Eat chicken tonight!Open apricot chicken into Foshan, Xiangfu Greater Bay Area

"Village rejuvenates, landscapes.

Egrets soar, fight for first -class. "

The melodious song flows slowly,

Three native and native of Fengkai County original rural singers,

Use simple text and the melody of the mouth,

Tell the affectionate confession of the opening.

As the music sounds,

A event with open apricot chicken as the protagonist kicked off.

On the afternoon of August 26, the "Kaikai Apricot Chicken Fragrance Diaobe Greater Bay Area" -Thao Zhaoqing sealing apricot chicken (Foshan) brand promotion meeting was held in Nanhai District, Foshan City, Guangdong Province. The cooperative strategic signing ceremony, famous dishes, and food bloggers live broadcast promotion and other content links, fully demonstrated the results of the rural rejuvenation and development of Fengkai County. "brand.

"12221" top ten actions released

"No. 1 Chicken" marketing world

Open apricot chicken, Xiangfu Greater Bay Area.

Li Yaxu, Secretary of the County Party Committee and County Mayor of the Communist Party of China, said,

Fengkai County is set sail with the help of Xinghua Chicken East Wind,

Send an invitation to "eat chicken" throughout the country and the world,

Gallow a prefabricated vegetable track,

Starting the brand fame of opening apricot chicken.

Cai Lijun, deputy director of the cooperation between the Agricultural Agricultural Foreign Economy and Farmers, Wu Xiaoqing, Deputy Secretary -General of the Foshan Municipal Government, Yang Changqing, Executive Deputy Director of the Foshan Municipal Party Committee Agricultural Office, and executive deputy director of the Municipal Rural Revitalization Bureau, Xu Yongqiang, deputy head of Nanhai District, Foshan City, and Zhaoqing Municipal Party Committee Standing Committee Qin Bo, Executive Deputy Director of the Agricultural Office of the Zhaoqing Municipal Party Committee, Executive Deputy Director of the Municipal Rural Revitalization Bureau, and the first -level investigator Tang Ying, the leader of the county party committee secretary, county government and county head Li Yaxu and other leaders came to the stage to push the rod

In recent years, Fengkai County has attached great importance to the development of agriculture and rural areas, and established a special class of the "12221" market system construction action work to vigorously support the development of the apricot chicken industry. At the event site, the "122221" market system construction system construction system was released, requiring the construction of apricot chicken big data platform, the establishment of apricot chicken production, sales and procurement alliance, implementing the full process control management of apricot chicken Promote the marketing matrix, develop deep -processed products such as prefabricated vegetables, dig deep into historical and cultural heritage, cultivate a number of new farmers such as apricot chicken and Cantonese cuisine, e -commerce marketing talents, etc. "".

Top ten actions for the construction of the "12221" market system for sealing apricot chicken

Mo Xiaoling, the director of the Agricultural and Rural Bureau of Fengkai County, pointed out that the county's apricot chicken has 300,000 units, 40 million feathers in chicken seedlings per year, 30 million chicken chickens and chickens in the annual breeding, and 5 million yuan of freshly processing ice and fresh meat chickens. Machining cooked chicken 2 million feathers. In 2022, Fengkai County successfully created the provincial modern agricultural industrial park of Xinghua Chicken (expanded quality) in Fengkai County. The current output value has reached more than 2 billion yuan.

Xinghua Chicken walked out of Xinghua Town and moved towards a wider market. Xu Yongqiang, deputy head of the South China Sea District Government of Foshan City, said that the South China Sea and Kaishi were based on the opportunity to develop the apricot chicken industry, and the cooperation prospects were broad. The first is to use platforms such as the wholesale market and supermarkets of the South China Sea to broaden the sales channels of Xinghua Chicken in the South China Sea; the second is that apricot chicken is a must -have dish for banquets in history. The dishes praised by everyone also brought "blessings" to the people of the South China Sea.

The scene was still undergoing

Signing the strategy of sealing apricot chicken procurement cooperation,

8 companies reached cooperation.

Twelve companies and 34 Foshan enterprises came to the scene.

More than 30 brand promotion representatives came to the scene,

Promote Xinghua Chicken to go south and break north.

Kitchen King's hegemony officially opened

Prefabricated dishes continue to "new"

Foshan's "World Food Capital", fresh and delicious sealing apricot chicken came to Foshan, high -quality ingredients were pregnant with a table feast, and culture and food started a collision.

