A two -way reform reform -State Power Investment Group Asset Management Co., Ltd.

At the beginning of Jinjin, starting in zero, what can be changed under the rendering of 6 years?

──It changed the two state -funded enterprises in Tianjin. One of the three years of profits turned 10 times, and the other achieved a profit of turn loss.

── From the initial zero assets, to now, the total assets have exceeded 4.5 billion yuan, and the total assets have exceeded 20 billion yuan. The number of employees started from individual digits to more than 230 people. The number of corporate legal personnel has increased to 26 households.

──In the rural revitalization strategy, more than 20 photovoltaic power stations were built in Tianjin Village and County Industrial Park. The regional power installed capacity exceeded 650,000 kilowatts and clean energy accounted for 100%. It became the city's largest distributed photovoltaic operator.

── Layout the new wisdom and low -carbon energy track, which is widely involved in building energy custody and park energy services. It is actively exploring in hydrogen energy, energy storage, and digital innovation, helping Tianjin's new and old kinetic energy transformation and improvement of energy utilization efficiency.

What is said to be registered in Hedong District, the city, what happened behind the National Electric Investment Group Asset Management Co., Ltd.? How is such a magical fission?

"This is a two -way reform. The central land is concentric, and its profit is broken." Said Feng Junjie, secretary of the party committee and chairman of the State Power Investment Group Asset Management Co., Ltd.

"Differential operation" conspiracy layout

Six years ago, Feng Junjie took the "one paper document" of the State Power Investment Group to deepen the coordinated development of Beijing -Tianjin -Hebei and expand the strategic layout of Tianjin regional regional regional regional regional regional regional strategic layout, and determined the "one red heart" that integrates the green low -carbon industry into Tianjin development. The Tianjin Branch of the National Appliance Investment Group (predecessor of State Power Investment Asset Management Company). The State Power Investment Group is a large state -owned enterprise in the central government. As one of the five major power generation groups in my country, it has all power supply and other power supply species such as photovoltaic power, water, nuclear, coal, and gas. It is the world's largest photovoltaic power generation company.

"At that time, Tianjin's traditional energy market was saturated. As a latecomer, he could only take a different approach." Feng Junjie said.

This "path" is made after fully investigating the Tianjin energy market -to make articles in the innovation of energy formats and the development of energy and financial integration, and be an integrator based on Tianjin and serve Tianjin. "Because Tianjin is an old industrial city, there are many parks, large state -owned enterprises, and the use of energy structure traditions. There is a lot of space in the field of energy refined management."

As a result, recruiting soldiers and horses, conspiracy.

In the first three years of entering Tianjin, the Tianjin Branch of the State Power Investment Group participated in the operation of the Tianjin state -owned enterprise, which was the Binhai New Energy Company under the M & A of the original Tianjin Energy Group in 2018. Huaze Group.

Lin Baoyu is one of the earliest employees who have entered the work of the Tianjin Branch in the earliest market -oriented recruitment method. They are currently the strategic director of the asset management company.他告诉记者，并购滨海新能源公司，是看中了这个平台的人力资源和发展潜力，将滨海新能源公司纳入旗下后，新能源建设运营专业团队得以快速组建；而主营业务为股权投资与When the asset management municipal management and state -owned enterprise Tianjin Huaze Group is looking for a mixed reform investment party, it is just in line with the transformation and development needs of the National Electric Investment in Tianjin Branch, which is taking the road of "differentiated management". Complete the signing of the mixed reform.

"Two mixed reforms to allocate central land resources and introduce advanced management concepts for local enterprises, forming a" concentric circle "for the integration of central and land. Asset management 'integration of two wings' coordinated development pattern, anchoring the strategic direction of national electricity investment and Tianjin two -way empowerment development. "Feng Junjie said.

"Internal Drives" leveraged 10 times profit

The 10 -fold profit growth was the Huaze Company that completed the mixed reform in 2019 -its net profit of that year was 6.02 million yuan. By 2021, the number became 69.95 million yuan, achieving progress one year, three years of three consecutive jumps for three consecutive years, and three consecutive jumps. Turning gorgeous.

Why is there no adjustment of the main business after the mixed reform, the total number of employees has not changed, but the profit has achieved such a big leap? What is the development momentum behind this?

Faced with the doubts of reporters, Feng Junjie said: "Mixed reform is an opportunity. Through mixed reforms, the new market -oriented system mechanism is introduced into. The reform of the three systems that can increase the salary can really be implemented, which has stimulated the subjective initiative of innovation and creation. This "internal drive" is the leverage that leverages the rapid growth of enterprises. "

The reform of the three systems has been mentioned in the topic of state -owned enterprises in recent years. "The effect of reform is good, the key is to come true." Feng Junjie said.

