The "Yuanxiang Plan" was launched, and the construction of the mainstream media entered the village Yuan universe

The foundation of Chinese culture is in rural areas. Paying attention to the country is to focus on China. The cultural tradition rooted in the local area is the original hometown of the Chinese. "Original Hometown Consciousness" is not only a kind of nostalgia, but also a cultural consciousness of the active traceability, mining, sorting, reconstruction and promotion of its own traditional source. Essence

Focusing on the national rural revitalization strategy, in -depth implementation of the "Opinions on Promoting the Implementation of the National Cultural Digitalization Strategy" issued by the General Office of the Central Committee of the Communist Party of China and the General Office of the State Council. "Opinions of High -quality Development" and other documents, combined with the practical development of digital development and rural revitalization in Jiangsu Province. Xinhua Daily · Jiaotong News and Jiangsu Intelligent Technology Co., Ltd., through digital collections, blockchain technology, and Web3.0 concepts, launched the "Yuanxiang Plan" project. "Yuanxiang" means the "Yuanshi Village", which is the same as the future, but also contains the original hometown of creating the spirit of the Chinese people.

Entrusted with New Jiangsu and built a new era. Jiangsu is actively exploring the vivid practice of the hometown of fish and rice in the new era. The rejuvenation of the countryside plays an important role in the increasing income of the people. The first step in the "Yuanxiang Plan" is to join hands with the key villages with their own characteristics, based on the context and texture of local culture, combined with cultural and tourism activities to create an online+offline+offline+offline Experience product.

The "Yuanxiang Plan" will continue to excavate and show the characteristic key villages of Jiangsu, the Yangtze River Delta, and even the country, and build a complete rural Yuan cosmic ecosystem. The digital collection method issued by the limited edition gives the purchase of the unique digital identity identity of the user, granted the identity of their digital villagers, and gives users a diversified value and interests including rural tourism, rural production, and rural food. Essence Provide a new generation of consumers with a new scenario and new experience of digital rural cultural tourism consumption, attract more cities to return to the countryside and give back to the countryside. In the future, the "Yuanxiang Plan" will be aimed at achieving the interaction of all the rights and interests of all rural areas, so that the owner of the Yun villagers can not only visit and consume in the village's Yuan universe, but also have the motivation to experience the pastoral time in various rural villages. Multi -dimensional and multi -level meets its own material and spiritual needs, and realizes online and offline communication.

At present, the first project of the "Yuanxiang Plan" has landed in Xiaoyang Village, Taizhou City, Jiangsu Province, a key country tourist village in rural tourism. The "Xiaoyang Village Cloud Villagers Card" will be issued 3131 on the entire network. From August 29th to August 31st, the first pre-sale will be launched on the Baofu Art platform.

"Xiaoyang Village Yun Villager Card" first phase of appointment strategy

[Appointment time] 10:00 on August 29th -10:00 on August 31st

【Art Information】

Art Name: Xiaoyang Village Yun Villagers Card

Sales time: 10:00 on September 1, 2022

Total issuance: 3131 copies (including 500 copies of VIP Yun Villagers Card, 2631 copies of Honorary Yun Villagers Card)

The number of issuance in the first phase: 100 VIP digital card cards, 500 honorary Yunyun villagers cards.

Project issuer -Jiangsu Xinhua Cloud Media Technology Co., Ltd. (Newspaper News)

Xinhua Newspaper Media Group is a party newspaper group formed by the Xinhua Daily as a leader. Jiangsu Xinhua Cloud Media Technology Co., Ltd. is a first -level company under Xinhua Newspaper Media Group. It is fully responsible for the transportation of Xinhua Daily's intersection news client, Xinhua Newspaper, Xinhua Daily's official Weibo, Xinhua Daily official WeChat and other new media platforms Peacekeeping operation expansion. Focus on the five keywords of "original, depth, aggregation, interaction, and service", and strive to do "full, pan -interest, full staff, full -effect" media.

Cooperative issuer -full line technology

Smart Technology Company across the board is a member of the Jiangsu Media Group. It is positioned as the production and operator of digital content. It is a comprehensive strategic partner of Xinhua Newspaper Media Group in the field of digital art development and operation.

The first phase of the release platform -Baolu Art

Baofu Art is a multi -chain digital art platform. Bao Fu is committed to the spread and promotion of digital art in China. With advantageous IP resources and powerful operating strength, to create a free, open, shared, and co -construction art community for each user. The vision of Baofu Art is the first traffic entrance to the web3.0 era, as an important participant and active promoter of China's digital economy strategy.

Disclaimer: The copyright of this article belongs to Xinhua Newspaper Media Group and Jiangsu's entire online smart technology Co., Ltd., plagiarism must be investigated.

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