17%!JD.com's "618" Xinjiang agricultural product turnover accounts for the highest proportion!

Tianshan News (Reporter Zhao Siya reported) On June 18, JD.com's "618" produced agricultural product brand was released in the top ten. Among them, the number of agricultural products in Xinjiang's production area accounted for the highest proportion of 17%.

During the "618" period of Jingdong, Xinjiang's agricultural product turnover accounted for the highest proportion. Picture provided by Jingdong

As a very characteristic area of ​​agricultural products in the country, "Xinjiang is a good place" has sang the north and south of the river. Xinjiang's agricultural products have the strongest recognition in consumers' minds, and it is also the most brand logo area with the strongest brand logo. Agricultural products such as Tianrun yogurt, cantaloupe, Hetian jade jujube are popular with consumers.

In addition, JD.com also released the first three areas, namely: Boltala Mongolian Autonomous Prefecture, Changji Hui Autonomous Prefecture, and Hetian area; The top five areas are: Urumqi City, Bayin Guo Leng Mongolian Autonomous Prefecture, Changji Hui Autonomous Prefecture, Ili Kazakh Autonomous Prefecture, and Aksu area.

From the perspective of the order amount, Korla City is the top five counties and cities in Xinjiang, followed by Changji City, Yinan, Yizhou District, and Kashgar City. New users tend to be younger. Financial practitioners are year -on -year The fastest growth is 5%higher than the average ratio of female users, 63%of young users under the age of 35, and the penetration rate of high school and below increased by 9.5%.

What does Xinjiang people like to buy?消费统计显示，京东“618” 期间，新疆用户消费金额较多的品类是家电数码、电脑手机、食品饮料等，与全国平均消费结构的对比显示，新疆消费者更偏好的品类是：汽车用品、 Agricultural gardening, sports outdoor, clock glasses, furniture.

"Xinjiang has unique natural conditions. The agricultural products produced are green, organic, and good quality. They not only enjoy popularity at home and abroad." The excess of agricultural products in the place of origin occupied the top of the list, on the one hand, benefiting from natural endowments and diversified consumption needs with the improvement of people's living standards. On the other hand, thanks to the improvement of Xinjiang transportation conditions in recent years and the layout of cold chain stream warehouses, the distance from other provinces in China.

In addition, the vitality of the Xinjiang market is appearing. With the government and enterprises building online and offline marketing networks, Xinjiang's agricultural products have moved to foreign markets more, allowing more and more people to understand the Daumei Xinjiang of Wuhua Tianbao.

- END -