Decoding rural revitalization county samples- "Village Revitalizing 100 County Wanlixing" first stop entered Yongshun, Hunan

China Well -off News reporter Zheng Liang was officially launched recently. From August 11th to 14th, Lai Huineng, deputy president of the "well -off" magazine, and Xu Zhihong, deputy director of the academic committee of the Zhejiang Government Advisory Committee, and Xu Zhihong, dean of Zhejiang Huaxia Minsheng and Public Welfare Research Institute, came to the first stop of the event- Yongshun County, located in the Miao Autonomous Prefecture, Xiangxi, Hunan Province, conducted field visits to investigate and investigate the revitalization of rural areas in ethnic areas and ecological areas.

"The development of 'three rural areas' has always been an important topic of" Xiaokang "magazine, and" Xiaokang "magazine has gradually become the excavator and communicator of the outstanding practical cases of rural revitalization." In the process, we found that many counties have done good practice, but lack of experience summary, including the rural revitalization project promoted by Ali Public Welfare in the county. This time, when I entered the survey of Yongshun, I mainly do three things well, that is, good experience refinement and improvement, the problem of diagnosis and resource links.

It is reported that in December 2017, Alibaba officially established the Alibaba Poverty Alleviation Fund. In May 2021, it was upgraded to the "Alibaba Rural Revitalization Fund". The "Internet+Rural Revitalization" model that can be used for reference to bring real help to the countryside. In June 2021, Ali Public Welfare launched the Yongshun County assistance project, focusing on promoting the construction of regional public brands, digital agriculture, digital cultural tourism, and modern agricultural industrial parks.

Fu Jiabo, deputy secretary of the Yongshun County Party Committee of the Communist Party of China, Li Yufang, member of the Standing Committee of the Yongshun County Party Committee of the Communist Party of China, Li Yufang, Minister of United Front, and Ding Ruiqiang, member of the Standing Committee of the Yongshun County Party Committee, deputy county chief (job), and Liu Han, a local rural special agent from Ali Public Welfare, After three days of visits, the development of agricultural planting, agricultural product processing, tourism industry, and e -commerce industry had conducted field investigations.

Figure: Visiting investigations on the spot

Yongshun is an agricultural county. In recent years, the economic agricultural industry such as oil tea, tea, and kiwi has developed rapidly. In the modern agricultural industrial park and rookie origin warehouse, the delegation heard the introduction of the park's person in charge of the park's development plan, and gave a detailed understanding of the deep processing of agricultural products, the construction of agricultural product brands, and logistics distribution. In Xiangxi Wo Kang Oil Industry Co., Ltd., the tea planting and production process were inspected, and the tea culture festival helped the market sales to promote market sales. In our kiwi demonstration base in Kippi Village, Furong Town, Gaoping Village, Gaoping Township, we have exchanged in detail about how to improve the quality of agricultural products and effectively connect the market demand for agricultural products. In Shi Town Berry Tea Production Workshop, the entire process of tea picking and tea making, focusing on exploring the relationship between the tea economy and the enrichment of the people's income and strengthening the collective economy. At the good breed base of Jiu Guanping Village, the growth of new varieties of rice, corn, and soybeans was checked, and suggestions for the research and promotion of good breeds were made.

Yongshun County has deep cultural heritage and rich tourism resources. How to accelerate the restoration of the tourism economy under the epidemic, promote the integration of "tourism+industry", and further start the Yongshun tourism brand is also an important part of the survey research group. The delegation went to the Furong Town Scenic Area, Laosheng Site and Tujia First Village Shuangfeng Village to learn about the construction of new tourism formats and the inheritance and protection of folk culture.

The expedition was investigated at Alibaba (Yongshun) Customer Experience Center. It was found that in less than half a year, 200 customer service seats were added here. At present, nearly 100 young people have attended employment. %. This project is the first "Customer Service County" project in Hunan Province. It provides talent training, technical output and employment opportunities by Alibaba's customer experience business group. Local governments provide venues and assist talents to recruit talents. Drive young people to achieve digital employment. The delegation believes that the development of the e -commerce industry is an important starting point for improving the county industry structure and attracting talents to return to their hometowns.

Figure: The delegation and the leaders of Peng Jun, Secretary of the Yongshun County Party Committee discussed and exchanged

The delegation also discussed with Peng Jun, secretary of the Yongshun County Party Committee. Peng Jun briefly introduced the five aspects of industrial revitalization, talent revitalization, ecological revitalization, organizational revitalization, and cultural revitalization. Relevant measures to go at the forefront of the goal, and conducted a lively exchanges with the inspection team on Yongshun Construction of the "National Integration Development Zone of the First, Two Three Thirds Industry", "National Ecological Civilization Construction Demonstration County" and "World Famous Tourism Destinations".

Xu Zhihong put forward an opinion on how to make bigger and stronger tourism industries. He said that the benefit ratio of tourism driving the development of the industry is 1: 8, and Yongshun must vigorously tap the rich ethnic culture, non -heritage culture, toast culture, etc. Tourism brands have more customer sources, and jointly developed the formats such as transportation, catering, accommodation, and shopping.

Lai Huoneng said that the development experience of Zhejiang has a good reference for mountain counties and counties. He combined with Yongshun's investigation and introduced the "two mountains" transformation mechanism of "decoding Zhejiang".Suichang's "digital countryside" construction and other county development cases.Regarding the advantages and path selection of Yongshun's development, he put forward the suggestion of "one, two, three four": "One" is the purpose of always adhering to the ecological county; "two" is the two shortcuts of development, that is, from one production to cross to leap to the one to the one to cross toThe leapfrog development of the three industries and the "exchanges" of the Internet for the Internet; "Three" is the three essences of tapping the culture of the toast, namely the moral ideal of security and order, the moral concept of public interest, loyalty to the central governmentThe moral character forms a cultural brand; "Four" is the four stages of natural, spontaneous, conscious, and autonomous in the process of developing the ecological economy;"Five Beautiful Yongshun".Edit: Peng Hui

Author: Zheng Liang

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