Chengdu Metro's first life aesthetic space debut

"Convenient to commute roads and warm -hearted roads", in order to bring a more comfortable and convenient commute experience to the public, on August 12, the first living aesthetic space of Chengdu Metro- "Four Seasons Dudong" was officially officially officially at Century City Station. His appearance.

Commercial island

Red Star reporters learned from Chengdu Rail Group that "Four Seasons Dudong" mainly uses the IP "Cheng Dudu" as the main body of the rail life as the main image. Self -service equipment and other forms, introduce catering, cultural and creative, digital products and other formats to better meet the needs of citizens' commuting roads.

Optimize design layout

Create the first aesthetic space for life

Entering the station from the A city station A, Red Star reporters were attracted by the vibrant yellow and blue colors on both sides of the passage. The station looks fresh and refined and unique.

Commercial island

The "Four Seasons Dudong" life aesthetics space is divided into four major sections of the Dudu display area, brand POP-UP area, theme DP landscaping area, and commercial gallery area. Among them, the "Cheng Dudu" display area "Cheng Dudu" as the main landscape of the IP image of the rail life is the main landscape. In the public telephone booth device, the citizens pick up the handset to talk to "Cheng Dudu" and listen to "Cheng Dudu Dudu" "Self-introduction," Four Seasons Dudong "related information and other content; the brand POP-UP area divides the two brand cross-border areas according to the space in the station, including joint brand limited-time stores, brand display display and" Saicoli "content expansion; theme DP A variety of functions such as service desks, retail points, self -service equipment concentration points, and passenger rest points, etc., presenting a new scene that has both human culture and automation; the commercial promenade area integrates the "double -opening" commercial midfield island and the commercial side Currency, point -like rest areas and other functions to create an open commercial promenade, allowing citizens to have a more convenient shopping experience.

In the future, it will be created at multiple sites such as Sichuan Normal University

"Four Seasons Dudong" Life Aesthetic Space is an innovative multi -composite space that puts commercial islands, commercial cabins, self -service equipment, advertising carriers, convenience facilities and space aesthetics, including recreation and leisure, convenience services, supporting retail, catering services Waiting for multiple functions.

Citizen rest area

"Life aesthetic space includes not only basic functions such as citizens' rest areas and convenient service areas, but also introduced breakfast shops, cake shops, flower shops, etc. to make the commute roads convenient shopping roads. , Avoid the troubles of running back and forth. "The relevant person in charge of Chengdu Rail Group Resources Management Management Co., Ltd. said.

Why is the preferred century city station? The person in charge introduced that Century City Station is the transfer station of Metro Line 1 and Line 18. The passenger flow is large. Earlier, it has successfully created the "Shangzhili" TOD theme commercial street, bringing very convenient services to passengers. The "Four Seasons Dudong" life aesthetics is the extension of "Century City · Shangxianli".

"In addition to the Century City Station, we have also created the creative media demonstration station of the Incubation Park simultaneously." The person in charge said, "3D creative bags, creative clocks, multimedia shielding doors, electronic guide cards, etc. Give people a more intelligent transportation service experience, so that citizens' commute experience is more technological and modern. "

Commercial cabin

Up to now, the "Four Seasons Dudong" living aesthetics have introduced well -known chain brands such as McDonald's, Oatly, Andrewson, Liao Kee Bangzhi, Bubble Mart, to meet the daily shopping and catering needs of the general public, so that rail transit is in While providing traffic services for passengers, it can also provide more and more convenient life services.

"According to the pilot situation, in the future, we will explore and create more living aesthetic space at Sichuan Normal University, Erjiang Temple, Dongda Road, Yizhou Avenue, Science City, Wen Weng Stone Room and other sites. The usual commuting road has become a living space that brings vitality and temperature of passengers. "The person in charge said.

Red Star Journalist Yan Yuhengtu based on Chengdu Rail Group

Edit Zhang Li

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