuvenation

Leizhou is located in the middle of the Leizhou Peninsula, east of the South China Sea, and in the west of the northern Bay. It is one of the oldest towns in Lingnan. It is known as "Lingnan Famous County, Haibei Wonder" and "Heavenly Earth", and is one of the 99 national historical and cultural cities promulgated by the State Council.

(Recommended videos of Leizhou Tan Dou Mango theme Travel route, 2 points in a total of duration)

At the event, the "Mango Passport" and the mango theme tourism line were published. It is understood that the design of the "Mango Passport" refers to the hot tourism seal in recent years. Tourists can go to the various attractions of Leizhou to seal with the "mango passport". Fun, punch Karen historical and cultural classics.

"Mango passport"

Taking the mango culture as the entrance, the route has re -stringed from Leizhou tourist attractions such as Beibuwan, Zhangshu Bay, Maode Gong Grand View Garden, Qin Dou Mangoshan, Kowloon Mountain, and Qing Duanyuan. An ancient city is a bay story, touching Leizhou, and may wish to walk into the touching past of the Leizu Mulu tribe with the awe of history, listen to the "Leizhou opera" that carries cultural memories, remove fatigue and "masks", feel Leizhou The people of the people, the rigidity, the simple and the righteousness ...

Leizhou Tan Dou Mango theme Travel route Xie guy Rongqiang

As a well -known "fish and rice hometown", Leizhou has excellent geographical location and good agricultural production conditions. It is the famous "Hometown of Nanzhu" and "Hometown of Mango", and it is also one of the largest eucalyptus forest bases in the country. In recent years, Leizhou has made full use of the advantageous industries such as mango and pearls, launched the "idyllic music" and "rural tourism" project, developed orchard picking, sightseeing, catering and accommodation, highlighting the integration demonstration of agricultural and tourism, and comprehensively promoting the integration of the first, second and tertiary industries.

"Leizhou promotes Tan Dou mango butterfly changed 'net red fruit'. Township and township cultural tourism continues to create new hotspots to realize the integration of 'industry + culture + tourism', which is of great significance to help agriculture to increase income and promote rural revitalization." Zhanjiang Municipal Government Deputy Secretary -General Chen Chuanyi said.

Chen Chuanyi, Deputy Secretary -General of Zhanjiang Municipal Government, Speak, Xie Qie Rong Photo

2022 Starting Ceremony of Leizhou Tan Dou Mango Tourism Culture Festival

【Guidance】 Mai Qianming

[Coordinated] Huang Yirong Ma Qianli

【Author】 Chen Silan

【Photography】 Xie Qianrong

【Source】 South China Rural Report

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