Daiyue District: Cultural Tourism, Kangbuki and Mutual Rongye, the whole region of tourism

The first batch of Shandong Province Cultural Tourism Kangjiao County and Shandong Province Tourism Demonstration Zone, at the Shandong Tourism Development Conference held recently, Daiyue District won two honors. In recent years, Daiyue District has focused on creating a model for the development of Chinese cultural tourism, innovation and development, and creating the northern Ping An and Care of Ping An, Cultural Cultivation in the South, Ecological Care of the West, Eastern Resorting Care, and East. ", Formed the" Daiyue Model "for the interconnection of urban and rural viewing and the cultivation of cultural tourism.

"Overclocking zero to rectification, strengthening model innovation, we have shaped the six major health The cluster of maintenance products has formed a cultural tourism recreational brand with the characteristics of Daiyue. "Wang Changyong, Secretary of the Daiyue District Party Committee and Secretary of the Party Working Committee of the Tai'an Tourism Economic Development Zone.

Change "borrowing light" to "glowing"

Promote the formation of a new pattern of recreation of cultural tourism in the global cultural tourism

In the early autumn, it looked down from the Jiu Nu Peak area of ​​Daiyue District.

Once, the poor here reached 129 households and 257 people. In the words of the villagers, it was a "place where the spring breeze could not blow." Since planting the seeds of tourism in the whole region, there have been tremendous changes. All the poor villages and poor households in Jiu Nufeng have achieved poverty alleviation and income, and the collective income of poor villages has reached more than 100,000 yuan.

As the saying goes, "There is no grass under the big tree", how can I break the question on the side of Taishan? Daiyue District establishes a "solution to thinking", compiles the "Global Tourism Development Plan", proposes the concept of "relying on Taishan, misaligned development, and global innovation", changing "borrowing light" into "glowing", breaking the topic of tourism with the global tourism, and using industrial cluster drainage. Create unique leisure tourism destinations.

In recent years, relying on the superior ecological environment of Taishan, Daiyue District focuses on the four major leading industries of leisure tourism, sightseeing agriculture, high -end homestays, and Kang Yangyi. Feng, exploring the way to explore "state -owned capital to carry flags, local enterprises to follow, local villagers are affordable", forming a three -dimensional development pattern of mass leisure, mountain cultural tourism experience, and high -end and high -end nourishment of the mountains.

Shandong Provincial Rural Rejuvenation Qilu Model Demonstration Zone, China Cultural Tourism Integration Demonstration Award, Shandong Province New and Old Row Energy Conversion major preferred projects ... The Taishan Jiu Nufeng, which was led by Shandong Cultural Tourism Group, concentrated on the 19 villages of Darang Town. The development of rural tourism connection clusters has become the "Qilu model" of rural rejuvenation.

"Wall painting, bars and homestays in the village, my idle small house has become a small homestay. I did not expect to be a boss." Beizhang Village was a provincial poor village before, and now it has become a famous "Net "Red punching land", 77 -year -old villager Wang Kaicheng couldn't hide his excitement.

The 25 -kilometer nine girls peaks around the mountain tourism, which not only unblocked rural tourism channels, but also built the foundation of industrial development. Daiyue District has also developed a number of new formats such as ecological recreation, cultural research, and red tourism. Local agricultural tourism projects such as Chaxi Valley and Lehui Caiyun Rural have accelerated the development.

"In 2021, the number of tourists from Jiu Nufeng was close to 1/3 of the passenger flow of Datai Mountain Scenic Area. , Daiyue District Innovation explores a new model of agricultural cooperation such as "secondary packaging", promotes villagers to employment at their doorsteps, and formed a new situation of "enterprise is vibrant, collective with benefits, and the masses is affordable."

From "Fairy Yu Gan" to "Human Fireworks"

Create a new business format for cultural tourism

The yellow essence planting demonstration base standing in Gengzhuang Village, Tianping Street, Daiyue District, and the green peaks outlined the smart skyline, and the former deserted mountain slope became a "golden" location. In this kind of yellow essence, the total area of ​​Daiyue District is nearly 20,000 acres.

