Luan County, Anhui: Tea Xiang is Tea Township

◎ Text "Fighter" magazine all media reporter Huiningning

▲ is one of the earliest information pictures of the earliest tea producing area in China.

Luanxian County, Anhui Province, is located in the mountainous area of ​​the south of Anhui, Huangshan in the south, Jiuhua Mountain in the west, and the Tai Ping Lake. The county has a long history. Since ancient times, it has been known as "the old county of the Han family, the famous district of the Jiangzuo".

The county is one of the top ten charm tea towns in the country. The history of tea production can be traced back to the Han Dynasty. According to the "History of the Tea Industry" by Professor Chen Ying, the Tea Xue Tai Dou: In the Eastern Jin Dynasty, the county was the earliest place to produce tea in my country.

The forest coverage rate of Lixian County reaches 90%. Complex landforms constitute many relatively closed unique ecological environments. It provides excellent ecological resources for the commercialization of tea industry, allowing the place to produce a variety of famous green tea. Langxiang, Yongxi Fire Qing, and Aimin Cuijian in Langxian County are favored by the market.

Good mountains and good water out of good tea

The tea in Li County is fresh and sweet.

Most of the tea gardens here are above 600 meters above sea level. Every year before and after the Qingming, many people who love tea come here and feel the idyllic life. While soaking a glass of green tea, the first product is fast.

Tingxi Township is the core production area of ​​Langxiang Tea. Among them, the tea leaves of Danankeng Village in the township are the most famous. The mountains are tall and forestry, the valley is vertical and horizontal, the climate is mild, and the soil is fertile. The tea tree is surrounded by mountains, with the fragrance of flowers, with a unique orchid fragrance. Professor Chen Yan, a well -known tea expert and contemporary tea saint, guided and named it "Tingxi Lanxiang".

The "Tingxi Lanxiang" that grows in the original ecological environment has maintained excellent natural quality and is refined by traditional craftsmanship. Bright, now it has become a business card in Li County.

On August 8th, Ding Yong, deputy director of the Tea Research Institute of the Anhui Academy of Agricultural Sciences, told the reporter of the "Tingxi Lanxiang" that "Tingxi Lanxiang" has "five excellent": excellent ecological environment, excellent varieties, high -quality tea gardens, optimization, optimization, optimization, optimization The craftsmanship, excellent quality.

"From the perspective of nutrition, the content of tea vitamin C in Li County is high, amino acids are about 5%, and naophenol is lower than low." The chief communication expert of the Chinese Association of Science and Technology and a member of the Green Food Expert Consulting Committee of the Ministry of Agriculture and Rural Ministry Cheng Yin told reporters.

In recent years, Li County has vigorously promoted new technologies in tea gardens, protecting high -quality gender resources, building standard ecological tea gardens, promoting organic green certification, strengthening technical training, standardizing production, and tea processing standards to improve tea quality. Create the tea industry as a key industry cluster, cultivate 90,000 acres of tea gardens, two demonstration sites of the Yangtze River Delta tea fragrance cultural experience, with 3 geographical indications protection products of the Ministry of Agriculture and Rural Ministry, 4 provincial brand products, and provincial famous trademarks 5 This is the only "National Organic Tea Demonstration Base" in the province.

The county party committee and county government have greatly improved their support for the tea industry, and vigorously subsidized enterprises and tea farmers' new breed tea gardens, breeding nursery, farming machinery, pests and pests green prevention and control, purchasing tea machinery and tea garden tourism facilities; as of 2020 There are more than 490 tea enterprises and business entities in the county, including 5 provincial leading enterprises, which has driven more than 30,000 tea farmers to increase by more than 100 million yuan.

Government and enterprise together with the "cold winter" in the tea market

In the early morning of April, the tea fragrance was floating in the air, and the tea mountains were lingering in the distance. Zhang Zhongqing couldn't get up. The new coronary pneumonia has not dispersed for a long time. Seeing the tea picking season, I couldn't find enough people. Zhang Zhongqing is the villagers of Hongxing Village, Tingxi Township, Li County. Like most people here, planting tea is their main source of income. This year, affected by a new round of new crown pneumonia, "difficulty in employment" caused some farmers to abandon tea picking and the phenomenon of "fresh leaves too late". With the various efforts of the local government, the problem of the difficulty of tea workers was solved in a timely manner, and a basket of freshly picked fresh leaves were transported out of the mountains.

The problem of tea picking has been solved, and selling tea has become a worry about tea farmers.

Every morning at 3 or four in the morning, Zhang Zhongqing had a newly processed tea, and asked the merchant's purchase price by the door. He was worried that tea would not be sold, and he couldn't sell the price. "Workers are waiting to settle their salary, and they need to lose money when they sell." Zhang Zhongqing was anxious and helpless.

On April 12, Li County adopted the model of "government settlement and enterprise singing" in a timely manner to guide state -owned companies and private companies to cooperate. Xiangcha Industry Supply and Marketing Co., Ltd. (hereinafter referred to as "Xixian Lanxiang Supply and Marketing Company"), implement "one -to -one" and "point -to -point" service, coordinate and solve the problem of delay in tea, and strive to minimize the impact of the epidemic on tea farmers.

