The heat has soared this summer. What ice cream is your favorite?
Author:Changsha Evening News on Chang Time:2022.08.21
Changsha Evening News all -media reporter Cao Kaiyang intern Tang Li
In the past few days, Changsha's temperature remained high, and the hot summer heat was difficult to disappear. As a "good friend", ice cream is particularly favored by Changsha citizens this summer. At 8 pm on August 20th, Boss Luo, who was issued by hot pot, told reporters that it was in the golden period of sales of ice cream during this period. According to incomplete statistics, her batch distribution can sell about 1,000 yuan of ice cream every day. A large number of Sanbu and wholesale citizens will come to her house to buy.
In the hottest summer, the hottest ice cream, plus Moutai ice cream was born, the topic of "ice cream assassin" continued to stir -fry, and repeatedly appeared in the public vision. What kind of ice cream is the favorite of Changsha citizens? Is Moutai ice cream, "ice cream assassin", or other answers? The reporter went on the streets of Changsha to visit.
"Old Blocks" was quickly snatched
At 8:30 pm on the 20th, the weather was still hot. The reporter saw in a batch of ice cream in Furong District that citizens came to Life Plaza for a leisure walk after dinner. Many people squeezed around the freezer of a shop to find their favorite ice cream. There are also many consumers who have purchased ice cream to urge the boss to pay for it.
Ms. Zhang, who was angry with the air basket in the freezer, seemed a little disappointed. She asked the cashier: "The boss, why didn't you see the" glutinous rice ", did you not enter this product?" "Is it no? Just in the freezer next to my son. "The boss rushed to answer," If not, it should be sold out. "
Without choosing a favorite ice cream, Ms. Zhang had to go to another freezer with the empty basket when she was disappointed. Ms. Zhang told reporters that she came to this ice cream early this early to pay for it to buy "glutinous rice", but she didn't expect it to be a step late. When talking to the reporter, Ms. Zhang took a lot of other ice cream in the ice cream box.
The reporter's visit found that the largest sales volume this summer is the cheap and good -looking, beautiful and old memory series, especially for young and middle -aged people with strong consumption power, ice cream is not only just needed this summer, but also a kind of feelings.
Emerging ice cream can't be sold a little
In a store, the cashier who was half -faced by Ms. Liu, who was half -faced, was busy scanning the code to check out, while saying "thanks for coming, welcome to come again next time."
Ms. Liu told reporters that the old neighbors who came here to buy ice cream were all old neighbors. The ice cream bought by customers was "old brands", and some of the new ice cream she introduced could not be sold. "Generally, adults come to buy 'mung bean ice cream' '' glutinous rice 糍 '' '' old popsicles'. The retail price of the market is generally 1 to 2 yuan. Children like to buy the 'Xiangxue Cup' '' 'Three -color Cup' '' The retail price is 3 to 4 yuan, "Ms. Liu said.
Ms. Liu also revealed that most of the time she chose ice cream products that everyone was used to eat, and a small part was some products that had not been seen before. I felt that everyone might want to have a chance to taste or have the opportunity to buy. However, the reporter observed that in the batch of ice cream, the citizens who came to buy higher -priced ice cream or the packaging of emerging products were obviously a minority. Citizens purchased in batches generally went straight to the "theme". Pay away.
"Ice Cream Assassin" turned "ice cream rarer"
This summer, the topic of "ice cream assassin" has been repeatedly discussed on the Internet, and the new ice cream has also become a representative that ordinary people can't afford to eat. Some ice creams are "not good -looking" but "price is higher than the sky", and even some valuable ice cream has product control problems. Young people have said that they are "invincible" for ice cream.
The reporter visited many ice cream batch issuance investigations and found that from the perspective of the total sales of ice cream products, the types of products such as "old brands" and "common goods" are hot -selling products of ice cream, and emerging ice cream products are not sought after by ordinary citizens. Emerging ice cream products are not only difficult to appear in the shopping baskets of ordinary citizens, but they are also often only "partially living in the corner of the ice cream. However, the emerging ice cream, which is not excellent in sales, attracts consumers' attention with eye -catching packaging and bright colors, aroused people's desire to buy and curiosity. This may be the reason why many young consumers buy and try.
As a hot word for this summer, "Ice Cream Assassin" launched a "assassination" activity on the shopping consumption of many young netizens on the Internet, but in the summer life of ordinary citizens, it is inevitable that it becomes a "ice cream rare customer". It is difficult to enter the family. The freezer of the refrigerator, I wonder if it will eventually become a "ice cream passenger".
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