A collective effort of positive energy, staged in Shandong

"Walking in front and opening a new bureau" large -scale marching theme report was successfully ended on August 27. The province's media accompanied by hand. After more than 2 months, the footprints spread throughout 16 cities in the province. In -depth investigations on the implementation of the deployment of the Provincial Party Committee in all parts of Shandong, anchoring the "Top Ten Innovation", "Top Ten Top Ten Top Ten Top Ten", "Walking in the New Bureau" The vivid practice of industry "Top Ten Expansion Demand" shows the booming economic and social development and innovation of all parts of Shandong.

If you look far away, this full media report that reviews "cultural propaganda innovation" is a collective effort to shape the image of Shandong in the new era.

This makes people see the responsibility of the big economic province, and it makes people see how hard Shandong is!

● A conscious action of "propaganda is also productive forces"

On August 20, the theme press conference of the Shandong Provincial Party Committee's "China Ten Years · Shandong" was held in Jinan, and major media reporters gathered in Shandong. "It is not only to increase light in a domain, but also add color to the overall situation." The media pays attention to Shandong. The outside world is looking forward to Shandong. Although everyone's lens angle is different, we can bring together: what kind of Shandong can we witness?

In the middle of the year, the Propaganda Department of the Shandong Provincial Party Committee organized a large -scale publicity and interview with large -scale themes of "walking in front and opening a new bureau" in a timely manner. This is the innovation of Shandong's innovation of the new pattern of publicity and guidance and expanding the sound of the whole media. The fruitful results have also proved that this is a wonderful and effective pen.

Backbone reporters and commentators go deep into the province's 16 cities, go to the front line, go to the project site, go to the field, give play to the authority of party media and professionalism, tap and promote the "three ten major" fresh cases, and refine it. Copy the typical experience that can be promoted, and the authority, comprehensive, and vividly show the hard work of Shandong's "walking forward and opening a new bureau".

Propaganda is also productive forces, and positive energy must have a large flow. After the propaganda work is done, the vitality of economic and social development will be stronger. Shandong takes "cultural propaganda and innovation" as one of the "top ten innovations", that is, to continuously improve cultural creativity, spread influence, and propaganda guidance.

In this sense, the large -scale all -media reports of "walking in front and opening a new bureau" this time are an important practice to promote actual work. The reporter observed and thought together with the actual worker, and carried out news reports with a strong awareness. Facts have proved the vitality of high -quality news supply. A large number of rich and vivid reports make grass -roots cadres feel very "quenching and. A Jiangsu netizen commented this: "Shandong is good this year, and the results of the reform are indeed revealed." Zhang Heqing, Cultural Counselor of the Chinese Embassy in Pakistan and Director of the Pakistan Chinese Cultural Center, and Ma Hui, the Chinese ambassador to Cuba, saw the Overseas Account of Volkswagen Daily @Loveshandongong After the relevant reports, the praise was forwarded and caused the second follow -up, follow -up and attention of overseas netizens.

Singing the main theme and spreading positive energy, creating a good atmosphere of public opinion for the construction of strong provinces. This summer, the three -level media of Shandong Province, city, and counties, drove netizens, readers and 100 million Shandong people to work hard with a benign interaction, and reached an appointment in autumn.

● A party media that "surrounds the center and service"

At present, China's economy is in a critical point, and "large economic provinces" have become hot words that people pay attention to.

As a large economic province, Shandong bravely picked up the big situation in the country and also achieved the image of "Shandong responsibility".

"Walking in front and opening a new bureau" reported that the entire media reported that such a set of data: In Shandong, the value -added of the "Four New" economy accounted for 31.7 % in 2021, increased by 10 percentage points in 4 years, and the number of high -tech enterprises exceeded 2 Wanjia, increased by 7 times, cultivated 25 provincial strategic emerging industrial clusters, and 7 national strategic industrial clusters were selected ...

This group of data strong confidence and stable expectations also clearly outline such underlying logic: innovation is a powerful engine of high -quality development in Shandong. The industry is the cornerstone of the steady rudder in Shandong. kinetic energy.

The theme of "Walking in the front and opening a new bureau" has been on the whole network this summer. Behind it, the mainstream media in Shandong gathered and coordinated, and the three -dimensional showed the joint efforts of Shandong's exciting stories.

Taking the Volkswagen Daily as an example, in the past two months, reporters, commentators, editors, anchors and other all -media editors have entered the first line of the grassroots, and have been excavated and reported to the typical cases of 192 innovations. It is reported that the production and production integration products have a total of more than 2 million words, 13,000 products published on the entire network, and the total exposure of the entire network is 480 million.

