Ten years of answers · We who are amazing 丨 From the scenic explanator to the "boss" of the net red homestay
Author:Tianshan.com Time:2022.08.29
Pomegranate/Xinjiang Daily reporter Kang Yanyan
On August 27th, when talking about the homestay opened in the ancient city of Kashgar- "Guli's Home", Salamati Cardri was full of ambition: "In recent days, prepare more videos, send it to Douyin, fast hand, and fast hand. . "In her opinion, short videos have become an important means of diversion of homestays.
Salamiculi Cardi sat in his home homestay courtyard to play music. Salamatguri himself
In 2009, Salamiculi, who graduated from Kashgar Finance School, returned to work in the ancient city of Kashgar and became an interpreter in the scenic spot and brought a tourist rice bowl.
This year, Kashgar City carried out centralized renovation of traditional houses in the old town to restore the original form, architectural style, folk culture and humanistic style of the ancient city of Kashgar. Once the low -narrow and narrow alleyway became transparent, the ancient city showed a stronger historical and cultural heritage.
In July 2015, the ancient city of Kashgar became a 5A -level tourist attraction, with a great reputation, and tourism ushered in explosive growth. Many tourists feel unhappy after visiting the ancient city, and also want to enter the Uyghur family in depth to experience the folk customs of ethnic minorities.
Whenever a tourist makes such a request, the enthusiastic salad Macriti Lili leads them to their own house. At this time, my brother -in -law had prepared hot tea and fruit plates to greet tourists to taste.
There are more than 200 square meters of salad -Mattius' house, two floors up and down, and are typical courtyard -style buildings. Entering the courtyard, there is also a small courtyard. The courtyard is about 80 square meters. There are several tall flowers -free fruits trees. The oldest one has been older for more than 60 years. Sitting under the fig trees and drinking tea, tourists were immersed in it, and Laurun, the journey, was swept away.
Visitors danced with song and dancers in the homestay of Salamici Kairi. Photo of Salamici Card Riki Photo
In 2017, Salame Matti Gulin's home was identified as a home visit. Visitors come to home visits, in addition to watching singing and dancing performances, dining, buying handicrafts, etc. "I was particularly happy at the time! Not only me, including my brother -in -law, I ate tourist meals together." Saramutiguli said.
How to bring a better experience to tourists through home visits and drive consumption? At that time, neither Salami Macreder and her brother had no experience. In 2018, Salame Matti Guli decided to go out and go to the ancient city of Lijiang.
From studying from the ancient city of Lijiang, Salame Mami Guli plans to change her home into a homestay, and at the same time, with Douyin and Kuaishou drainage with customers.
Just at this time, Xinjiang fully implemented the "tourism and prosperity" strategy, and the people's government of Kashgar City fully supported young people to rely on Kashgar Ancient City Scenic Area to start a business. "At that time, the home decoration of the homestay required a lot of funds, and the money was not enough. The government provided our family with a interest -free loan." Sara Mcutigeron said.
The reporter learned from the Management Committee of the ancient city scenic spot of Kashgar that the salad Mattiusuri, who dares to break through, is the first entrepreneurial young man in the scenic area to start a homestay.
Salamicuri Carter's homestay bedroom. Photo of Salamici Card Riki Photo
After the renovation, the second floor was transformed into different private rooms. On the first floor is the Uyghur folk culture display hall, and there are tea seats around the courtyard. Tourists sit in turn, but they can enjoy the song and dance performance while drinking tea.
"As soon as the homestay opened, the business was particularly hot. At the peak, there were more than 1,000 tourists entering and leaving a day." Salamumuri said that in order to enrich the experience of tourists, it set up 30 yuan to 150 yuan. Consumer package.
Among them, the 30 yuan package includes singing and dancing performances, wearing national costume photos, and providing dried fruits, fruits, snacks, and special medicine tea. On this basis, the 60 yuan package also adds Kashgar coolery, yogurt, lamb skewers, and homemade noodles.
Now, "Guli's home" has become an Internet celebrity homestay. When the peak tourism in July this year, the operating income a day reached 7,000 yuan, driving more than 20 people employment. Relying on the short video platform, "Guli's home" has accumulated more than 500,000 fans on Douyin, Kuaishou, and video numbers. "In the next step, we plan to set up a live broadcast team to start the" Gu Li's Home "homestay brand and develop into a chain store." Sara McGiuri said.
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