Fuzhou: Summer Consumption Holiday Economic Release Energy

In the past few days, the major and secondary schools in Fuzhou have begun schools one after another, and this summer has come to an end in 2022. As one of the extremely important holidays of the year, what kind of consumer vitality is released in Fuzhou for two months? The reporter visited during the summer vacation and found that Fuzhou's cultural consumption, summer economy and the start of school economy have risen, and the exclusive consumption wave of various summer vacations will rise.

Citizens avoid the summer in the swimming pool. Reporter Yan Xin Photo

Cultural consumption goes with the temperature together

As a peak season for cultural consumption, the summer season has always been the "dispute" of merchants. This year, the summer vacation cultural market in Fuzhou is also lively. It competes with various films in the summer, the rising reading boom, the Bronze Civilization Special Exhibition of the Yangtze River Basin ... A large -scale cultural meal injects vitality into the consumer market of Fuzhou.

During the summer vacation, the reporter saw in the Jinyi Studios in the Suwanbao Commercial District that in the ticket hall, the publication and film promotion posters were placed in a prominent position. Although the temperature was nearly 40 ° C that day, there were still many audiences waiting for the ticket office. The chair in the waiting area is also filled, and many students hold popcorn and cold drinks waiting for the movie to open.

"Many blockbusters are released in July and August in order to seize the summer market. 10 Chinese and foreign films such as" Lone Moon "," Jurassic World 3 "and" Detective War "are deeply loved by the audience. The staff told reporters that this summer, students' audiences accounted for more than half, almost full.

In addition to the surging film market, reading "charging" has once again become the mainstream of holiday consumption. During the summer vacation, the reporter saw in Yangqiao Xinhua Book City that many students were busy choosing books. "Summer is the peak sales season. The passenger flow is at least twice as much as usual, and the sales volume is also on the rise." The relevant person in charge of the bookstore introduced that the summer flow of people is mainly for students. books.

"Drinking a riverside water -the special exhibition of bronze civilization in the Yangtze River Basin" has become a highlight of this summer consumption. "Don't go to Bashu, you can see many national treasure -level cultural relics such as Sanxingdui cultural relics at the door of the house. Of course, you can't miss it!" In the second week of summer vacation, citizen Zhao Mingjing took the son of elementary school to feel the charm of bronze civilization.

The reporter learned that because the exhibition is too popular, in order to meet the needs of more audiences in the summer, the exhibition period scheduled to end on August 12 was postponed to August 28.

Na Liang Avoid the Summer to set off a consumption boom

During the summer vacation, Fuzhou continued to have high temperatures, and the "inflammation" of explosives also set off a wave of consumption in Rongcheng.

During the summer vacation, the reporter walked into the overtime fitness incense in Taijiang District. I saw the shop's swimming pool was lively and extraordinary. "I have been studying swimming since the first grade. After 4 years, I love this sport." Fu Jinglan, 12, is a frequent visitor to a swimming pool. This summer, she signed up for a swimming training class. You once, and also brought his second grade sister to swim together.

Ms. Li, who came to swimming with her baby, also convinced the "summer resort" of the swimming pool. "Recently, the weather in Fuzhou is hot, and we are afraid of heat stroke when taking children out. We are not assured of being a parent." Ms. Li said that sending the baby to the swimming pool in the summer vacation can not only find a place for children to avoid summer, but also improve the child’s child’s’s. Physical energy.

The reporter learned from a number of swimming pools that in order to meet the needs of parents and students, the swimming pool offers a summer swimming training course every year. This year's training market is still hot. "During the summer vacation, the average of nearly 200 people in our store went to the museum average daily, and in summer, it became the season with the most profitable profit." Said Chen Meilong, the manager of the Changlong store in the overtime fitness.

During the summer vacation, college students scattered all over the world gathered together. "There are fewer places suitable for a large group of people, and the weather is so hot. We finally decided to sing." Lin Ling, who was about to go to the sophomore, was going to school in Anhui, and her friends were studying across the country. "Sitting with the old classmates sing and chat, the atmosphere is very good. After everyone 'AA', they don't spend much." Lin Ling said.

The staff of a KTV in Baolong Plaza said that during the summer vacation, there was a lot of passenger flow during the day, which was at least more than before. "His universities in various places, many returning students choose KTV as a party place. They generally like to come in the afternoon, not only the charges are cheaper than night, but also singing longer." The staff member introduced.

Welcome to the new semester of electronic products

According to the relevant person in charge of the Municipal Commerce Bureau, when the summer vacation is about to end each year, many merchants will conduct various promotional activities in the opening season.

"I like that Pikachu's schoolbag, as well as Bear's strokes ..." A week ago, the children of the first grade Xu Kaiyan were going to the stationery store near home to buy stationery. Put parts in the shopping basket.

Mr. Wang, the owner of the stationery store, said that half a month ago, he was preparing for the start of school. "There are many new stationery in the store. Book, pencils, rubber, neutral pens and other stationery are all available." Mr. Wang told reporters that in order to attract more consumers, their shop also launched full reduction in activities. The reporter saw in major supermarkets and convenience stores last week that the stationery was mostly placed in a more conspicuous position, and there were not a few parents who purchased stationery.

In addition to traditional stationery, electronic products such as learning machines, reading pens, and intelligent robots also occupy half of the riverside in the opening economy.In the World Europe Plaza, a number of electronic consumer goods merchants told reporters that one period of time before the start of school is the peak season of electronic products, and the sales volume will increase a lot.Compared to primary and secondary schools, there will be more items that need to be prepared to start college students who will start college life."Luggage, bedding, military training sunscreen supplies ... My daughter is going to Xi'an to go to college, and there are a lot of things I need." Last week, in the branch of Puchang Avenue in Walford, citizen Zheng Hongmei showed her procurement list to reporters.

"The summer vacation for two months has always been an important window period for market consumption. Cultivation hotspots such as culture and summer avoidance have released huge consumption potential." The relevant person in charge of the Municipal Commerce Bureau told reporters that this year, the "summer vacation economy" continues to stir heatFuzhou consumer market.(Reporter Yan Xin intern Yan Xiao)

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