As far as the strokes and the lens, they all record the solid steps of bravery, daring innovation, and striving for first -class economic provinces, and bring together a grass -roots "work manual" constructed by a strong province.

How hard is Shandong's innovation? Look at the reporter's "Work Manual" -

In Qingdao, the reporter interviewed that the development unit of the high -speed magnetic floating transportation system Zhongxian Qingdao Sifang Motor Vehicle Co., Ltd., united the domestic collaborative units, successfully overcome key core technologies, systematically solve the speed improvement, complex environmental adaptability, core system domestically produced The problems and other problems of the system have achieved major breakthroughs in system integration, vehicle, traction power supply, transportation control, and line orbit.

How hard is Shandong in the revitalization of the industry? Look at the reporter's "Work Manual" -

In Weifang, the reporter found that the local "chain length system" was deepened, the longitudinal beading chain, and the horizontal stage grab the drama. A power equipment industry cluster alone, Weifang's volume reached 400 billion yuan. How hard is Shandong's expansion? Look at the reporter's "Work Manual" -

In Jinan, the reporter found that the foreign trade import and export was 108.73 billion yuan in the first half of this year. Jinan Central and EU trains in the first class of the province operate "trains+cross -border e -commerce" and other trains to create a business model of "overseas direct mining+trains transportation+service area sales". The highway service area throughout the province is displayed and sold, allowing the people to easily enjoy the quality services brought by the development of the trains.

Native

Live cases were excavated through a solid interview with reporters, and the melancholy media products on the entire network were constantly emerging, and three -dimensional showing the responsibility of economic provinces.

This responsibility is also the vivid portrayal of the pragmatic and progressive portrayal of 100 million Shandong people "walking in front and opening a new bureau".

● A vivid practice of "positive energy must have large flow"

用VR镜头，从乘船开始全程第一视角，多次运用关键帧的剪辑手法变形变换，将海洋变成水球，将耕海一号全景旋转推拉展示，再配上律动的音乐，让视觉、 Hearing linkage, VR scenes make this short video stand out in competitive products ... Volkswagen Daily's short video product "Three Top Ten" Watch Yantai 丨 Exploring Smart "Sea Flower" "shows" Genghai No. 1 "through 360 ° panoramic view "Ocean pasture has a strong sense of substitution.

Let the positive energy achieve large flow and let the large flow surging positive energy. The Volkswagen Daily reported that the "top ten highlights" were impressive for more than two months.

The first is deep. In -depth on -site, deep observation, deep excavation, and depth, explore the "passwords" built by Shandong strong provinces.

The second is melting. The production and integration of the media and the integration of the communication, highlighting the mobile terminal, visualization, and interaction, forming a multi -level, multi -voice communication matrix, so that "walking in front and opening a new bureau" went deep into the heart of 100 million Shandong people.

The third is specializing. The review team of authoritative experts in the province, relevant responsible comrades and newspapers of the provincial departments, and newspass commentators commented on the highlights and typical experiences of the cities, and put forward expectations and suggestions.

The fourth is Guang. Increasing the platform cooperation, the first launch of the national head -of -main media editor -in -chief reporter's cross -screen Dalian line, reaching the effect of the product of the entire network, the opening of the topic, and the extensive attention of the mainstream media.

Fifth is accurate. Give full play to the advantages of the party newspaper, the commentators entered the scene with problems, wrote comments on the problem, blended the matter, opened their ideas, condensed consensus, and firm confidence.

Six is ​​fast. Innovate and create a series of products of the "Recommended Recommended by the Party News", and produce short video products in the fiery front -line, have a strong timeliness and a sense of on -site.

Seven is living. Innovation and launching the H5 product "Shandong 16 City" Walking in the New Bureau of the New Bureau "Innovation Case Manual", combines a variety of methods such as graphic, hand -drawn, video, audio, etc. , Panorama fusion products, realize "one page panoramic display".

Eight is light. Highlight the "youthful state", design and launch the cartoon image of the "Exclusive spokesperson in Shandong 16 cities", and appears in the new personality, which has caused the sought after by young user groups.

Nine are fresh. Start the "VR to take you to check in" newspaper reports, and punch in the "three ten major" achievements of 16 cities, highlighting the vivid and vivid visual effects.

Ten is linked. Innovative achievements are wonderful, and work together is more powerful. The Volkswagen Daily cooperates with the media at all levels, online and offline linkages, and interaction of online topics, and promotes the "walking in front and opening a new bureau" to continue to appear on the hot search hot list.

Starting from then on, draw on the motivation of progress. Undoubtedly, this is the deeper significance of this all -media report.

Source: Volkswagen Daily

Edit: Weekend

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