Olympic champion city of Qitaihe City Image Symbol was born

The application renderings of the city image marked on the street display sign.

Urban image logo on the ice rink application renderings.

Urban image logo in the application renderings of the exhibition center.

Urban image logo is an application renderings on the road.

The application renderings of the city image marked on the outdoor light pole.

The application effect map of the city image logo in the competition.

Qitaihe City image logo.

The design team produced after the Qitai River's collection of the city.

On August 24th, the city image sign of the Qitaihe, the Olympic champion was officially released, which marked that the Qitaihe has since its own urban logo.

Fate coal and the capital of coking coal

Heroes are glorious city

Open tolerance for entrepreneurship

Dare to be a city of vitality first

City of landscapes dependent ecology

Strike first -class champion cradle

Positioning

The city image logo is a business card handed over to the world, which conveys the city's spiritual core and cultural images in the form of visual symbols. Today, Qitai River, which is rapidly developing, is urgently needing such a business card.

The Qitaihe Municipal Party Committee and the Municipal Government seized the historical opportunities of the development of the Winter Olympics era. Focusing on the regional characteristic creation brands and tree images, the research and design of the image of the Qitaihe Urban image was carried out. This is also another measure for the development of the creative design industry in Qitaihe. It contains the determination will of the municipal party committee and the municipal government's transformation and revitalization of high -quality development. Looking forward to pursuing.

The Beijing Xilin Design Team, which undertakes the design task, visited the investigation, and selected the most remarkable and easy -to -spread champion culture from the many urban cultural resources of Qitaihe to express the vitality image of the city of Qitaihe.

Qitaihe is a veritable "City of Olympic Champions". Here, the world short track speed skating champion such as Zhang Jie, Yang Yang, Wang Meng, and Fan Kexin has won 169 world -class gold medals, of which the short -sized speed skating Olympic gold medal 7, accounting for two -thirds of the total number of Chinese short -sized wintering Olympic gold medals. Over the years, the champion culture has been integrated into the pace of the development of this city, and all walks of life have been in trouble and fighting for the first time. Therefore, the design team believes that it is most consistent with the positioning of the champion culture to focus on the image logo of Qitaihe City.

Signs

The city image logo not only fights the value, but also talks about connotation.

Qitaihe's first letter "Q" and Bingjin are the main elements of the composition of the image sign of Qitaihe City. The letter "Q" is painted by the red, yellow, green, blue and purple gradient color, and a touch of blue above represents the natural ice and snow environment advantage of Qitaihe and the basic conditions for creating the myth of the champion city; The perspective relationship with the agile charm and thickness of the thickness reflects the continuous cycle of urban development and humanistic spirit.

The center of the icon and the visual center of gravity is the silhouette of the short track speed skating athletes sliding through the curve. The limbs are stretched, strong and powerful, and tilted in the alphabet "Q", like crossing the Olympic ring, and it seems to be out of the arch to the future arch. Essence

The ring of "Q" blends with sports athletes and is symbiotic and prosperous; symbolizes the Qitai River walking through yesterday, based on the present, running towards the future, and renewing glory.

The image of Qitaihe City organically combined the city's resource endowment and cultural characteristics, which showed more connotative and more aesthetic characteristics. The release of the image sign of Qitaihe City will enhance the sense of belonging and pride of the Qitaihe people in their hometown. It will effectively enhance the popularity and reputation of Qitaihe to achieve the continuous jumping of urban brand value.

Application and promotion of logo

The launch of the image sign of Qitaihe City is an important achievement of the Qitai River City Management Comprehensive Law Enforcement Bureau to carry out the "capacity building year" activity. According to Wang Shiyan, director of the Qitaihe City Management Comprehensive Law Enforcement Bureau, in order to better promote the application of urban image signs, Qitaihe City will also introduce the "Administrative Measures for the use of the Urban Image of the Seven Tables" to comprehensively regulate the city image logo. The scope of use, the place of use, etc., clearly divides the use of non -business purposes and the use of commercial purposes.

Wang Shiyan said: "We will mobilize the forces from all walks of life in accordance with the deployment and arrangements of the municipal party committee and municipal government, and do a good job of shaping and dissemination projects of urban brand image. In terms of affairs, urban life and other fields, the promotion of the image logo of the Qitai River City. The commonly used scenes mainly include: important conferences, major activities, urban entrances, municipal facilities, bus stops, bus rental, traffic logos, urban sculptures, park squares, large -scale, large -scale, large -scale, large -scale, large -scale Commercial supermarkets, tourism agencies, honor certificates, etc. We also hope that citizens will take care of and regulate the use of the image sign of the Qitaihe city to consciously maintain the image of Qitaihe City. "

Zhang Yansong, secretary of the Party Committee of Qitaihe Rural Commercial Bank, said that as an enterprise, the Qitaihe Rural Commercial Bank will actively practice social responsibility and help the promotion of the image sign of Qitaihe City. The Qitaihe Rural Commercial Bank will start from the connotation of the city image logo, make full use of the city's physical outlets and more than 300,000 customers, and further promote the image sign of the city's city in the aspects of urban culture, the spirit of the Winter Olympics, and the development concept of development.

Source: Lottery News

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