Is there a merchant to wipe the ball?"499 monthly cakes" should also be included in key supervision

Author:Xinhuanet Time:2022.08.17

It is less than a month before the Mid -Autumn Festival this year, and a variety of moon cake gift boxes have begun to be online. According to reports, the price of a lot of moon cake gift boxes in the market currently hovers under the red line of 500 yuan. Some merchants have "wipe the ball" and set the gift box price to 499.99 yuan, but the shipping cost is as high as 600 yuan; even a merchant even a merchant Stealing online with a moon cake gift box with a price of up to 2,000 yuan.

Moon cakes with a slightly lower price price of 500 yuan have become a unique scenery in the moon cake market this year. It is reported that the price of the "new crown" brand moon cake gift box is 499.99 yuan, and the price of the "Tianlun" brand moon cake gift box is 499.99 yuan. Another media survey found that the price of a moon cake of "Meixin Seven Stars with Moon" is priced at 499.8 yuan; a company that had previously made expensive custom moon cakes, the moon cake gift box launched this year is 498 yuan; Hotel, this year's moon cake gift box is also priced at 499 yuan. Many netizens sighed helplessly: Why are there a lot of moon cakes with a price of 499?

In June of this year, four departments such as the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce, and the General Administration of Market Supervision jointly released the "Announcement on Containing the" Sky "moon cakes and promoting the healthy development of the industry". Focus on supervision, and require operators to properly save the transaction information of the box of boxes with a unit price of more than 500 yuan for 2 years to prepare the relevant departments to check in accordance with the law. In the context of this policy, "499 monthly cakes" became a phenomenon, indicating that some moon cake manufacturers responded to the call, consciously staying away from luxury packaging, taking the simple and affordable route, and actively controlled the price.

But at the same time, it is also necessary to see that the price is slightly lower than 500 yuan, which is also a means to deal with supervision. Because these moon cakes will not only lead to key supervision due to high prices, but also do not have to save transaction information for 2 years, which is relatively safe and reduced a lot of trouble. And the difference between a few yuan has little impact on profits. What's more, it may be changed in terms of price and the recovery of the remaining moon cakes in terms of price, the remaining moon cake recycling. In other words, the "499 Mooncake" may not be less than the moon cakes with a slight price of 500 yuan. Instead, because there are speculative behaviors such as speculation, the moon cakes have no quality assurance, and it is more likely to hide cat greasy.

The low price on the surface may be an illusion. For example, although the price of a moon cake is 499.99 yuan, consumers need to pay 600 yuan in freight, and customer service staff does not deny that freight is used to make up the difference. This means that the so -called low price is just the trick to evade supervision, but the actual price is far exceeding 500 yuan. Such a "499 Mooncake" is actually not much different from the moon cake with a price of more than 500 yuan, and it should be included in the key list of supervision.

Moon cake luxury packaging, even high -end gifts such as famous smoke, famous wine, and precious Chinese medicinal materials, which not only leads to luxury waste and comparison, but also corrupt the atmosphere and spawn corruption. To this end, the relevant governance measures will come as scheduled every Mid -Autumn Festival. Today's governance is not only strong, but also in advance. But no matter how strong governance, the effect will be greatly reduced once it encounters a variable treatment. This year, a large number of "499 moon cakes" remind us that the luxurious packaging of moon cakes should be renovated, but in the face of regulations, we must also be supervised and seriously dealt with.

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