Huang Jing is known as the "Fairy Ridge" and is one of the "four famous medicines" of Taishan. Modern technology measurement shows that the content of polysaccharides and trace elements of Taishan yellow essence is much higher than the yellow essence of other producing areas, which is a well -known medicinal material. In recent years, Daiyue District has actively created a brand of traditional Chinese medicine, based on ecological planting, extending the industrial chain, highlighting the development of industrial tourism in the yellow essence industry, and successfully established a new system of win -win, full chain integration, and intelligent promotion.

"We adhere to the principle of" let the yellow essence primitive material really produce in the Taishan area ", develop three three -dimensional seeding models of Datian, Forest, and Mountain, and adopt 'company+cooperatives+professional villages+farmers' win -win models to solve the problem of planting scale bottleneck problems "Xie Xiaoyan, director of the Cultural Tourism Development Service Center of Daiyue District, introduced that the district also launched cultural tourism projects such as ancient law planting experience, Huang Jingyu feast experience, and Huang Jing science science research.

If the yellow essence industry is an article from the "immortal food", then the salt thermotherapy hot spring health industry is full of "human fireworks" gas. In Dawenkou Industrial Park in Daiyue District, relying on the rich natural mineral salt resources and salt chemical brine resources, Shandong Energy New Mining Group has invested in the construction of Tianle City therapy base. The theme is perfectly integrated with Taishan culture and local folk customs. It integrates business conferences, specialty catering, Kang Sports Entertainment, ecological tourism, leisure and vacation and other functions, and gradually formed the "3568" recuperation ecological services.

Improve the added value of cultural tourism and cultivating business formats, and drive the development of new formats of cultural tourism. By excavating Chinese medicine, mineral salt and other resources, Daiyue District made a fusion of foot cultural tourism, extended the industrial chain, and walked out of the road of integration of cultural tourism with the characteristics of Daiyue. Culture "live", tourism "fire"

Create a new explosion point for cultural tourism brands

The "fire" of tourism is inseparable from the "living" of culture.

Daiyue District Dawenkou Cultural Kangyang District deeply taps the tourism value of cultural resources such as Dawenkou Culture, Mingshi Bridge, and Shanxi Guild Hall, strengthens the integration series, and creates the archaeological site of the Sun Tribe, Dawenkou Ancient Town, Dawenkou Archaeological Site Park, and the Dawenkou Archaeological Site, and Wenhe Wetland Park and other distinctive and unique cultural tourism recreational projects.

At the same time, Based on the rich ecological advantages of Yishan and Rivers and Lakes, Daiyue District has done a good job in the waterfront vacation articles, and the high starting point planning and high standards have built Taishan Tianyi Lake Tourist Resort. The tourist resort has 15 major projects, hundreds of attractions, as well as Tianyi boutique hotels, wooden house islands, as well as Tianyi boutique hotels, wooden houses Supporting service facilities and characteristic projects such as holiday villas and leisure fishing platforms have become important connection projects on the classic tourist routes of the "Landscape Sage".

Relying on sports events, Daiyue District also created brands in fusion of sports fitness, further promoting the integration and development of "cultural tourism+sports fitness", and organized a professional team of the China -Taishan International Mountains Outdoor Sports Competition and the Tianyi Lake bicycles · off -road running, "The Light of Taishan Civilization" national long -distance running competition, and other events. The influence of tourism, health, and sports integration brands has continued to expand.

Right now, the large framework of the development of Cultural Tourism and Tourism in Daiyue District has basically taken shape, special projects have gradually matured, and basic supporting facilities are becoming more and more perfect. In the next step, Daiyue District will deploy cultural and creative, boutique tourism, high -end medical care, and health care industries. Radiation has driven the upgrade of the cultural tourism recuperation service system in the region, and the "Night Night Daiyue" urban leisure brand, "Taishan family" country Kang The raising brand has promoted the high -quality development of the health and tourism industry.

[Special reporter Li Qinglin Correspondent Zheng Feng]

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