Why is elementary school students harvested by "set card"?Children are addicted to "set cards". Parents need to pay attention to ——

In recent years, the Ultraman set card among primary school students,

It is estimated that many people are surprised:

"What? Jica? Ultraman?"

"Isn't that a popular thing we was so popular?!"

That's right, many people in childhood memory set card heat,

The soil comes again,

Many elementary school students have entered this "pit" again,

However, the cost of setting the card now,

It is not comparable to twenty years ago.

Recently, a Beijing family has spent 2 million,

The news that I still did not gather Zi Ultramanca,

Everyone was stunned:

Search "Ultramanca" on social platforms,

Not only the primary school students hold the card with the card,

There is also the experience of recognition cards summarized by parents,

For other "Mom Altman" for reference.

Some netizens said,

My own baby is obsessed with Altmanca,

Cry without buying.

What magic is this Altmanca,

Can children be so fascinated?

Consumption is thousands of yuan,

But always gathers

A parent in Beijing spent 2 million,

I haven't gone to the children to gather Jiliutman,

Netizens teased,

"Do you believe in light?"

"I only believe that money can spend light."

Popular science with Ultraman enthusiasts said,

In this circle,

The total cost is about 10,000 yuan,

It is "general lovers",

Over 100,000, it can be called "experts",

At a million level, it is "Kings",

The great cost is staggering,

Many parents also said,

Take a baby to the flagship store,

Almost all of them are more than 1,000 yuan.

In fact, the fun of the children "gold",

Maybe the psychology of buying a blind box with adults,

It's almost the same.

Take Ultramanca as an example,

There are many different series of card bags,

Contains Ultraman or Monster in different forms, different periods,

A card bag can open 8 cards,

The cards that are issued are divided into 23 different rare levels,

Card at the same level,

Divided into horizontal cards, plot cards, half -flash cards, etc.

So complicated, Ultraman himself is here,

It may not be understood.

Except for a large number,

Even more terrible, this card is probably always different,

Unlike more than ten years ago,

Just eat enough noodles,

Water Margin Card can always gather together,

Today's card is a "set replacement" game,

Not only has the card value, it can be used for competition.

New series and styles will continue to launch,

Although the single price is less than one yuan,

But there is less accumulated,

For players,

Once you "enter the pit",

Always walk on the way to set the card.

Primary school students' "social currency"

Many parents say,

My own baby is leaning against Ultramanca,

I met a lot of new friends at school,

This is how they spend heavy money,

One of the reasons for supporting children to draw cards.

A primary school teacher in Tianjin said

Ten children in the class have nine obsession cards,

I have confiscated a set of cards worth two or three thousand,

Primary school students also told reporters,

Secretly play cards, exchange cards,

It has become an essential campus event for them.

The higher the level of the card, the

The higher the exquisite level, the

There are a few rare cards in my hand,

You can "walk sideways" at school.

Not just on campus,

This social circle has spread to the Internet,

Card out, card collection, valuation ...

On social platform,

There is already a complete one,

Ultramanca second -hand trading market.

Driven by sharing, exchange, showing off, etc.,

Ultraman card,

This has become the "social currency" of elementary school students.

Under huge revenue,

Or hide fraud consumption

The reporter noticed,

Behind the card of the campus,

Hidden huge market energy.

Data show that in 2020,

A leading enterprise in the field of replacement card in the Ultraman IP,

Selling anime image card 22.7707 million pieces,

Among them, the revenue brought by Ultraman image,

As high as 41.6802 million yuan.

At the beginning of this year, the China Consumers Association said,

Merchant over marketing,

It may cause consumers to be addicted.

By evoking consumers' collection and showing off psychology,

Stimulate the desire to buy,

Or through the hunger marketing of "Baili Pick One",

To induce consumers to buy,

For young people who are curious and like to compare,

The consumer concept is not good yet,

Very easy to become addicted.

This kind of blind box -type card sales "routine",

For children with weak self -control,

It is the temptation that is difficult to resist,

Minors are fascinated by this,

Actually I can understand,

After all, who hasn't been a few water marks when he was young,

Have you ever eaten a lot of noodles?

However, the editor is here to remind parents,

Although the card is on the top,

Consumption needs reason,

Professional reminders,

Merchants may use the "card probability" optional information.

Trigger the "winning" psychology of consumers,

Let them never buy it,

This approach is suspected of fraud,

Manufacturers should guarantee consumers' right to know.

Some people say that fashion is a circle,

When we were young, we set a water market,

Grow up, our baby collection anime card,

Have you ever been enthusiastic for setting cards?

Review area chat

Transfer from | CCTV

The picture comes from enthusiastic netizens

Source | CCTV comprehensive upstream news, Beiqing.com, China News Network, Beijing Commercial Daily, Red Star News Editor | Zhao Li

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