▲ Tea information pictures of foreign merchants at the product promotion conference

"Thank you very much, the tea at home is selling a good price." Zhang Zhongqing took the tea model from the staff of Langxiang Supply and Marketing Company in Li County, one by one, and the joy was hung on his face.

On August 9th, the relevant person in charge of Li County Lanxiang Supply and Marketing Company introduced that the newly established company was led by the county supply and marketing cooperatives according to the requirements of the county party committee and county government to adopt market -oriented means to use the supply and marketing system channels to use designated acquisitions and households to enter the household Acquisition and other methods help tea farmers to solve the problem of "sales difficulties", and at the same time focus on giving policy care to monitoring households and poverty alleviation households in the county.

"Langxiang Supply and Marketing Co., Ltd. has set up a tea acquisition center in the tea trading market in our village. The acquisition price is very fair, and the slow -selling tea of ​​farmers who are in trouble is considerate. Tea farmers' unanimous praise. "Said Sun Jing, Secretary of the Party Branch of Hongxing Village, Tingxi Township. "To our joy is that since this time, Lanxiang Supply and Marketing Co., Ltd. has fully demonstrated the 'catfish effect' in the tea market of Li County and further activates the vitality of the entire market. Recently, the price of tea has increased by 40 yuan per catty, which directly drives the drive, which will directly drive Tea farmers increase their income. "The staff of the Agricultural and Rural Bureau of Li County told reporters.

Lixian Lanxiang Supply and Marketing Company adheres to government -enterprise to work together to spend the "cold winter" of the tea market, take the measures of "short -term combination", which is based on the present, and effectively solves the problem of delay in tea. Lanxiang "tea landmark regional public brand, strengthening the tea industry. As of now, the company has acquired more than 15,000 pounds of tea, benefited more than 1,200 tea farmers, with a total price of more than 3.2 million yuan, and selling more than 9,000 pounds of tea.

Resource advantage becomes industrial advantage

In southern Anhui in April, the mountain flowers are rotten, and the tea fragrance is thousands of miles. Since 2003, Lixian County has held 10 tea festivals in this season, and has created a team to participate in various tea expo to create a card. Literary performances, product display, "Most Beautiful Lanxiang Tea" selection, and colorful activities. In the past two years, it has also added live broadcast promotion, topic challenge, online snap -up and other links.

At the Tenth Langxiang Tea Travel Cultural Festival held in April 2021, more than 400 people from the county's direct units and townships, media, travel agencies, tea merchants, young pioneers, and local cadres and the masses came. Go to the event site. In order to avoid the gathering of crowds during the new crown pneumonia, the event also lived through Douyin, and the total number of viewers exceeded 100,000.

At present, the county has two "provincial famous trademarks" and "Yongxian Lanxiang", including 4 "Anhui Famous Brand Products" and "Yongxi Fire Qing", including "Tingxi Lanxiang", "Yongxi Huoqing", including "Tingxi Lanxiang", "Yongxi Huoqing", "Yixian County Lanxiang". , A provincial intangible cultural heritage and 4 invention patents, 3 utility model patents.

In the tea garden of Zhang Xuhui, a villager in Shanshui Village, Maolin Town, Pixian County, the tea trees in the mountains are full of vitality, and a green tea tree with green oil is exposed. The tea garden is about 650 meters above sea level, surrounded by mountains on all sides, walking between the tea trees, and a ray of elegant and fresh tea fragrance into the nose, like being in a natural oxygen bar.

Tea picking workers shuttled between tea trees, and they were very busy with their hands skilled. The workers who came here were all residents of local and nearby towns. These villagers who cannot go out because they take care of their families or age, and work at the tea garden at their doorstep has become their main channel for increasing their income. The tea here is mainly sold to the Ban Mountain Cloud Tea Factory of Luolin Xiang Agricultural Development Co., Ltd., Lingxian County, Nanrong Village, Maolin Town. The company has 1,200 square meters of standardized processing plant buildings. Tea production bases form a unified processing, unified standards, unified packaging, and uniform tea production processing and sales enterprises, with an annual output value of 30 million yuan.

近年来，茂林镇依托自然资源优势，通过“企业+合作社+农户”经营模式，念好“山字经”，打好“生态牌”，做好“茶文章”，将茶叶做成助农Increased income. Up to now, the planting area of ​​tea in Maolin Town is about 10,860 acres. It is expected to have an annual output of 380,000 kg this year, and the comprehensive output value is 140 million yuan.

The county also expands tea sales by guiding consumption and opening internal and external circulation. With the cooperation with Hangzhou Qinghu Rural Revitalization and Live Industry Technology Group, register and establish a company in the county, and carry out live broadcast pilot pilots to help farmers' sales. Through government -led and enterprise participation, 61 "online + offline" tea promotion activities have been carried out, with 42,000 participants. Since the beginning of this year, there are 26 new tea -online operations, and the online sales of tea have exceeded 9 million yuan.

The tea fragrance of Li County is drifting from the depths of the mountains.

Editing ｜ Cui Xiaolin

Edit ｜ Bai Kui

School pair ｜ Zhang Bo Zhang Xuehui

This article is published in the "Legal person" magazine in August 2022 Total 222 cover story column

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