Not far away on the weekend

Field starry sky, frog sounds. Blowing the pastoral wind in the suburbs of Beijing, sweating wantonly; smelling the fragrance of flowers and grass, looking at the distant mountains and daisters; funny with cattle and sheep, picking fruits and vegetables with dew ... This summer, Beijing citizens and tourists walked out of the house to embrace "poems and poetry and" poetry and poetry and "Far", celebrate a good holiday.

"Come together, eat the most simple and fragrant rice, harvest together, and the poetic life in the beautiful countryside." Recently, the Beijing Culture and Tourism Bureau released 10 "Beijing suburbs "The summer" boutique agricultural experience line allows children to get close to nature, learn about clothing and food, feel the flow of time, and celebrate the summer in the countryside of the Beijing suburbs.

In Beijing Yue Road Ancient Tropical Botanical Garden in Daxing District, the children danced with the actors and experienced a different folk customs. Mr. Li from Chaoyang District took a dance festival and said: "This tropical botanical garden activities are very distinctive. Through visiting and parent -child experience activities, children can get close to nature, learn about tropical plants, and at the same time Expand the vision and enhance the courage and perseverance to overcome difficulties. "

Cao Nu Sunshine Farm is located in Shagu Village, Xiji Town, which has the reputation of "Beijing Suburban Cherry First Village" in Tongzhou District. Recently, many parent -child families participating in picking activities will always usher in the weekend and holidays. According to reports, citizens can participate in the "as their own farmers" activities in the farm. After claiming a piece of land, tourists have deeply experienced planting, watering, fertilization, weeding, residing, dividing, dividing, dividing, and dividing under the guidance of farm staff. Inserts and other links, come in a close contact with nature to feel the fun of agricultural.

There are scenery every year, and the peaks are also born with rain. Since August, many citizens have visited the Valley of Love of Yunmeng Mountain, Miyun District, at an altitude of 520 meters. In the valley, the breeze is gently, the clouds and mist, walk along the mountain road, step by step, the beauty is as beautiful as a scroll. According to reports, after upgrading, the Yunmengshan Scenic Spot has become a "net red punch place" that integrates national forest parks and national geological parks. Relying on the unique natural environment and geographical advantages, the scenic area has increased the construction of outdoor infrastructure, creating sports space such as high -altitude expansion of extreme sports, Qingkongling jungle crossing, pine tower park parent -child leisure, and Heilongtan Hexi adventure. Not long ago, Yunmengshan Scenic Area was also rated as "Top Ten Destinations of Beijing Sports Tourism in 2022".

The hotness of the cultural tourism market is inseparable from the guidance of cultural and tourism departments at all levels. In the summer of this year, seizing opportunities and activating the consumption of cultural tourism have become an important task for cultural and tourism departments at all levels in Beijing.

On August 16th, the "Taste Beijing · Damei Fangshan -Micro Fake Fun -Funjing Suburban Series and Beijing Outdoor Life Festival" jointly sponsored by the Beijing Municipal Culture and Tourism Bureau, the Municipal Commerce Bureau, and the Fangshan District Government. Cultural tourism enterprises and citizens. In the meantime, the Beijing Tourism Industry Association released the first batch of "close to nature, enjoy the Beijing suburbs" camping site, and promoted the safe and wild RV camps, tent camps and youth camps on the suburbs of Beijing.

The Cultural and Tourism Bureau of Shunyi District has launched cultural tourism activities such as the Summer Calibration Art Festival, COFCO Xiangyun Town "Da Yue Consumption Season" around the theme of consumer. ; Launched 15 theme boutique tourist routes such as "stun water", "parent -child", "research" to attract tourists to check in. According to statistics, since July, the number of tourists from seven tourist attractions in Shunyi District has received more than 950,000 tourists.

"Mentougou is the theme of" this summer to avoid summer tourism, ecological Mentougou ", and launch the" Red History '"Cool Summer' '' 'Four Mentougou Courtyard' four sections. The Yongding River Cultural Festival and the first Jingxi Shanshui Carnival event set off a wave of summer cultural tourism experience in Mentougou District. "The relevant person in charge of the Culture and Tourism Bureau of Mentougou District said that in the next step, Mentougou District will successively carry out Changyou landscape and red bases to punch in, and red bases, and red bases, and red bases. The activities of Jingxi Ancient Village punching cards and mountain hiking conferences to promote the deep integration of multi -industries in the region's cultural tourism agriculture and commercial body.

"Not to the Great Wall is not a good man." Since the summer, citizens who have visited the Great Wall have only increased. Take the children to appreciate the ancient Great Wall, ancient architecture, ancient heritage, and ancient villages, appreciate the scenery of the Great Wall, and feel the Great Wall culture, which has become a popular choice for many families. The night fell, and the Badaling Great Wall was like a bright dragon, attracting many tourists to take pictures and punch cards. At present, Badaling has opened the night Great Wall experience, and every Friday, Saturday and statutory holidays are open to tourists, and it continues until the "Eleventh" holiday. During the night Great Wall experience, the scenic area successively launched the Kaicheng Ceremony of the Flash Dance "General Patrol Team", a large -scale real -life immersive interactive entertainment project "Dream Back to the Great Wall · Badaling" and other projects, creating "Great Wall · Night Food Street", "Great Wall · Night Grand Big Great The stalls "to meet the consumer needs of tourists.

Since July, the Beijing Cultural and Tourism Bureau, the Cultural and Tourism Bureau of various districts have successively launched cultural tourism consumer coupons, which has continued to boost market consumption confidence, which has been favored by citizens and tourists.

With the help of Beijing accommodation consumer coupons, the suburbs of Beijing Homestay ushered in the summer season. Data show that since the Beijing Culture and Tourism Bureau issued the Beijing Suburban Accommodation Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumption on July 10, the reservation volume of accommodation in the suburbs of Beijing has increased by nearly 4 times month -on -month, which is more than doubled from the same period in 2019. Save about 814 yuan for consumers alone. Not only that, the growth of accommodation consumption in Beijing also drove the recovery of catering, scenic spots and other industries.

"My family and I come to Yanqing every summer. It is cooler than the urban area and the scenery is very good." Link to provide tourists with the integrated "micro vacation" package of "accommodation+play", which drives the tourism market of Yanqing District to continue to heat up. It is understood that from July 14th to September 30th, Yanqing distinguishes three stages in the form of "traveling to Yanqing a cartoon" package, and will issue a cultural tourist attraction coupon worth millions of dollars worth millions of yuan for tourists. , Yanqing Olympic Park and 14 key scenic spots in the district, including Longqing Gorge. How to keep the summer tour "ending" and attract more tourists to travel to Beijing for vacation on the basis of the epidemic prevention and control? In this regard, Wu Liyun, an associate professor of the Chinese Institute of Culture and Tourism Industry in Beijing Second Foreign Languages, suggested that it should make full use of the drainage effects of cultural tourism consumer coupons, do a good job of borrowing marketing publicity and packaging and marketing, and further amplify the effect of consumer coupons. At the same time, strengthen the publicity of innovative formats, products, leisure and vacation formats and projects for Beijing suburbs, and attract tourists with high -quality products and projects. (Author: China Tourism News Wei Biao; Editor: Yang Shuo)

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