Women's hair cut by 4 mobile phones faces the live broadcast.

Author:Changjiang Daily Time:2022.09.01

The Yangtze River Daily Da Wuhan Client September 1st (Trainee Reporter Fan Youhan) On August 31, the Yangtze River Daily reported that "women's hair cutting was broadcast by 4 mobile phones to live broadcast" caused widespread concern. The topic of the incident once rushed to Weibo hot search first. As of now, the topic reading has reached 300 million. On September 1st, Tang Degao, president of the China Beauty Association, responded to the reporter of the Yangtze River Daily that the use of live broadcast and short video drainage of hairdressers has become a trend, but the above -mentioned incident without customer consent is just an example. common case.

Mr. Xiong is broadcasting in the barber shop. Photo by a trainee reporter Fan Youhan

"I have seen related news reports of this incident." In an interview with reporters, Tang Dego believed that for hairdresser, the willingness of customers should always be ranked first. "It can be understood to find ways to promote and promote it for business, but we must obtain the consent of the customer in advance."

He said that any promotion method is to go to the store to fight for more customers. At present, in order to improve the operating status of the store, hairdresser chooses to promote promotion, so that more customers can see themselves to win the source of customers. Live and short video platforms are a low -cost but fast -effective promotion medium. Not only are there many users, but also the speed of communication is fast. "The use of live broadcast and short video drainage has become a trend of the hairdressing industry."

In Tang Degao's view, the events reflected in the report are just a case, which is not common. According to him, most customers, especially young customers, are very familiar with social media. They are also easier to face than older people and do not mind entering the mirror and face. Moreover, the hairdresser and customers generally maintain a better relationship, and many customers will find familiar haircuts to cut their hair. In this case, as long as they inform them in advance, customers will basically not refuse.

"But we must not be willing to cooperate with the live broadcast of the country by default." Tang Dego said that the hairdresser should give a full understanding and respect the customer's choice for customers who are unwilling to enter the mirror. "Customers first, the basic principles of our industry are respecting customers."

【Edit: Zhao Ke】

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