Looking at it, the famous dishes were surrounded by the water. White -cut chicken, chicken pot, hand -torn chicken and other famous dishes to dial the taste buds of diners. The wonderful combinations such as the dragon fruit fried chicken, coconut juice soaked chicken slices, green onion steamed chicken and other wonderful combinations are eager to try. The names of all dishes are rich in meaning, Dapeng's wings, dragon and phoenix Chengxiang, Wufu Linmen, red and red, full of world ... A apricot chicken, a variety of new tricks.

Foods at the scene are favored, and the enthusiasm of diners foreshadows the transformation of the current consumption trend. Nowadays, the prefabricated vegetable air outlet has been opened, and the sealing is bound to use Xinghua chicken as a high -end ingredients. The industrialization concept and the industrial chain think to build the apricot chicken industry, and plan a new route to the transformation of traditional agriculture to industrialized agriculture.

"12221" market system construction,

Grasp the prefabricated vegetable development track,

Promote foodization upgrade,

Fengkai County shall be in accordance with the specific deployment requirements of the Zhaoqing Municipal Party Committee and Municipal Government,

Actively respond to the implementation of the "Eight Cities Find and Eight Taste 100,000 Chefs to Tao Zhenwei".

Take the lead in Quanzhaoqing City

"Find the open apricot chicken -the king king competition".

"Xingwei Apricot Chicken -Chef King Competition" starts

It is understood that there are four key contents of the Kitchen King Championship. One is to build a stage of cooking, and invite famous chefs in the world, and unlimited cuisine to launch original dishes; the second is to invite prefabricated scientific research units and enterprises such as South China University of Science and Technology to innovate Prefabricated vegetable products; Third, design famous chicken gourmet banquets, invite food -making mouths, food bloggers, and gourmet enthusiasts; the fourth is to formulate the gold medal kitchen king list to announce the list on the Chinese farmers' harvest festival. Harvest Festival.

Prefabricated dishes are a "agricultural revolution" with a fusion of three industries and a new opportunity for agricultural development. Cai Lijun, deputy director of the Guangdong Agricultural Foreign Economy and Farmers' Cooperation and Peasant Promotion Center, pointed out that it is necessary to upgrade traditional agriculture to industrialized agricultural transformation with prefabricated dishes, increase the premium of apricot chicken agricultural products, broaden the road of apricot chicken, and help farmers increase their income and become rich. Hundred Internet celebrities live broadcast promotion

"Eating Chicken" invites Dazhong Bay Area

recently,

The promotion video of the apricot chicken chicken appeared on the subway of Foshan Line 2

With Foshan Nanhai Tram Line 1,

In the picture, the "Golden Phoenix" brand trademark is very eye -catching.

This route is connected to the two places in Guangfo,

The sealing apricot chicken has also become the food culture of the two cities

The beautiful confirmation of interconnection and interconnection,

It is a key step to seal the apricot chicken in the Greater Bay Area.

The online celebrity live broadcast area at the event was also very lively.

Nearly 100 Internet celebrity anchors gathered in the exhibition area,

Carry out live broadcast and cargo activities,

Many passersby heard a warm introduction,

Put orders directly on the spot.

The construction of the apricot chicken brand is constantly innovating. Since the beginning of this year, Xinghua Chicken has appeared on the "small waist" Guangzhou Tower. The solicitation of Xinghua Chicken Brand Slogan Clouds was launched, and a total of 2484 slogans were received, and creators from more than 40 cities in more than ten provinces across the country actively participated. "Where is the food? The champion refers to the apricot chicken." , Apricot Chicken, Emperor praise! "The golden sentences were impressive.

Play the opening of the apricot chicken brand promotional video at the event site,

Published the "Five Unification" of the public brand of the apricot chicken area,

Unified LOGO, brand packaging system, series postcards,

Fun emoticons, sealing apricot chicken slogans and other related elements,

Comprehensively enhance the core competitiveness of sealing apricot chicken brand.

Foshan Nanhai's counterparts helped Zhaoying City to Fengkai County Rural Revitalization Working Team also came to the scene. In recent years, the South China Sea Assistance Team has actively promoted the "Zhao Zi" high -quality agricultural products to enter Foshan, broadening the income channels of sealing farmers, driving the employment of surrounding farmers, and helping to form an effect effect on the sealing county apricot chicken.

Little apricot chicken writing big article

Sealing agricultural products on the big stage

Xinghua Chicken Industry will welcome great development

Let's look forward to

Source Southern Rural Newspaper

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