Yunnan Audiovisual "Colorful Cloud" is newly launched

On August 19, the new launching ceremony of the "Colorful Fortune Cloud" Yunnan audiovisual first -end "Colorful Cloud" was held in Kunming, marking the "brain" and "central" of Yunnan Radio and Television to promote the integration of the media into the new operation stage.

In 2019, Yunnan Radio and Television launched a new type of "colorful cloud" client on the basis of the "Colorful Cloud" melting media platform. The newly launched "Colorful Cloud" will be based on the positioning of "the first end of Yunnan Audiovisual". The ecological slow live broadcast section presents professional video, audio content products, and immersive ecological slow live broadcast interactive experience, becoming an important window for users and netizens to understand Yunnan, approach Yunnan, and integrate into Yunnan.

At the same time, the new "Colorful Cloud" client launched this time will establish information communication channels for the central-province-state (city)-county (city)-county (city). Establish a weekly topic matching mechanism and a special planning mechanism for major activities with the Central Radio and Television Terminal, and carry out comprehensive cooperation with Xinhua News Agency Information Center; formulate the construction plan for the promotion of the state (city) integration media center, and actively participate in the state (city (city (city (city (city (city (city (city (city (city (city (city (city (city (city ), County (district) integration media center construction and operation. Form a new pattern of integrating media production and communication with unified command, concentrated strength, efficient coordination, and flexible mechanism.

In addition, in the process of "colorful cloud" to the direction of the entire industrial chain, full digitalization, and full luck, it will continue to focus on the main business, close to the market, pay attention to the people's livelihood, deeply excavate user needs, expand the "colorful cloud" APP app, Service functions, enrich the relevant information and functions of government affairs, business, education, medical care, tourism, finance, agriculture, environmental protection, etc., actively use new technology innovation product forms, explore the establishment of "news+government service business" operation model, develop new markets, and develop new markets. Cultivate new kinetic energy and form new growth points.

On the day of the launch ceremony, the "Colorful Cloud" Joint Science and Technology Flying Flying issued a solicitation invitation to the world, publicly soliciting the "colorful cloud" virtual anchor image design. Welcome friends who are interested to actively create and contribute actively.

In the future, Yunnan Radio and Television will continue to increase investment to build the "Colorful Cloud" melting media platform and the "Colorful Cloud" melting media matrix into an independent and controllable regional new network communication platform, with central media and the whole country and the whole country. The Internet business platform jointly works together to provide strong support for the construction of a new pattern of connectivity, interoperability, and mutual integration in Yunnan.

What can I see in the "Colorful Cloud"?

In the "Seeing Yunnan" section of the "Colorful Clouds" app, seven colors represent "ideological politics", "people's livelihood", "three rural", "ecology", "scenery", "development", "culture". Relying on the mature four -level linkage mechanism of the "Colorful Cloud" melting media platform, together with central media, state -level media and county -level media centers, use rich and high -quality content to present users with vitality Yunnan, united and forge ahead Yunnan, the green development Yunnan, the open and diverse Yunnan, each of which has its own happy Yunnan. What can you experience in the "Colorful Cloud"?

The newly launched "Ecological Slow Live" section not only allows users to intuitively realize that Yunnan, the "animal kingdom" and "plant kingdom", but also create high -quality content based on seasonality and diversity.

Here, you can not only "see and hear", but also hope to let you meet, feel the cherishment of life, respect for diversified, and understand the understanding of fast and slow, life and far away.

What can "Colorful Cloud" do?

In February of this year, the Provincial Party Committee and the Provincial Government issued the "Several Provisions of the Effective Construction of the Promotional Revolution in Yunnan Province (Trial)", which vigorously promoted the style revolution and effective revolution among cadres at all levels in the province. Yunnan Radio and Television Station fully implemented the decision -making and deployment of the Provincial Party Committee and the Provincial Government, giving full play to the functions of the mainstream media propaganda guidance, public opinion supervision, etc., and conducted media inquiry on TV, radio and "colorful clouds". The new version of the "Colorful Cloud" will launch a very important functional section "Ask Political Yunnan", and promote the "integration of media" and "Internet interrogation" and make every effort to build the first platform for provincial media to ask politics. Whenever there are problems with the masses, there is a question and where to consult and complain. As long as the "colorful cloud" is opened, all the questions will be answered or resolved within the prescribed time.

Source/Yunshi News

Edit/Yunnan Tai Xu Meiling

Editor -in -chief/Yunnan Taihuo Hui

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