This "come true" is reflected in the poor employees, and the performance does not meet the standards. "We agreed in advance when market -oriented recruitment facing the society, and implemented the probation period assessment system. After the assessment was not completed, it was no longer hired." Xin Tao, general manager of Huaze Company, told reporters, " We also implement a market -oriented mechanism of 'capable upper, down, can enter, and out. So far, a total of 10 people have taken the initiative to resign because the performance assessment does not meet the standards and cannot keep up with the rhythm of the work. "

This "come true" is reflected in the well -working employees, and the income can be achieved by one year. Wang Yuan is such a good employee. She talked about the integration and successful cases of a new energy project that led the team to overcome difficulties in 2021. At that time, the pressure was so strong that one person was hiding in the office and crying. "Our team overcomes the project that has been completed in difficulties and contributes tens of millions of yuan to the company." Wang Yuan said, "I am in a very important collective, everyone is doing middle schools and doing school. With the company's asset management business continuously expanded to depth. Once the market feedback is positive, the business source is growing like snowballs. This is also the main reason why Huaze Company can make a 10 -fold profit in 3 years. "This" come true "still It is reflected in the position of the enterprise flexibly. Young people can "unveil the list" and use true talents to achieve their own value. "The company implements the 'pavilion system'. As long as you have confidence and clear goals, you can recommend to form a special working group to serve as the head of the regiment and convene members to fight together." Xin Tao said.

Shen Jingru of the financial post before the mixed reform, after the mixed reform, went to the Innovation and Finance Division. "Seriously, when I was mixed, I was very bottomless, I was afraid that I could not integrate into the new team, and I was marginalized. In fact, after the mixed reform, we soon became the 'family'. More business training opportunities, practical learning opportunities with professionals, and growing rapidly in the touches. At the end of last year, through the cabinet group group, I led the team to complete a business that reduces accounts receivable and inventory inventory. It is too fulfilled to increase income by more than 1 million yuan for the company for many months. "Shen Jingru said.

The changes in Huaze also come from the cultural self -confidence of State Power Investment. "Promoting excellence", "accomplishment of each other", and "can be able to have a good" corporate culture and work concepts such as investment in national electricity. 3 years after Huaze Company's mixed reform is the three years of "three years of reform of state -owned enterprise reform". Grasp the dividend of reform and development. Huaze broke through the original single business development path and quickly undertake the packaging and disposal of state electricity investment assets. The function of re -incubated asset integration platforms, through the actively connecting the asset disposal tasks of national home appliances in the national system, complete dozens of domestic asset disposal overall plan design demonstrations and listing transactions. In 3 years, Huaze Company has achieved a total of 50 billion yuan in asset management and asset integration in the energy industry.

"User -side thinking" promotes a win -win situation

During the reporter's interview, whether it is a middle and senior officials or ordinary employees, they can always hear the word "user -side thinking" in their mouths.

"The user -side thinking is 'Party B's thinking', which is the development of all business. It is necessary to start with understanding the real thoughts of users and solve the pain points of the user. Only in this way can the user be moved and the cooperation is achieved." Lin Baoyu, the strategic director of the asset management company Say.

Such as the Dagang Oilfield Port Lion District Project. The 66 family buildings in the community have always had roof leakage problems due to the long time of construction. The asset management company applies the construction photovoltaic integrated patented technology to install photovoltaic components for the roof. It combines photovoltaic power generation and residential flat -sloping project to solve the problem of rain leakage and save maintenance costs. The annual reduction of carbon dioxide is 6367 tons.

"The new roof is also insulated and thermal insulation, and the comfort of the high -floors has been greatly improved. After the project was completed in 2018, users are very satisfied. In 2020, 82 public building roofs including Dagang Oilfield Management Zone and Engineering Research Institute are covered with photovoltaic components Lin Baoyu said, "This also created conditions for the National Green Mine List of the National Green Mine List released by the Dagang Oilfield in 2020, and it really achieved a win -win situation."

Another example is the China -Singapore Pharmaceutical Building, which was built in 1998. It turned out that it would cost nearly 2 million yuan a year in winter, and the temperature difference between the floors was very large, and the office comfort was greatly affected. Starting from the pain points of the user's "high cost" and "poor comfort", the asset management company implements smart energy -saving and low -carbon upgrades to the building, configured efficient heating, photovoltaic power generation, wind power generation, charging piles, energy consumption collection and comprehensive energy monitoring platforms. Comprehensive smart energy system.

"Through the transformation, the old appearance of the entire building has changed the face, which is comfortable and energy -saving. The annual maintenance cost is reduced by 27%, and the energy conservation rate is 21%." Lin Baoyu said.

It is the "user thinking" that runs through all the time that the "new energy+" cooperation model implemented by the asset management company has continuously extended and expanded. Comprehensive smart energy projects such as "energy+ecology", "photovoltaic+agriculture", "photovoltaic+fisheries" continue to appear in Tianjin's villages, street towns, and even saline -alkali land, ponds, flood storage areas, and western regions all have its clean green energy application scenarios.

"We are carrying out photovoltaic, wind energy and marine energy development and utilization in the Tianjin Port Free Trade Zone Lingang area, supporting clean energy guarantee for the seawater desalination industrial base, and creating a new path of low -carbon integration development of 'new energy+seawater desalination'. The displacement is about 400,000 tons. The project is selected as the pilot of Tianjin 'Yuanhe Reserve Integration', which is planned to be completed and put into operation in 2024. "Lin Baoyu said.

Speaking of future development, Feng Junjie said that during the "Fourteenth Five -Year Plan" period, enterprises will play the role of national home appliances in Tianjin, and continue to promote the settlement of more secondary and third -level enterprises to Tianjin to attract more The gathering of upstream and downstream enterprises of multi -energy -related industries can effectively give play to the industrial agglomeration effect.

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