In the past three years, the best summer stall "ending" during the period of "ending" of the theater was hit for a new high

Cover News Profile reporter Tan Yuqing

On September 1st, IMAX China Holdings Co., Ltd. announced on its official website to announce the total box office of the 2022 summer file reaching RMB 303 million, an increase of 34%over the same period last year. At present more than 90 percent.

According to the lighthouse professional version of the APP data (hereinafter referred to as the lighthouse data), the box office of the national summer file (June 1-August 31) in 2022 reached 9.134 billion yuan, an increase of 24%from last year, an increase of 152%from the previous year. The average fare also exceeded 42 yuan, a new high of nearly three years.

IMAX official website page

From the perspective of the audience, compared to last summer, the number of viewers and seats this year have increased. Lighthouse data shows that last year's movie viewers were about 203 million, which was 234 million this year, an increase of 14.8%year -on -year; the last year rate was 5.4%last year and 6.5%this year.

But from the theater, the number of films and scenes of this summer is less than last year. According to lighthouse data, the number of films in 2021 and 2022 are 169 and 121, and the number of movie fields is 3120.5 and 2969.6, respectively. Observing the same period of the same period and the first five films of this year's box office, we can find that the number of box office, the proportion of volumes and seats this year is higher than last year. Among them, the box office champion of this summer is nearly 2.9 billion in the box office during the schedule. 1.6 billion.

Cat eye professional version app box office ranking

Regarding the improvement of the summer box office, the Chinese youth drama writer and director Xiang Kai told Kai Kai, or the backlog of the box office demand, and the audience's enthusiasm for watching the movie was high. Xiang Kai believes that the performance of the summer season reflects the audience's demand for high -quality movies and high -quality content. In addition, he stated that the cinema market may make appropriate adjustments to the futurely released works according to the performance of the summer stalls and make some new layouts.

At the same time, Xiang Kai also regretted that many high -quality works have not been deployed before the summer file. "In fact, I think this summer file (box office) may exceed 10 billion, and now it has reached more than 9 billion. Insufficient supply. "

Cat eye professional version app box office ranking

According to the Cat Eye Professional Edition App scaling calendar, "Disposal" and "Mom!" "Mom! "" There is her in the world "and" The end of the sea is a grassland "and other 14 films. There are three films that have been set for National Day.

From August to October, the National Film Bureau launched the 2022 film-benefit consumption season, issued 100 million yuan of movie viewing consumption coupons, and carried out a number of promotion measures for film consumption in Huimin and Profit.

On the professional version of the Cat Eye, Tuopu consulting predicts that the total box office of the plot movie "There is her in the world" in the Mid -Autumn Festival performance is better, or 160 million, and the total box office of the criminal movie "The Net" may reach 130 million. In addition, Tuopu's "Research Report of the Chinese Film Market in the first half of 2022" predicts that the box office will reach 15.7 billion in the second half of the year, and the cumulative box office will be 32.9 billion in the year.

- END -