Walking in front of the new bureau ｜ "Top Ten Demand Demands" see Zibo ④ I did not expect that Zibo also had "Beer Festival"

"I did not expect Zibo to have the 'Beer Festival'."

Sun Kaige, who came to Zibo to attend a college classmate wedding banquet, said in an interview with a reporter on July 25 that he had participated in two sessions of Zibo Qingdao Beer Festival. The more fashionable, full of youthful vitality. "Before the introduction of the Qingdao Beer Festival in Zibo, Sun Kaige had little impression of the city." Why did it come to Zibo and our group? The most hopeful thing is the element of the city can be more young and fashionable. "

Why does Zibo host the "Beer Festival"? The Zibo Qingdao Brewery Festival, which integrates the diversified content of "beer, music, food, food, sports, exhibitions, culture", allows this city to build a strong vitality for Zibo's economic and social development with its momentum and momentum. Urban brand construction is injected with vigorous vitality. It is because of this consideration that Zibo City and Tsinghua Group cooperate together to present a beer carnival integrating culture, food, fashion, and leisure for the people and all guests and tourists at home and abroad.

As a merchant participating in the two sessions of Zibo Qingdao Beer Festival, Quan Fangli, general manager of Haiyue Hotel, was also looking forward to the Beer Festival in the interview on July 30. " For example, it is a good opportunity. "At the same time as full of expectations, Quan Fangli also talked about an unforgettable thing when reviewing the previous two -session of the Beer Festival. No one expected that there would be so many people in the influx of people.

However, after the first night of the experience, the first Zibo Qingdao Beer Festival gave consumers a good sense of experience. Quan Fangli remembers so far that the first Qingdao Beer Festival Haiyue Hotel launched a "seafood coffee" package. A appetizer. During the beer festival, it is opened for six or seven hours per night, and the sales are over 20,000 yuan. Last year, the second Beer Festival, although it was plagued by the epidemic and rainfall, our sales were also very good. "

Zeng Chao, the deputy commander of the 2nd Zibo Qingdao Beer Festival, believes that the Beer Festival is constantly "evolving" in Zibo. Zibo's fashion and modern side. "In his opinion, Zibo's international development vision, open urban mentality, rapid development night economy, and the vibrant of the entire city enjoyed the time with Tsing Culture coincides. Data show that in the first Zibo Qingdao Beer Festival, nearly 300,000 guests were received in 10 days, and more than 180 tons of beer were sold. Once fashionable factor enters this historic land, it quickly shows a storm. The young Qingdao Beer Festival deeply immersed in the growth of the city of Zibo.

On August 19, the third Zibo Qingdao Beer Festival was grandly opened, and once again refreshed the outside world's perception of Zibo. Beer festivals are empty -alley and a unspeakable carnival. It is the powerful driving force for the city's consumption. In the context of the normalization of the epidemic prevention and control, in the cautious research and judgment of the city governments, in the choice of consumers' choice of choice, the traditional summer gathering scene of the Qingdao Beer Festival is still blooming in Zibo, not only because of this section brand itself’s itself of the brand's own itself. Charm is the embodiment of Zibo based on domestic consumption demand to promote high -quality economic development. In the first two sessions of Qingdao Beer Festival, through cross -border cooperation, scene integration, and cultural extension of Zibo, Zibo promoted more new consumption models and products to accelerate the launch, and built a "embracing new demand". In the new consumer field, the radiation range of people and business flows has continued to expand, becoming a "flow engine" for consumption upgrades and economic development.

Wang Jiyang, a reporter from Zibo Rong Media Center, Public Daily

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