The realm of mountains and rivers becomes a peerless Emeishan China Sichuan · Emeishan Cultural Tourism Marketing Beijing conference on Beijing.
Author:Sichuan Economic Daily Time:2022.08.22
The realm of mountains and rivers, peerless Emei Mountain. On August 22, the Emeishan Municipal Party Committee and Emeishan Municipal People's Government of the Communist Party of China and the People's Government of Emeishan City held in Tongcheng to hold a conference in Beijing, Sichuan · Emeishan Cultural Tourism Marketing in Beijing to launch a series of cultural tourism preferential activities and boutique tourism products in order to further expand the influence of Emeishan brand influence Fully gathered the popularity of tourism and accelerate the recovery of the cultural tourism market.
Conference site
According to reports, Mount Emei is a world culture and nature double heritage, a national 5A -level tourist attraction, and one of the four major Buddhist mountains in the country. It is located at 30 degrees north latitude. After 800 million years, the sea changes. It has created a peculiar scene of "one mountain with four seasons and ten miles".
Mount Emei "has the moon in the spring of the cuckoo in the spring, the cool winter and the snow in the summer", the whole area is full of scenery, all seasons can be swimming, and it is a poem and distant place pursued by countless tourists. You can visit the Emei Mountain, you can climb the Golden Ding, watch the four wonders of the sea of clouds, sunrise, Buddha light, and holy lanterns; you can enjoy the mountains, enjoy the thunder cave smoke cloud, Xiangchi Yeyue, Jiu Lao Xianfu, Daping Xuexue, Shuangqiao Qingyin Yinyin Hongchun Xiaoyu and so on, such as painting in Wonderland; you can cultivate your body, and perceive the millennium culture represented by "release of tea martial arts"; you can nourish the body and mind, and enjoy the healthy life surrounded by negative oxygen ions, natural hot springs, and medicine (Kang). ; It can be taught, pursuing the red footprints left by the great men of all ages and the revolutionary martyrs here; you can experience the human fireworks composed of food, drinks, art, gliding, meteors, and camping. Ascending Emei, hovering in the mountains, listening to the words of the wind, smelling the fragrance of flowers, drinking the spring of sweetness, and the dust of the heart, so that tourists such as an immersive realm, comfortable body and mind.
Emeishan Golden Ding Scenery
At the press conference, Emeishan launched the "Five Congress" series of heavy preferential activities: from July 1, 2022 to February 28, 2023, free of charge for minors under 18 years of age, allowing primary and secondary school students across the country Feel the culture of the world; from July 1st to December 31st, the "10 -free 2" preferential activities are implemented for travel agencies, and they have worked with the majority of travel agencies across the country and seek to develop together; Tickets+ropeway tickets are free of preferential activities; from September 1st to December 31st, tourists purchase air tickets from the Beijing -Tianjin -Hebei area to Chengdu on the Tongcheng travel platform to enjoy the 50 % discount of tickets for scenic spots; Travel products are implemented simultaneously, and "only Emeishan" performing arts activities implement 50 % discount activities for active soldiers, their families, retired soldiers, etc. before December 31, and a free drama watching activity was implemented for specific network experts. Students implement ticket -free drama activities.
Conference site
It is understood that Emeishan City, where Emeishan is located, is a cultural city with a history of more than 2,300 years. China's excellent tourist city, national global tourism demonstration area, and national ecological civilization construction demonstration city. Tianfu Airport is more than 100 kilometers, and high -speed rail and high speed can be directly reached. As a bright pearl on the Bashu Cultural Tourism Corridor, there are 5 tourist attractions above 3A or above in the city, with an annual number of tourists from nearly 20 million. Among them, the Emeishan Scenic Area has long been ranked at the forefront of the "National 5A Scenic Area Comprehensive Impact Ranking".
Live promotional activity
In recent years, Emeishan City has taken the initiative to shoulders key cultural and tourism brands and cultural tourism corridors such as Emeishan -Leshan Great Buddha, and accelerate the historical mission of building important tourism destinations in the world. The four districts of the Belt and Four Districts "space layout, coordinate the implementation of the top ten cultural tourism projects, accelerate the comprehensive development of Emeanshan tourism, actively build the" north and south "transportation ring roads in the Emeishan Scenic Area, make every effort to build a world -class tourist attraction, strive to create the top 100 counties in the country, and build a ring of rings. Emeishan Scenic Area world -class ecological medicine (Kang) has a tourist vacation belt, and strives to build Emeishan first into the Kangyang back garden in the Shuangcheng Economic Circle of Chengdu -Chongqing area.
Live promotional activity
为了给游客打造放心舒心安心的旅游消费环境,峨眉山市全力筑强“办事不求人”“有困难请找我”“人人都是文明使者”三大党建服务品牌,“保畅通、保安全、 "The quality of pet tourists, warm tourists, and tourists" is launched, free open government and public institutions parking lots, flexible law enforcement of foreign tourists with slight traffic violations, and strictly implement the province's outbreak prevention and control requirements in the country. Establish more than 100 "heart -connected and heart -service posts", serve tourists and warm tourists with heart, and solve the relevant travel complaints within 24 hours, and make every effort to build a safe and beautiful tourism environment.
Since the beginning of this year, Emeishan has made every effort to implement the various measures of "gathering popularity and promoting recovery". From August 1st to 19th, the number of tourists has exceeded 437,000. As of the 19th, Emeishan Scenic Area has received 2.1761 million tourists this year. Strive to attract 3.5 million tourists throughout the year.
(Lin Li)
(The picture is provided by the Propaganda Department of the Emeishan Municipal Party Committee of the Communist Party of China)
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